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Marketing Automation Software

Last updated: April 2026

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17 software options

HubSpot Marketing Hub logo

All in one inbound marketing platform

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With HubSpot’s interconnected tools, you use real-time marketing data to provide relevant, contextual marketing experiences to every contact in your database.

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SalezShark logo

Cloud-based CRM and sales management software

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Create, manage online campaigns from one central platform and get more leads using Email Marketing, Web to Lead Capture, Campaign Analytics and List Management.

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ActiveCampaign logo

AI-first marketing platform

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ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

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LeadSquared logo

Marketing automation and sales execution platform

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Push your leads faster down the sales funnel with LeadSquared's cross-channel marketing automation software.

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Instapage logo

Create landing pages without limits.

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With Instapage, marketers can maximize conversions by creating, personalizing, optimizing landing pages at scale, automatically connecting ads with relevant post-click pages, and delivering insights to drive the highest growth possible from digital ad campaigns.

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FunnelMaker logo

Customizable, integrated CRM & marketing automation platform

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FunnelMaker is a customizable, web-based CRM and marketing automation software for businesses of all sizes, which supports text and email marketing, real-time tracking and statistics, opportunity management, QuickBooks and Salesforce integrations, and more

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Unbounce logo

High-converting optimization platform for teams of any size

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From small but mighty marketing teams that are strapped on time, budget, and money, to enterprises that are looking to scale up and automize. Unbounce is a conversion optimization platform for SaaS, e-commerce, and agencies.

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ActiveDEMAND logo

An integrated marketing solution for marketers & agencies

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ActiveDEMAND Agency Marketer is an integrated marketing platform designed for the marketing agency professional.

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Salesforce Marketing Cloud Account Engagement logo

Salesforce B2B marketing automation for marketing & sales

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Use Salesforce Pardot to automate marketing activities - send triggered emails, generate landing pages & forms, segment customers, manage leads, and more.

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SugarCRM logo

Cloud-based customer relationship management (CRM) platform

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Deliver sales the right leads, at the right time with Sugar Market. Feed the funnel and build the right pipeline when you choose the marketing automation platform built for marketing mavericks. Create campaigns, engage one-to-one at scale, predict needs, and understand what is working.

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Klaviyo logo

AI-enabled email marketing solution for B2C companies

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Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

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Maropost logo

Omnichannel campaigns that get results

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Maropost empowers businesses to scale and boost revenue with an easy-to-use marketing automation solution that enables users to hyper-segment their audience and rapidly create marketing campaigns that distinguish them from the competition.

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Saphyte logo

Marketing automation tool for small and midsize business

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Saphyte is a salesforce automation software designed to help small and medium businesses connect service and support teams to streamline sales and marketing operations. The platform allows managers to drag and drop widgets to create a personalized dashboard using pre-defined templates.

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GreenRope logo

CRM solution for sales, marketing and operations

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GreenRope is a marketing automation platform that helps you create and execute effective campaigns across multiple channels. You can use automation to send personalized messages based on criteria and triggers, monitor and optimize your marketing campaigns with real-time analytics and reporting.

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Marketo Measure logo

Business software application that automates B2B attribution

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Marketo Measure, an industry-leading B2B marketing attribution tool, lets marketers measure campaign, channel, and content impact on pipeline, revenue, and ROI — empowering them to continuously optimize tactics and investments.

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LAHAR logo

Software to automate company marketing strategies

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LAHAR is a digital marketing automation solution, created for companies that want to attract a greater flow of qualified visitors and engage their customers. To this end, the software assists in the continuous management of the brand's social networks and performs strategic performance analyses.

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Mailchimp logo

Email and SMS marketing automation platform

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MailChimp gives you all the power of enterprise-level automation without any of the headaches. Provide timely, relevant information with MailChimp Workflows.

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