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Content Management Software with A/B Testing (2026)

Last updated: April 2026

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49 software options

Marketing 360 logo

Marketing Platform For Small Business

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Success starts with a modern website
Time for a website or online store that works as hard as you do to grow your business. There’s no substitute for a fully integrated website. Create your free account to start designing the website of your dreams yourself, or have our experts do it for you.

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Instapage logo

Create landing pages without limits.

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With Instapage, marketers can maximize conversions by creating, personalizing, optimizing landing pages at scale, automatically connecting ads with relevant post-click pages, and delivering insights to drive the highest growth possible from digital ad campaigns.

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Salesforce Marketing Cloud logo

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Docebo logo

AI learning platform with skills intelligence

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Docebo Learning Platform is a cloud-based LMS enabling organizations to create, deliver, and manage training for employees, customers, and partners. It offers AI-powered content tools, skills intelligence, automated management, and a marketplace with 30,000+ courses. Features include gamification, social learning, virtual coaching, analytics, and enterprise integrations, supporting use cases like onboarding, compliance training, and customer education.

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Shogun logo
Category Leaders

Page Builder & A/B Testing

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Build high-converting pages, test smarter, and turn more visitors into customers with powerful visual editing and A/B testing tools using Shogun for Shopify.

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GlassHive logo

Sales and marketing platform for IT industry

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GlassHive assists businesses in the IT industry such as MSPs, MSSPs, VARs, and more. It caters to businesses of all sizes. It enables teams to manage marketing and sales efforts using intuitive tools, pre-built content, and insightful data.

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Adobe Experience Manager logo
Category Leaders

Enterprise content management system

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Adobe Experience Manager Sites is a flexible, intelligent content management system that enables teams to deliver omnichannel experiences. With both marketing-friendly templates and developer-facing tools in the same platform, teams can create, manage, and deliver personalized experiences.

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Bloomreach logo
Category Leaders

Bloomreach personalizes the e-commerce experience

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Powerful content, customer engagement, and product discovery offerings to achieve true personalization and drive unparalleled business growth. Bloomreach is a headless experience management platform that can deliver personalized customer experiences across all of your digital touchpoints.

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Yext logo

Cloud-based digital presence platform

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Yext is the leading digital presence platform for multi-location brands, powering the knowledge behind every customer engagement. With one central platform, brands can turn their digital presence into a differentiator by delivering consistent, accurate, and engaging experiences to customers.

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Jahia logo
Category Leaders

Digital experience and content management platform

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Jahia helps businesses manage website and application development projects by creating digital frameworks for delivering a personalized customer journey. The content management system lets users create, edit, review, and publish structured and unstructured content and manage web pages, SEO & more.

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Involve.me logo

Create high-converting funnels that turn visitors into leads

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involve.me is a no-code lead generation funnel builder. It packs powerful tools for lead capture, lead routing, and lead scoring—helping you convert online visitors into qualified leads. Easily embed on your website or share with a simple URL.

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Ontraport logo

Sales, marketing, and communication management software

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Ontraport helps businesses streamline sales, marketing, customer communication, and other operations on a unified portal. The marketing automation tools let organizations create, run, and manage marketing campaigns using customizable templates and send targeted emails or text messages to customers.

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Kentico logo

CMS, eCommerce and online marketing platform

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Kentico is an out-of-the-box CMS used by large businesses and enterprises for web content management, eCommerce, and online marketing

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WordLift logo

AI-powered SEO

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A platform to automate SEO. WordLift creates a Knowledge Graph to help search engines understand the content that you write and the products that you sell.

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BrightInfo logo

Personalized content experience creation

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BrightInfo doubles conversions rate using a personalization algorithm that automatically analyzes visitor behavior and serves highly relevant content to each.

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Content.One logo

Your Content, Anywhere

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Zesty.io is a SaaS headless CMS software designed to help businesses of all sizes. Enterprises can use the platform to build custom content and distribute them to various any devices.

Using Zesty.io, organizations can capture user behavior data and improve content production.

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Magnolia logo

Turn complex content into incredible digital experiences.

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Magnolia gives you composable digital experiences made for your real-world needs with hybrid headless CMS, easy integrations, and unified authoring.

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Chartbeat logo

Realtime analytics and insights for online publishers

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Chartbeat is a suite of content analytics tools for publishers that lets you easily track reader engagement on your site, optimize your user experience in real-time, and share key metrics with your team.

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Slickplan logo

Plan websites faster, together.

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Plan website projects efficiently from concept to completion. Slickplan centralizes structure, content and design tasks in one workspace, ensuring faster approvals, fewer missed deadlines and cleaner handoffs.

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Expresia logo

SaaS digital experience platform

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Expresia is an all-in-one SaaS web management framework for building, managing, and scaling digital businesses. Our ultimate aim as a digital experience platform is to offer cutting-edge, scalable, sustainable technology that empowers developers and liberates marketers.

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Croct logo

Headless CMS with built-in AB testing and personalization

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Croct is a headless component-based CMS with built-in AB testing and personalization.

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CoreMedia Experience Platform logo

Elevate Experience. Drive Impact.

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CoreMedia delivers content management through its adaptable Digital Experience Platform (DXP), trusted by global brands. Its intuitive CMS enables teams to create personalized experiences at enterprise scale, while flexible integrations maximize content performance and business value.

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Hygraph logo

Enterprise headless content management with GraphQL

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An enterprise headless CMS based 100% on GraphQL with full read and write support. Ship projects of any size on any platform, faster, with GraphCMS.

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Umbraco CMS logo

Content management system for marketers and businesses

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Umbraco helps businesses, marketers, and developers create, edit, publish, and manage text, images, logos, newsletters, web forms, and other content on a unified portal. The platform includes content flow functionality, which lets teams collaborate on projects and simultaneously make modifications.

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Firespring logo

Website builder with email marketing campaigns

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Firespring is a website building software designed to help businesses and non-profit organizations manage content, events, members, donations, registrations, fundraising campaigns, and more.

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