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Branch Metrics
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Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Mobile attribution and linking platform
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Branch Metrics - 2026 Pricing, Features, Reviews & Alternatives
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Last updated: March 2026
Branch Metrics overview
What is Branch Metrics?
Branch is a cross-platform attribution and linking solution designed to help businesses of all sizes unify mobile measurement and user experiences across devices, channels, and platforms. With Branch, users can increase mobile conversion, engagement, and retention through deep linking, mobile banners, attribution, user routing, and personalized app experiences.
Branch’s key features include cross-platform persona IDs, click and view-through attribution, analytics dashboards, and fraud detection. With Branch, users can create and embed quick, universal, and deep links with custom domains across multiple channels, devices, and operating systems. Businesses can utilize the advanced analytics dashboard to manage mobile referrals with deep links that enable link generation, reward attribution, referral tracking, and more.
The Branch platform optimizes campaigns by tracking visitor touchpoints across multiple channels, including email, web, and social media as well as ads and referrals attribution. The solution also provides cohort analysis tools that pull data from multiple marketing channels. Branch’s Firebase app indexing tool automatically increases the visibility and ranking of user content on Google search results.
Starting price
Alternatives
with better value for money
Pros & Cons
User Interface
Security and Access Control
Pricing
Branch Metrics’s user interface
Branch Metrics pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.5
Features
4.4
Ease of use
4.1
Customer support
4.4
Reviews sentiment
What do users say about Branch Metrics?
Technical support for users on the free plan or lower levels may be limited.
Select to learn more
Who uses Branch Metrics?
Based on 22 verified user reviews.
Company size
Midsize Businesses
Small Businesses
Enterprises
Top industries
Use cases
Branch Metrics's key features
Most critical features, based on insights from Branch Metrics users:
All Branch Metrics features
Features rating:
Branch Metrics alternatives
Branch Metrics
Starting from
No pricing info
AppsFlyer
Starting from
Free
Microsoft Power BI
Starting from
10
/user
Per month
Amplitude
Starting from
995
Per month
Branch Metrics pricing
Value for money rating:
Starting from
No pricing info
User opinions about Branch Metrics price and value
Value for money rating:
To see what individual users think of Branch Metrics's price and value, check out the review snippets below.
Juan M.
Head of growth
Chethana n.
iOS Developer
Branch Metrics integrations (11)
Integrations rated by users
We looked at 22 user reviews to identify which products are mentioned as Branch Metrics integrations and how users feel about them.
Integration rating: 4.0 (1)
Branch Metrics support options
Typical customers
Platforms supported
Support options
Training options