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Salesforce Starter

Customer relationship management tool for SMBs

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Table of Contents

Is this product right for your business?

Find out with a

Salesforce Starter - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: February 2026

Salesforce Starter overview

What is Salesforce Starter?

Salesforce Starter is an all-in-one CRM suite designed to help growing businesses organize data, manage customer relationships, and gain valuable insights. The solution brings together marketing, sales, service, and commerce tools in a single platform.

The marketing capabilities of Salesforce Starter Suite include customizable email templates with built-in analytics, intelligent audience segmentation, and automated email nurture campaigns. The sales features help teams streamline deal management with recommended next steps, a personalized homepage dashboard, and real-time reporting. For customer service, Salesforce Starter offers a 360-degree customer view, knowledge articles for efficient case resolution, and multichannel case submission options. The commerce functionality enables businesses to build branded storefronts, manage product details, and optimize ecommerce performance through integrated analytics.

Starting price

25per user /
per month

visit website

Alternatives

Salesforce Starter’s user interface

Ease of use rating:

4.4

(224)

Salesforce Starter review summaries overview

To determine these pros and cons insights, we analyzed responses from

Overall rating

Reviews sentiment

1-2(8)

3-4(91)

5(125)

What do users say about Salesforce Starter?

Users report that Salesforce Starter offers an intuitive interface, easy setup, and strong tools for managing leads, sales, and customer relationships. They find it effective for organizing contacts, tracking sales activity, and improving team collaboration, especially for small teams. Many appreciate its robust integrations, automation, and reporting features, which help streamline workflows and enhance productivity.

Some say the platform can feel complex or overwhelming at first, with a learning curve for new users and limitations in customization or advanced features. They mention that costs can add up with add-ons, and support or training resources may not always meet their expectations.

Select to learn more

Who uses Salesforce Starter?

Based on 224 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Computer Software

Education Management

Pharmaceuticals

Banking

Others

Use cases

CRM

Lead Management

Sales Tracking

Customer Service

Contact Management

Salesforce Starter's key features

Most critical features, based on insights from Salesforce Starter users:

CRM

4.6

(20)

Alerts/Escalation

3.6

(7)

Knowledge base management

4.4

(9)

Queue management

4.0

(4)

Call center management

4.4

(5)

Reporting & statistics

3.5

(2)

All Salesforce Starter features

Features rating:

4.2

(224)

A/B testing

(0)

Account alerts

(0)

Account Management

(0)

Activity dashboard

4.4

(8)

Activity tracking

4.0

(1)

Alerts/Escalation

3.6

(7)

Alerts/Notifications

(0)

Appointment management

4.0

(1)

Appointment scheduling

(0)

Calendar management

4.7

(10)

Calendar/Reminder system

4.4

(12)

Calendar sync

3.0

(1)

Call center management

4.4

(5)

Call logging

(0)

Campaign analytics

(0)

Campaign management

4.0

(1)

Campaign scheduling

5.0

(1)

CAN-SPAM compliance

(0)

Catalog management

(0)

Chat/Messaging

(0)

Click tracking

(0)

Client management

4.8

(9)

Collaboration tools

4.0

(5)

Commenting/Notes

(0)

Commission management

5.0

(1)

Communication management

(0)

Contact database

4.8

(30)

Contact management

4.7

(43)

CRM

4.6

(20)

Customer database

4.6

(16)

Customer engagement

(0)

Customer journey mapping

(0)

Customer management

5.0

(1)

Customer segmentation

(0)

Customizable branding

4.5

(4)

Customizable ctas

(0)

Customizable fields

(0)

Customizable forms

(0)

Customizable reports

4.7

(9)

Customizable templates

4.0

(1)

Dashboard

3.0

(2)

Data import/export

4.4

(27)

Data synchronization

(0)

Deal management

(0)

Document storage

4.7

(15)

Drag & drop

(0)

Drip campaigns

(0)

Dynamic content

(0)

Electronic signature

(0)

Email campaign management

(0)

Email management

4.6

(14)

Email marketing

5.0

(1)

Email templates

(0)

Email tracking

(0)

Engagement tracking

(0)

Event triggered actions

(0)

Field sales management

(0)

Forecasting

2.5

(2)

For insurance industry

(0)

For ipad devices

(0)

For mac devices

(0)

For real estate

(0)

For real estate agencies

(0)

For small businesses

3.0

(1)

For startups

(0)

GDPR compliance

(0)

Generative ai

3.0

(1)

Health score

5.0

(1)

Interaction tracking

4.3

(22)

Internal chat integration

(0)

Knowledge base management

4.4

(9)

Knowledge management

(0)

Landing pages/web forms

(0)

Lead capture

4.9

(7)

Lead generation

(0)

Lead management

4.5

(46)

Lead nurturing

(0)

Lead qualification

4.7

(11)

Lead segmentation

(0)

Lead verification/validation

(0)

List management

(0)

Marketing automation

4.0

(4)

Marketing calendar

(0)

Mobile access

4.7

(3)

