getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Table of Contents

usersusersusers

Talk with us for a free 15-min consultation

Expert advisors like Chase, who have helped 1,000+ companies, can find the right software for your needs.

Top Rated Social Media Marketing Software with Lead Capture in 2026

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Lead capture enables the collection and management of prospect information via forms, pop-ups, and landing pages. It helps grow contact lists, segment audiences, and move leads through the marketing funnel, enhancing overall marketing efforts. Our reviewers in social media marketing software rated this feature as important.

3 Best Social Media Marketing Software with Lead Capture

  • Constant Contact - Highest rated for lead capture
  • Mailchimp
  • HubSpot Marketing Hub

See other top Social Media Marketing products with lead capture

How we picked the 3 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the social media marketing software category. They also needed to have sufficient reviews about lead capture, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for lead capture based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 3 best products

Constant Contact logo
4.3
(2.9K)

User insights about the lead capture feature

Users find Constant Contact's lead capture tools helpful for growing their email lists and connecting with potential customers. They appreciate the integration with websites and social media, as well as the customizable forms and landing pages. Reviewers mention that while the tools are effective, they lack advanced customization options. They also note the importance of tracking and follow-up capabilities for business growth. Some users feel that the lead capture feature could be more robust and better integrated with other systems.
“1.Easy Integration: The lead capture feature in Constant Contact is easy to integrate with a business's website, social media profiles, and other digital marketing channels. This makes it easy for businesses to capture leads and grow their email list from multiple sources.2.Customizable Forms: Constant Contact's lead capture forms are customizable, which means businesses can create forms that align with their brand and capture the information that is most important to them. This can help businesses generate high-quality leads and build a more engaged email list.”
Verified reviewer profile picture

shiva j.

ASSISTANT MANAGER

“Constant Contact offers many tools to help with lead generation, from a simple subscription bar on your website to dynamic links on email campaigns and landing pages. You can also create email sequences to convert these leads into clients.”
CO

Carlos O.

Reservations Manager Assistant

Social Media Marketing key features coverage

Constant Contact offers 6 out of the 6 key features for Social Media Marketing software identified by reviewers:

Social Media Integration4.5
Social Promotion4.9
Content Management4.6
Post Scheduling4.6
Automated Publishing4.7
Multi-Account Management4.6

Pros and cons based on 2,911 verified reviews

52% of users rated Constant Contact 5 out of 5 stars, while 3% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,911 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective client management

Easy newsletter creation

Comprehensive email marketing

Efficient communication messaging

Versatile email campaigns

Cons:

Email handling issues

Text formatting challenges

Subscription management limitations

Frequent issue management

High costs for features

See pros and cons details

Pricing

Starting price:$12 usage based/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

Mailchimp logo
4.5
(17.5K)

User insights about the lead capture feature

Reviewers highlight Mailchimp's lead capture tools, including customizable signup forms, pop-up forms, and landing pages. They appreciate the ease of use and integration with websites and other platforms. Users report that the lead capture forms help organize and manage potential customer information, facilitating targeted marketing efforts. However, some users find the design elements restrictive and mention that advanced customization requires coding knowledge. Overall, they value the lead capture feature for its role in growing email lists and improving marketing strategies.
“you have access to sign-up forms, pop-up forms, and landing pages, and all those can be created easily with drag-and-drop options, you can add anything you wish on the form, i prefer pop-up forms, i can also target people depending on what article they are reading or which content they are engaging in most. it's just a great tool”
jn

janiffer n.

Manager

“This feature is amazing! It helps me collect and organize important customer information easily. I can create forms that suit my needs and gather leads without any hassle. Mailchimp has made my marketing efforts much better.”
TR

Tarunika R.

