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LiveRamp Logo

The leading data collaboration partner

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LiveRamp - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: March 2026

LiveRamp overview

What is LiveRamp?

LiveRamp is the leading data collaboration partner, empowering marketers and media owners to deliver and measure marketing performance everywhere it matters. Only LiveRamp’s data collaboration network seamlessly unites data across advertisers, platforms, publishers, data providers, and commerce media networks—unlocking deep insights, delivering transformational consumer experiences, and driving measurable growth.

Built on a foundation of strict neutrality, unmatched interoperability, and global scale, LiveRamp enables organizations to maximize the value of their data while accelerating innovation. Trusted by the world’s leading brands, retailers, financial services providers, and healthcare innovators, LiveRamp is shaping the future of responsible data collaboration in an AI-driven, outcomes-focused world.

Our four product portfolios allow you to unlock the full capabilities of data collaboration:

<li> Live/Identity: Build your critical enterprise identity infrastructure, with a consistent identity framework and clear rules that protect privacy and align with your business needs. Leverage advanced identity resolution and the industry’s most robust, continuously learning knowledge base to create the most accurate, connected customer view possible.

<li> Live/Access: Expand the value of your data, deepen customer understanding, and reach valuable new audiences with custom segments and lookalike modeling. Plug into LiveRamp’s dynamic marketplace for buying and selling trusted third-party data and explore unlimited opportunities for new second-party collaborations.

<li> Live/Connectivity: Discover a new world of addressability. Reach authenticated audiences at scale and deliver personalized experiences everywhere it matters — across browsers, mobile devices, and CTV — all powered by RampID, the most durable, privacy-centric identifier for connecting the digital ecosystem.

<li> Live/Insights: Uncover the insights that fuel innovation. Unlock powerful measurement and collaborative analytics. Support every use case and partnership you can imagine with LiveRamp’s robust clean room capabilities, with advanced permissioning and cutting-edge privacy-enhancing technologies built in.

Key benefits of using LiveRamp

  • Measurement : LiveRamp enables onboarding of sales data into marketers' measurement applications to gain deeper insights about the impact of digital marketing campaigns (on in-store, online or telephone purchases).

  • Targeting : with LiveRamp marketers can accurately reach audience segments by onboarding data into media platforms. CRM retargeting, ad suppression and look-alike modeling help increase targeting efficiency.

  • One-to-one marketing : increase conversion rate with LiveRamp customer data onboarding. With A/B testing and website optimization, Live Ramp helps creating relevant messages for consumers.

  • Privacy : LiveRamp works with major privacy organizations (NAI, IAB, DMA) to ensure compliance while manipulating customer personal information.
  • Starting price


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    LiveRamp’s user interface

    Ease of use rating:

    LiveRamp reviews

    Overall rating

    4.4

    /5

    5

    Positive reviews

    80

    %

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.8/10
    Rating distribution

    5

    4

    3

    2

    1

    3

    1

    1

    0

    0

    LiveRamp's key features

    Most critical features, based on insights from LiveRamp users:

    Data import/export
    Data capture and transfer
    Data quality control
    Multi-Factor authentication
    Data security
    User provisioning

    All LiveRamp features

    Features rating:

    API
    Audience targeting
    Behavior analytics
    Behavior tracking
    Behavioral analytics
    Behavioral targeting
    Campaign analytics
    Campaign management
    Campaign planning
    Campaign Segmentation
    Campaign tracking
    Cohort analysis
    Collaboration tools
    Compliance management
    Customer activity tracking
    Customer database
    Customer journey mapping
    Customer profiles
    Customer segmentation
    Customizable branding
    Customizable fields
    Customizable reports
    Dashboard
    Dashboard creation
    Data analysis tools
    Data connectors
    Data extraction
    Data integration
    Engagement tracking
    Information governance
    Master data management
    Multi-Campaign
    Multi-Channel attribution
    Multi-Channel data collection
    Multi-Channel marketing
    Multiple data sources
    Performance metrics
    Personalization
    Predictive analytics
    Predictive modeling
    Real-Time analytics
    Real-Time data
    Recommendations
    Reporting & statistics
    Reporting/Analytics
    ROI tracking
    Search/Filter
    Third-Party integrations

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    LiveRamp integrations (27)

    Integrations rated by users

    We looked at 5 user reviews to identify which products are mentioned as LiveRamp integrations and how users feel about them.

    Criteo logo
    Criteo

    Integration rating: 3.0 (1)

    Twitter/X logo
    Twitter/X

    Integration rating: 4.0 (1)

    Google Ads logo
    Google Ads

    Integration rating: 5.0 (1)

    Integration rating: 4.0 (1)

    LiveRamp support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    Knowledge Base
    Phone Support

    LiveRamp FAQs

    Q. Who are the typical users of LiveRamp?

    LiveRamp has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Small Business

    These products have better value for money


    Q. What languages does LiveRamp support?

    LiveRamp supports the following languages:
    English


    Q. Does LiveRamp offer an API?

    No, LiveRamp does not have an API available.


    Q. What level of support does LiveRamp offer?

    LiveRamp offers the following support options:
    Email/Help Desk, Knowledge Base, Phone Support

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