Mobile optimization

5.0

(1)

Monitoring

(0)

Multi-Campaign

(0)

Multi-Channel communication

4.7

(3)

Multi-Channel marketing

5.0

(1)

Onboarding

(0)

Opportunity management

(0)

Order management

(0)

Performance metrics

4.5

(4)

Personalization

(0)

Pipeline management

4.7

(7)

Predictive analytics

(0)

Preview functionality

(0)

Property management

(0)

Proposal generation

(0)

Prospecting tools

(0)

Queue management

4.0

(4)

Quotes/Estimates

4.5

(2)

Real-Time analytics

(0)

Real-Time data

(0)

Real-Time reporting

(0)

Referral tracking

(0)

Reminders

(0)

Reporting/Analytics

4.6

(29)

Reporting & statistics

3.5

(2)

Revenue management

5.0

(1)

ROI tracking

(0)

Sales activity management

4.5

(2)

Sales analytics

(0)

Sales forecasting

(0)

Sales pipeline management

4.7

(41)

Sales reports

(0)

Sales trend analysis

(0)

Search/Filter

4.5

(14)

Segmentation

4.5

(2)

Self service portal

5.0

(1)

Shared contacts

4.0

(4)

Shopping cart

(0)

Social media integration

4.5

(4)

Source Tracking

(0)

Support ticket management

4.4

(7)

Support ticket tracking

(0)

Survey/Poll management

5.0

(1)

Task management

4.6

(9)

Template management

(0)

Templates

3.0

(1)

Territory management

4.0

(1)

Third-Party integrations

4.3

(4)

Ticket management

4.7

(3)

Usage tracking/analytics

(0)

Web-based deployment

(0)

Website management

(0)

Win/Loss analysis

(0)

Workflow management

(0)

Salesforce Starter alternatives

Salesforce Starter

4.4

(224)

visit website

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.0

Features

4.2

Value for Money

4.0

Customer Support

4.1

Bigin by Zoho CRM

4.7

(738)

visit website

Starting from

/user

Per year

Free trial

Free version

Ease of Use

4.8

Features

4.5

Value for Money

4.7

Customer Support

4.5

Zoho CRM

4.3

(6.9K)

visit website

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.2

Features

4.3

Value for Money

4.3

Customer Support

4.1

Odoo

4.2

(1.3K)

visit website

Starting from

31.1

/user

Per month

Free trial

Free version

Ease of Use

4.0

Features

4.2

Value for Money

4.1

Customer Support

3.9

Salesforce Starter pricing

Value for money rating:

4.0

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Starter

/user

Per month

Features included:

Build Real-Time Reports and Dashboards
Customer Support
Organize Customer Data
Sync With Tools
Track Sales Processes
Email Marketing
Customer Service

Pro

100

/user

Per month

Features included:

Real-Time Chat
Customization and Automation
Sales Quoting and Forecasting
Access to AppExchange

User opinions about Salesforce Starter price and value

Value for money rating:

4.0

(224)

To see what individual users think of Salesforce Starter's price and value, check out the review snippets below.

“Helps organize leads, contacts, and deals in one place.”

Md I.

Advisor

“Salesforce Starter steered my company towards a more professional approach to handling potential and current students.”

Blerta K.

Language Instructor

Salesforce Starter integrations (8)

Integrations rated by users

We looked at 224 user reviews to identify which products are mentioned as Salesforce Starter integrations and how users feel about them.

Zapier

Integration rating: 4.5 (4)

“This allowed for better alerting and flow of necessary data.”

Larry K.

IT Manager

Salesloft

Integration rating: 5.0 (4)

Microsoft Outlook

Integration rating: 5.0 (3)

Dropbox

Integration rating: 3.0 (2)

“to back up files by/between, share information with clients and sign documents”

Ana M.

Director

Docusign

Integration rating: 4.0 (2)

Other top integrations

Salesforce Starter customer support

What do users say about Salesforce Starter customer support?

Customer support rating:

4.1

We analyzed verified user reviews to identify positive and negative aspects of Salesforce Starter customer support.

Widespread user sentiment highlights responsive and accessible customer support, with teams often available for immediate help.

A significant portion of users found onboarding new team members and handling support cases straightforward with Salesforce Starter.

A minority of users report customer service can be difficult to reach and sometimes provides limited or unhelpful responses.

Support options

Email/help desk

Faqs/forum

Chat

Knowledge base

Phone support

Training options

Webinars

Live online

Documentation

Videos

To see what individual users say about Salesforce Starter's customer support, check out the review snippets below.

“My overall experience with Salesforce Starter has been very positive, offering a reliable, scalable CRM with strong tools that support organization, visibility, and long-term growth.”

Joshua A.

BDR

“We need to keep every customer we have, so the customer experience is paramount.”

Kaitlyn V.

Partner and Sales Manager

“Customer service wasn’t very helpful.”

Kelly G.

Benefits Coordination Manager

“Sometimes merging customers that were in the software twice mistakenly can be hard.”

Jeremy M.

Administrative Assistant