Technology consultant

Social Media Marketing key features coverage

Mailchimp offers 6 out of the 6 key features for Social Media Marketing software identified by reviewers:

Social Media Integration4.2
Social Promotion4.4
Content Management4.4
Post Scheduling4.5
Automated Publishing4.5
Multi-Account Management4.4

Pros and cons based on 17,564 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,564 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Pricing

Starting price:$13 flat rate/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

HubSpot Marketing Hub logo
4.5
(6.2K)

User insights about the lead capture feature

Reviewers appreciate HubSpot Marketing Hub's lead capture capabilities, noting its ease of use and reliability. They highlight the customizable forms, pop-ups, and landing pages that facilitate efficient lead collection. Users report that the integration with other systems, including CRM and Zapier, enhances the lead capture process. They find the tracking and reporting features valuable for managing leads and optimizing marketing efforts. However, some users mention that the setup can be complex and the customization options could be improved.
“Lead capture in HubSpot Marketing Hub impacts my marketing efforts by allowing me to capture leads through forms, pop-ups, and other tools. This helps me grow my contact list and nurture leads through the marketing funnel.”
Verified reviewer profile picture

Clifton G.

President

“HubSpot offers various tools for lead capture, including customizable forms, pop-ups, & landing pages, facilitating the collection of valuable prospect information.”
Verified reviewer profile picture

AATTAF S.

Account Manager

Social Media Marketing key features coverage

HubSpot Marketing Hub offers 6 out of the 6 key features for Social Media Marketing software identified by reviewers:

Social Media Integration4.6
Social Promotion4.6
Content Management4.5
Post Scheduling4.5
Automated Publishing4.5
Multi-Account Management4.4

Pros and cons based on 6,217 verified reviews

60% of users rated HubSpot Marketing Hub 5 out of 5 stars, while 1% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 6,217 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Comprehensive automation features

Effective lead management

Streamlined marketing automation

Robust email marketing tools

Extensive training resources

Cons:

High cost concerns

Limited reporting capabilities

Complex navigation

Inefficient contact management

Limited template customization

See pros and cons details

Pricing

Starting price:$15 per user/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Other Top Rated Social Media Marketing Software with Lead Capture in 2026

Mailchimp logo

Email and SMS marketing automation platform

Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

Read more about Mailchimp

Users also considered
monday.com logo

Project management software

On monday.com, you can monitor all of your social media campaigns on a no-code platform you can customize for your needs.

Read more about monday.com

Users also considered
HubSpot Marketing Hub logo

All in one inbound marketing platform

HubSpot’s Social Inbox plugs into your contacts, color-codes your customers and leads, helps you prioritize your engagement, and delivers real social ROI.

Read more about HubSpot Marketing Hub

Users also considered
Zoho Social logo
Category Leaders

Social media marketing for growing businesses

Manage multiple social networks, schedule unlimited posts, monitor keywords, and collaborate with your team

Read more about Zoho Social

Users also considered
Constant Contact logo

Streamlines marketing to grow loyal audiences

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Snapchat for Business logo

Mobile messaging & multimedia platform

Snapchat is a messaging & multimedia mobile platform that allows users to communicate with customers, create vertical video ads, and manage campaigns

Read more about Snapchat for Business

Users also considered
EngageBay CRM logo

Integrated sales & marketing software for growing teams

EngageBay's social media automation functionality helps users engage their social media audience like a pro

Read more about EngageBay CRM

Users also considered
Marketing 360 logo

Marketing Platform For Small Business

Fuel growth with multi-channel ads
You can’t control where people spend their time, but you can control if you’re there. Capture market share by staying in front of the right audience with multi-channel ads. Create your free account today to learn more and explore plans and pricing.

Read more about Marketing 360

Users also considered
Birdeye logo

AI-based webchat assistant for business conversations

Birdeye provides an AI-based chat solution for multi-location businesses that engages website visitors 24/7. The platform features intelligent conversation capabilities, lead capture functionality, and seamless handoff to live agents when needed. Businesses can personalize the chat widget to match their brand identity while managing all communications through a centralized smart inbox.

Read more about Birdeye

Users also considered
iContact logo

Email marketing , automation, and landing page software

Easily and quickly schedule posts across Facebook, Twitter and Linkedin.

Read more about iContact

Users also considered
Bitrix24 logo

All in one business management workspace

Free social CRM software to win customer loyalty. Bitrix24 is the only free full featured social CRM on the market, you'll be surprised to learn that most commercial social CRM systems give you fewer tools and integrations than Bitrix24. Omni-channel contact center and marketing automation.

Read more about Bitrix24

Users also considered
Simplified logo
Category Leaders

Create, collaborate, and scale all your content creation in

Simplified helps you design everything, scale your brand, and collaborate with your team like never before. Create stunning designs, videos, and write copy using our ai copywriter tool. Then, get started with our free forever plan.

