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Top Rated Heatmap Software with Free

Last updated: November 2026

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34 software options

Lucky Orange logo

Website heatmaps, session recordings & AI-powered insights

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Lucky Orange combines heatmaps, session recordings, funnels and visitor feedback with Discovery AI and Visualize to analyze behavior and explore trends. Integrations include Shopify, HubSpot and GA4. Privacy controls include keystroke masking and text scrambling.

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

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See where your visitors click, how far down they scroll, and on which sections they spend the most time. 

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TWIPLA logo

Track every visitor. Know what to do next.

TWIPLA is a website intelligence platform: thirteen tools in four stages, Observe, Analyze, Understand and Act, on one cookieless setup. See every visitor, watch how they behave, measure what it costs, and get Growth Engine playbooks that say what to fix or write next.

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Microsoft Clarity logo

See what your users want—with Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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ConvertCart logo

Website optimization tools

ConvertCart helps businesses optimize their website's user experience and enhance sales through automated features.

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LogRocket logo

Stop Guessing About Your Digital Experience

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Smartlook logo

Qualitative analytics for websites and mobile apps

Smarlook is a qualitative analytics solution for websites & mobile apps with always-on recordings, heatmaps, automatic event, & funnels

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

With Mouseflow, you get 6 types of heatmaps built automatically for all your pages to truly understand what get your visitors' attention, where they click, how they move on your site, their geo location, how far they scroll your page and a live heatmap revealing dynamic elements interaction.

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Attention Insight logo

Pre-launch marketing campaign and web design analytics tool

Maximize advertising campaign results and design performance with pre-launch analytics.

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Matomo logo

Take back control with Matomo

Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

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Fullstory logo

Cloud-based behavioral data platform for all teams

Fullstory is a cloud-based behavioral data platform for web and mobile that auto-captures user interactions, delivering session.

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Hotjar logo

Digital experience insights for any business selling online

See how people are really using your site, and uncover insights to make the right changes. With Hotjar's all-in-one digital experience insights platform, you'll get to know your users at every step of their journey, through interviews, behavioral insights, and frequent feedback.

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SmartMaps logo

SmartMaps is a visual compass for our world

SmartMaps is a cloud-based GIS platform which helps small to large businesses locate addresses and convert them into coordinates. The platform helps visualize geographic data via matrix routing, geocoding, location data, maps, and more. SmartMaps offers various features such as reporting, APIs, data security, and asset tracking.

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Howuku logo

User experience software

Howuku is an all-in-one conversion optimization to help website owners understand user behavior and optimize conversion rates.

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Browsee logo

Improve Your Customer Experience

Browsee is a tool to visually understand the pain points of a user on a website with Session Recordings, Heatmaps, Funnels & Feedback Forms.

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UXCam logo

Product analytics without the complexity

UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. We serve companies in 50+ countries and process 100B+ data points every month.

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LiveSession logo

LiveSession: Product Analytics, But Simple

LiveSession: Product analytics but simple. Blend quantitative and qualitative data for better product decisions.

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Creabl logo

Behavior recording tool for customer success teams

Creabl helps businesses create funnels, and have them broken down by behavior or any user attribute to understand better what users convert most actively. Teams can define the funnel steps that may cause friction to engage users.

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Ptengine logo

All-in-One Marketing Solution

Ptengine is a complete marketing and analytics platform. We help you to truly understand your users and take actions by personalizing content and run A/B-tests. It's free to get started and ready to go in a few minutes.

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expoze logo

AI-enabled platform for predicting attention

expoze.io's AI-enabled attention prediction solution allows users to analyze any design with amazing accuracy. For every file you upload, expoze.io will predict what your audience notices using a pre-trained neural network.

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Brainsight logo

AI-powered predictive eye tracking for ads and UX

Brainsight provides AI-powered predictive eye-tracking and visual attention insights for agencies and brands to pretest advertisements, user experience designs, and video content. The platform generates heatmaps, gazeplots, and peekthroughs that highlight attention areas and natural viewing patterns, along with benchmarked Attention and Clarity Scores to measure design effectiveness. Users can upload images, videos, or landing pages to receive instant analysis within seconds.

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Maptive logo

Mapping software for business

Create insightful, custom maps with Maptive. This best-in-class mapping software offers a range of mapping tools to map and visualize data.

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Loop11 logo

Self-serve, browser-based online usability testing platform

Loop11 is a website user testing tool that helps website owners to identify navigational and usability issues with their website. Loop1 delivers real-time graphical reports comprising quantitative and qualitative usability metrics enabling the improvement and optimization of website performance.

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Tableau logo

Analytics platform for teams of all sizes

Cloud, on-premises, and desktop analytics platform offering data visualization, AI-assisted insights, and collaboration tools for.

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UserExperior logo

Everything you need to analyze digital experience.

UserExperior is a qualitative mobile analytics tool to visualize and improve broken experiences inside your app.

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