Wild Apricot Pricing, Features, Reviews & Comparison of Alternatives

Wild Apricot

#1 all-in-one Membership Management Software

4.52/5 (493 reviews)

Wild Apricot overview

What is Wild Apricot?

Wild Apricot is an all-in-one, easy-to-use membership management solution which serves over 16,363 associations, non-profits, and clubs.

Key features include: full membership database management, a professional looking drag-and-drop website builder (plus easy integration with your existing website), the ability to collect and automate payments and renewals online, online event registrations, automated emails and newsletters, plus much more.

Wild Apricot's friendly support team is ready to help you get up and running as fast as possible, and will help you automate all your administrative tasks on your own.

We ourselves have first-hand experience volunteering for small associations, clubs and nonprofits and know many passionate, dedicated people (like you), many of whom are overworked and underpaid.

That's why we designed our software for normal people trying to do extraordinary things. In that light, we encourage you to start a 30 day free trial of Wild Apricot to see if it's a good fit for your organization.

Wild Apricot is perfect for professional associations, clubs, and nonprofits:
Alumni Associations
Business Groups
Garden Clubs
Generic Sports & Recreation
Historical/Museum Societies
Home Associations
Law Association
Motorcycle clubs
Political/Civic Associations
Public Health Associations
Sailing Clubs
Swim Clubs
Tennis Clubs
And many more!


Starting from
Pricing options
Value for money
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Business size



United States, Australia, Canada, Europe, United Kingdom

Supported languages

Wild Apricot screenshot: Wild Apricot Homepage ScreenshotAutomate your membership with Membership Management SoftwareWild Apricot screenshot: WA Database ScreenshotWild Apricot screenshot: WA Website Builder ScreenshotWild Apricot screenshot: WA Themes ScreenshotWild Apricot screenshot: WA Email Screenshot

Wild Apricot reviews

Value for money
Ease of use
Customer support
Martin Miller

One of the Best

Used weekly for less than 6 months
Reviewed 2019-10-27
Review Source: Capterra

Wild Apricot is a powerful solution for membership management, entry-level web stores and organizational websites. The company provides extensive learning tools and is responsive to requests and questions.

Wild Apricot is easy to use and includes the powerful features I would expect from much more costly systems.

I don’t like the extra costs charged when using a payment gateway other than the one from Wild Apricot.

Rating breakdown

Value for money
Ease of use

Likelihood to recommend: 10/10

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Use with Multiple Organizations - A True Advocate

Used daily for 2+ years
Reviewed 2020-05-05
Review Source: Capterra

Eight years ago I went through a selection process and chose Wild Apricot and then implemented it. A HUGE step up from disparate systems on Excel, a separate website, and email. This year I led the selection and implantation process for a different organization and Wild Apricot came out on top again. Processing a new member went from one hour to minutes. Renewals from 30 minutes to zero. Sending out emails used to be a huge process. Now it's simple. One thing I've noticed is that Wild Apricot continues to add and improve features. The website builder has gotten easier to use. And adding responsive themes and an easy-to-implement app is a huge plus.

Integrated features for membership management, communications, event management, and website development. Great coaching services during implementation and then support after.

Nothing that would stop me from selecting it again. Some of the newer features like polls can use some development, and formatting is sometimes challenging. But the tradeoff for a fully integrated system is well worth it.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 10/10

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Jeanne Marie Hoffman

Does the job but feels very outdated

Used daily for 2+ years
Reviewed 2019-08-04
Review Source: Capterra

It is functional and works, but has a lot of room for improvement--especially with the increase in cost.

It was very nice to have a software to organize our membership. The software was built into the website directly, so members can directly renew their membership while browsing the website. You can build different user permissions into different levels.

The UI of the websites you build with this and the backend feel outdated. I feel like the event tool could be more powerful, especially with how powerful you can easily build websites with Drupal/Wordpress. It would feel more like a membership program if the events could be dynamic with attendees, volunteers, being able to list what is still needed, etc. We found ourselves moving to Facebook or Next Door a lot to interact with our members. Also, in the span of one year, our plan went up by $20/month, which was an extra $240 a year for our small, local advocacy group.

Rating breakdown

Ease of use

Likelihood to recommend: 5/10

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Jack Cameron

Wild Apricot, is it good for membership website builder?

Used daily for 6-12 months
Reviewed 2020-04-29
Review Source: Capterra

Overall, the Membership Database is good, Event emails can be automated to send to registrants and managing the membership is good but there are some serious lacking features that need to be addressed by WA otherwise customers are not going to be satisfied by the $1670 (AUD) just on the system that can feel very broken. If WA could either do a large update on the Builder and start working on integration for Xero and other large Accounting packages so that it provides a simple integration instead of just having the one.

I absolutely loved setting up this software, I found it very challenging but I do enjoy a challenge. I migrated out of Associations Online (AO) to WildApricot (WA). I found that using the CSV export of the membership out of AO really easy and the upload in WA simple as well. The events system is fantastic for Zoom and events that need to have someone at the door checking people in. The admin app for WA is awesome when I'm on the go and just want to see who has checked into an event or who has registered for an event.