Read more about Simplified

Users also considered
Marketo Engage logo

AI-powered marketing automation platform

Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

Read more about Marketo Engage

Users also considered
NiceJob logo

Reputation marketing with reviews, social & SEO tools

NiceJob is the easiest way to get more great reviews, referrals and sales. We help businesses get the reputation they deserve!

Read more about NiceJob

Users also considered
Salesforce Marketing Cloud logo

Customer relationship management solution

Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

Read more about Salesforce Marketing Cloud

Users also considered
Thryv logo

All-in-one management solution built for small business

Thryv is an AI-powered CRM and marketing platform helping small businesses capture leads, automate follow-ups, and grow.

Read more about Thryv

Users also considered
Agile CRM logo

Sales and marketing CRM for growing businesses

Agile CRM combines powerful automation, telephony, web, mobile, email, social and scheduling features to effectively manage the entire customer journey

Read more about Agile CRM

Users also considered
Jobin.cloud logo

All-In-One tool to Find and Engage People

Automated Social Profile Import, data Aggregation and auto Update, ATS, CRM, AI powered ranking filtering, Process Automation, recruiting workflow, sales pipeline, automatic Outreach, mass Mailing, messaging templates, multiplatform communications.

Read more about Jobin.cloud

Users also considered
Act-On logo

Growth marketing automation platform

Act-On Software is the growth marketing automation leader that offers solutions empowering marketers to move beyond the lead and engage targets at every step of the customer lifecycle.

Read more about Act-On

Users also considered
Justuno logo

All-In-One Conversion Rate Optimization Suite for Marketers

Engage and convert more visitors from Twitter, Instagram, LinkedIn, Facebook, and other social platforms. Justuno is the premier all-in-one conversion marketing toolkit with pop-ups, exit promotions, cart abandonment offers, banners, gamification, and more! Used by brands and agencies of all size.

Read more about Justuno

Users also considered
Lyfpit logo
Category Leaders

Lyfpit is the social media management software

Lyfpit is the social media automation and growth hacking platform created by marketers for marketers

Read more about Lyfpit

Users also considered
Adobe Campaign logo

Cross-channel marketing application for customer engagement.

Adobe Campaign is an enterprise-grade cross-channel marketing application that enables organizations to to orchestrate, launch, and measure personalized marketing campaigns for customer engagement.

Read more about Adobe Campaign

Users also considered
Oktopost logo
Category Leaders

We make it measurable

Oktopost is the leading B2B social media marketing platform that enables marketers to publish and measure the effectiveness of their social media campaigns

Read more about Oktopost

Users also considered
Wishpond logo

Marketing and lead generation software

Wishpond makes it easy to run sweepstakes, photo contests, Instagram hashtag contests & more.

Read more about Wishpond

Users also considered
Cool Tabs logo

Interactive data collection campaigns

Cool Tabs is a social media marketing platform for businesses to manage & monitor social network marketing campaigns & perform social listening

Read more about Cool Tabs

Users also considered

Key features for Social Media Marketing software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Social Media Integration: Reviewers appreciate the centralized management of multiple social media platforms, enhancing efficiency and saving time on post scheduling and campaign tracking. 96% of reviewers rated this feature as important or highly important.
  • Social Promotion: Reviewers highlight the ability to target specific audiences, boost posts, and create ad campaigns, leading to increased visibility and engagement on social media platforms. 92% of reviewers rated this feature as important or highly important.
  • Content Management: Users value the ability to create, schedule, and monitor posts, organize content, and analyze performance, streamlining the content creation process and enhancing engagement. 92% of reviewers rated this feature as important or highly important.
  • Post Scheduling: Users benefit from the ability to plan and schedule posts in advance, ensuring consistent online presence and saving time on content management. 91% of reviewers rated this feature as important or highly important.
  • Automated Publishing: Reviewers find automated publishing useful for ensuring timely and consistent content distribution, saving time and improving overall content strategy. 89% of reviewers rated this feature as important or highly important.
  • Multi-Account Management: Users appreciate the convenience of managing multiple accounts from a single platform, enhancing organization and efficiency in handling various social media profiles. 88% of reviewers rated this feature as important or highly important.