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Top Rated Heatmap Software with Small business

Last updated: November 2026

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40 software options

Lucky Orange logo

Website heatmaps, session recordings & AI-powered insights

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Lucky Orange combines heatmaps, session recordings, funnels and visitor feedback with Discovery AI and Visualize to analyze behavior and explore trends. Integrations include Shopify, HubSpot and GA4. Privacy controls include keystroke masking and text scrambling.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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See where your visitors click, how far down they scroll, and on which sections they spend the most time. 

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TWIPLA logo

Track every visitor. Know what to do next.

TWIPLA is a website intelligence platform: thirteen tools in four stages, Observe, Analyze, Understand and Act, on one cookieless setup. See every visitor, watch how they behave, measure what it costs, and get Growth Engine playbooks that say what to fix or write next.

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Microsoft Clarity logo

See what your users want—with Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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eSpatial logo

Mapping solution for visualizing, analyzing, & sharing data

eSpatial is a mapping software that enables organizations to transform data into clear, visual maps and graphs that yield valuable business insights

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Smartlook logo

Qualitative analytics for websites and mobile apps

Smarlook is a qualitative analytics solution for websites & mobile apps with always-on recordings, heatmaps, automatic event, & funnels

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

With Mouseflow, you get 6 types of heatmaps built automatically for all your pages to truly understand what get your visitors' attention, where they click, how they move on your site, their geo location, how far they scroll your page and a live heatmap revealing dynamic elements interaction.

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Attention Insight logo

Pre-launch marketing campaign and web design analytics tool

Maximize advertising campaign results and design performance with pre-launch analytics.

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FigPii logo

Cloud-based conversion rate optimization platform

FigPii is a cloud-based conversion rate optimization (CRO) platform that helps enterprises design the user experience (UX) and identify visitor intent, behavior, and preferences by tracking interactions via polls, heatmaps, recordings, and more.

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Matomo logo

Take back control with Matomo

Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

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Fullstory logo

Cloud-based behavioral data platform for all teams

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

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Hotjar logo

Digital experience insights for any business selling online

See how people are really using your site, and uncover insights to make the right changes. With Hotjar's all-in-one digital experience insights platform, you'll get to know your users at every step of their journey, through interviews, behavioral insights, and frequent feedback.

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Howuku logo

User experience software

Howuku is an all-in-one conversion optimization to help website owners understand user behavior and optimize conversion rates.

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UXCam logo

Product analytics without the complexity

UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. We serve companies in 50+ countries and process 100B+ data points every month.

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Geopointe logo

Geolocation software with heatmapping for field sales teams

Geopointe is a web-based geolocation software designed to help businesses schedule trips and create geographically targeted campaigns. It lets sales teams optimize routes, log meeting notes, and fill in meeting cancellations.

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Creabl logo

Behavior recording tool for customer success teams

Creabl helps businesses create funnels, and have them broken down by behavior or any user attribute to understand better what users convert most actively. Teams can define the funnel steps that may cause friction to engage users.

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SiteRecording logo

Grow like the Fortune 500 with 37+ Apps

Create a better website experience for your users by monitoring customers' behaviour on your website. Gain insight into how to improve productivity through your website.

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Mapline logo

Mapline is the most powerful mapping software on the planet!

Mapline is literally the most powerful business mapping software on the planet! We help customers VISUALIZE their data on a map, with rich features to OPTIMIZE and better OPERATE their business. From territory management to complex routing to recurrent scheduling, Mapline is the complete package.

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expoze logo

AI-enabled platform for predicting attention

expoze.io's AI-enabled attention prediction solution allows users to analyze any design with amazing accuracy. For every file you upload, expoze.io will predict what your audience notices using a pre-trained neural network.

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WebMaxy Analyzer logo

User behavior analytics and survey tool

WebMaxy Analyzer is a user behavior analytics software that can help you understand your user behavior patterns. It has various features, such as session recordings, heatmaps, scroll maps, survey and feedback forms, form analytics, and funnel view.

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Maptive logo

Mapping software for business

Create insightful, custom maps with Maptive. This best-in-class mapping software offers a range of mapping tools to map and visualize data.

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Loop11 logo

Self-serve, browser-based online usability testing platform

Loop11 is a website user testing tool that helps website owners to identify navigational and usability issues with their website. Loop1 delivers real-time graphical reports comprising quantitative and qualitative usability metrics enabling the improvement and optimization of website performance.

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Tableau logo

Analytics platform for teams of all sizes

Cloud, on-premises, and desktop analytics platform offering data visualization, AI-assisted insights, and collaboration tools for.

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UserExperior logo

Everything you need to analyze digital experience.

UserExperior is a qualitative mobile analytics tool to visualize and improve broken experiences inside your app.

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Mapbox logo

Maps and navigation for people and vehicles everywhere.

Mapbox is the location platform preferred by developers for adding geospatial features to mobile and web applications. Mapbox provides global map data, real-time traffic, address search, routing, and navigation directions. Performant and scalable, Mapbox is trusted by leaders across industries.

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