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B2B Wave Logo

B2B eCommerce without the hassle

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B2B Wave - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

B2B Wave overview

What is B2B Wave?

B2B Wave is a simpler B2B eCommerce platform purpose-built for wholesalers and distributors managing complex pricing, catalogs, and ordering.

It helps businesses digitize and automate the buying experience while supporting pricing, ordering, and account structures common in B2B commerce.

The platform brings online ordering, customer catalogs and pricing, quotes, and order management into a single self-service portal for customers, sales teams, and operations.

B2B Wave improves order accuracy, reduces manual errors, and lowers operational costs.

B2B Wave integrates with accounting, inventory, payment, and ERP systems, allowing wholesalers to modernize their B2B eCommerce experience without replacing backend systems.

Key benefits of using B2B Wave

Key capabilities
• Branded B2B storefront and digital catalogs
• Customer-specific pricing, catalogs, and quotes
• Bulk ordering, quick reorders, and saved carts
• Product and order management with bulk import/export
• Sales, order, and inventory reporting
• Mobile ordering app for sales reps (iOS/Android)

Starting price

350flat rate /
per month
view pricing plans
try for free

B2B Wave’s user interface

Ease of use rating:

B2B Wave pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
3-4(5)
5(46)

What do users say about B2B Wave?

He was also tireless in answering my questions as I learned to navigate the new system for our wholesale coffee company.

Select to learn more


Who uses B2B Wave?

Based on 51 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Wholesale
Consumer Goods
Sporting Goods
Apparel & Fashion
Others

Use cases

B2B eCommerce Platform
Order Fulfillment
Distribution
Catalog Management
Ecommerce Order Management Software

B2B Wave's key features

Most critical features, based on insights from B2B Wave users:

Order management
For b2b
Mobile access
Customer management
Catalog management
Payment options

All B2B Wave features

Features rating:

Third-Party integrations
Search/Filter
Multi-Location
Catalog creation
Product data management
Inventory management
Communication management
Inventory control
Order tracking
Warehouse management
Content management
Reporting/Analytics
Bulk ordering
Multi-Language
Online catalog
Order entry
Order processing
Multi-Currency
Monitoring
Merchandising
Localization automation
Layout & design
Access controls/permissions
Pricing management
Product catalog
Promotions management
Quotes/Estimates
Reordering
Reporting & statistics
Sales order management
SEO management
Shipping management
Shopping cart
Supplier management
Website management
Accounting
Accounting integration
Activity dashboard
Alerts/Notifications
API
Backorder management
Barcode/Ticket scanning
Billing & invoicing
Categorization/Grouping
Contact database
Content library
CRM
Customer accounts
Customer history
Customizable branding
Customizable fields
Customization
Data import/export
Data security
Database publishing
Delivery management
Discount management
Document storage
eCommerce management
Email marketing
For small businesses
Import/Export management
Invoice management

B2B Wave awards

B2B Wave alternatives

B2B Wave logo
visit website

Starting from

350

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

Starting from

Empty state illustration for "No pricing info"

No pricing info

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

B2B Wave pricing

Value for money rating:

Starting from

350

Per month

Flat Rate

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about B2B Wave price and value

Value for money rating:

To see what individual users think of B2B Wave's price and value, check out the review snippets below.

“We have had great feedback from our customers and even those whom didnt want to change how they ordered are now enjoying the ease of ordering.”
RG

RICHARD G.

Distribution Projects Manager

“The product is relatively intuitive to set up and use; the integration with QuickBooks worked seamlessly. The support has been superb.”
MM

MELANIE M.

Advisor

B2B Wave integrations (21)

Integrations rated by users

We looked at 51 user reviews to identify which products are mentioned as B2B Wave integrations and how users feel about them.

Shopify logo
Shopify

Integration rating: 5.0 (2)

Our inventory system was already integrated with Shopify so it was super easy to then integrate with B2B Wave via Shopify.

BT

Bethany T.

President

Veeqo logo
Veeqo

Integration rating: 3.0 (1)

Soon to be shipping and inventory management can be done via Zapier but new API being released this week

MT

Max T.

Logistics Manager

Integration rating: 3.7 (3)

Integration rating: 5.0 (1)

Stripe logo
Stripe

Integration rating: 5.0 (1)

B2B Wave customer support

What do users say about B2B Wave customer support?

Customer support rating:

We analyzed 25 verified user reviews to identify positive and negative aspects of B2B Wave customer support.

Widespread user sentiment highlights prompt, friendly, and highly effective customer support from the B2B Wave team.

A significant portion of users value the team's willingness to help with onboarding, custom integrations, and ongoing training.

Support options

Phone support
Faqs/forum
Email/help desk
Knowledge base

Training options

Documentation
Live online

To see what individual users say about B2B Wave's customer support, check out the review snippets below.

“Their help provides an on going training and understanding of what the system can do to help our business grow. And all this promptly and with a smile!”

RC

Ruth C.

Director

“The B2B wave team supported us well in our implementation and has provided great support for the very few issues we have had.”

RH

Rita H.

Controller

“The customer service is great, the staff was with us throughout all of set up process.”

LG

Lindsey G.

Chief Marketing Officer

B2B Wave FAQs

Q. Who are the typical users of B2B Wave?

B2B Wave has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business


Q. What languages does B2B Wave support?

B2B Wave supports the following languages:
Chinese (Simplified), Danish, Dutch, English, Finnish, French, German, Italian, Portuguese, Spanish


Q. Does B2B Wave support mobile devices?

B2B Wave supports the following devices:
Android, iPad, iPhone


Q. Does B2B Wave offer an API?

Yes, B2B Wave has an API available for use.


Q. What level of support does B2B Wave offer?

B2B Wave offers the following support options:
Phone Support, FAQs/Forum, Email/Help Desk, Knowledge Base

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