The biggest, and I mean this is a deal-breaker, the site builder is seriously broken and needs a massive update. I have checked about 30 other sites that use WildAprioct and they all look the same. Very Narrow, broken up into blocks of either 1/2/3. There is a basic function of having a button added but the customization of said button is the link and text. Not the colour or the size. The blogging functionality for the site is very basic which is fine but it would be nice if I could categorize it and allow for displaying the post on other pages so that it isn't locked to the single blog page. WA integrates with WordPress so I wanted to build a better-looking frontend for my site but the downside is the integration is not in full. You can have the login and some profile migrated over but things like Events, Profile Updates and even administration of membership can only be done in WA. So any changes in the profile can not be done in WordPress as it is only a one-way sync. The plugin for Wordpress is only a SSO for WildApricot. Finally, the Support/Feature request, WA is probably one of the slower ones for it. It may take years for anything to happen. They update often around the 4th of each month but its never anything that is really useful for the Admin or User. Its usually bugs in the system which is awesome, but I would really like to see some more functionality with the system like the website builder and other integration into online Accounting Packages.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 2/10

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Tim Poole

Good Product for Non-Profit Management

Used occasionally for 2+ years
Reviewed 2020-05-09
Review Source: Capterra

The selection of Wild Apricot has allowed a small non-profit working with a hodge-podge of cobbled together "free" solutions to move into the 21st century. Volunteers and board members can work from a unified database rather than multiple, out-of-sync, task-specific spreadsheets. Tasks can be distributed without dis-integrating this data. Web site integration and payment processing allow members, donors and event participants to interact with the organization online, rather than the previous limitation to paper forms and checks. Implementation was straight-forward, if not exactly "simple". Years of old and inconsistent data always complicate a migration. The choice to integrate with the organization's existing WordPress web site rather than fully implement Wild Apricot's built-in CMS also provided some challenges. Support was mostly timely and helpful during the migration and implementation phases.

Product is full-featured and the least expensive for a small non-profit on a limited budget. Of particular interest were membership management features, including self-service join, renew, and update. Also critical was event management and integration with membership, since the organization's main publicity and fundraising activity is a large bike ride. Web site integration was also attractive. Good platform for communicating with members and event participants. Payment processing integration for memberships, donations, and event registrations.

Lacked QuickBooks integration, although the organization's treasurer at the time did not consider this a needed feature. Lack of volunteer management, though that was not considered an essential feature at the time of review. Web site integration works best when using the built-in CMS. Integration with WordPress, the organization's existing CMS was largely successful. However some issues did arise with the forms for things like memberships, donations, and event registrations, especially on Apple devices.

Rating breakdown

Value for money
Ease of use
Customer support

Likelihood to recommend: 8/10

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Wild Apricot pricing

Starting from
Pricing options
Free trial
View Pricing Plans

A 30 day free trial is available, after which Wild Apricot is priced as follows:

Free: $0 for organizations with up to 50 contacts.

Personal: $40/month for up to 100 contacts.

Group: $50/month for up to 250 contacts.

Community: $90/month for up to 500 contacts.

Professional: $160/month for up to 2,000 contacts.

Network: $290/month for up to 5,000 contacts.

Enterprise: $350/month for up to 15,000 contacts.

Global: For up to 50,000 contacts.

All plans include unlimited admins, free SSL certificate, and support.

Wild Apricot features

Activity Dashboard
Automatic Notifications
Custom Fields
Customer Database
Customizable Templates
Data Import/Export
Reporting & Statistics

Activity Tracking (179 other apps)
CRM Integration (144 other apps)
Calendar Management (194 other apps)
Customizable Branding (226 other apps)
Customizable Reporting (178 other apps)
Electronic Payments (152 other apps)
Email Integration (208 other apps)
Real Time Data (145 other apps)
Reminders (198 other apps)
Social Media Integration (188 other apps)
Surveys & Feedback (164 other apps)
Third Party Integration (247 other apps)

Security and privacy


Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for Wild Apricot

Key features of Wild Apricot

  • Accounts Receivable Tracking
  • All-In-One Solution
  • Association Management System
  • Automated Membership Renewals
  • Drag & Drop Website Builder
  • Dues Payments & Renewals
  • Email Automation & Newsletter Templates
  • Event Registrations & Payments
  • Financial Management
  • Full Customer Support
  • Member Directories
  • Membership Management
  • Online Donation Tool
  • Online Member Applications
  • Professional Looking Website Theme Sets
  • Save Time on Admin Tasks
  • Website Blog & Forum
  • Website Hosting
  • Automatic Notifications
  • Secure member login
View All Features


Start a free, 30-day trial to see Wild Apricot in action. Stop spreading yourself thin across multiple systems (outlook, excel, wordpress, eventbrite) and simply integrate all administrative areas of your organization into one system.

Membership Management
Attract, renew, and manage your members with ease. Maintain a clean, updated, and searchable database of all your contacts. Instantly see which members have paid, owe dues, registered for events, or even opened their emails.

Website Builder
Get your organization's website up and running quickly with a selection of beautiful, ready-to-go website themes and a simple drag-and-drop website builder. Easily add forums, blogs, or member-only access areas to your site. Wild Apricot integrates with pre-existing websites, and WordPress.

Online Payments
Collect payments directly into your account with automated payment processing. Wild Apricot supports many different payment options including PayPal. Instantly see which members have paid, owe dues, or have renewals coming up. Set up automated email reminders to members for upcoming payments, or automatically send out invoices.

Event Registration
Within minutes, create online registration forms that collect member info directly into your database and process event fees automatically. You also have the ability to set up automated event confirmation and reminder emails. Event check-in is easy with our free mobile app.

Email & Contact Database
Maintain a clean, updated, and easily searchable member database. Instantly view membership status, event registrations, donations made, and more. Members have their own logins to check their payments, and contact information. Organize your members into lists and use Wild Apricot's email & newsletter templates to communicate with them.

Mobile Solutions
Wild Apricot website themes are fully responsive to mobile applications. Plus, with Wild Apricot's mobile app, you can manage your membership database, and track event registrations all from the convenience of your phone.