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Smile.io Logo

Points, VIP & Referrals. Attract & retain loyal customers.

Table of Contents

Smile.io - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: January 2026

Smile.io overview

What is Smile.io?

100,000+ brands are succeeding with Smile’s easy-to-build loyalty platform.

Join thousands of ecommerce stores in saving money on expensive and unpredictable ads. Instead, boost sales from your existing customer base through referrals, interactive pop-ups, points, campaigns, and more!

Build an engaging and modern rewards program experience that seamlessly aligns with your existing brand.

A Smile loyalty program gives your customers access to exclusive perks, attractive discounts, and a fun way to engage with your brand every time they log in to your store.

Loyalty points program

- Earn points for actions like creating a customer account, placing an order, celebrating birthdays, or leaving reviews

- Create urgency with bonus points & points expiry campaigns

- Save abandoned carts & invite customers back with points reminders

- Customers can redeem points for coupon codes or free gifts at checkout

Referral program

- Create social proof with word-of-mouth marketing

- Encourage customers to refer a friend using personalized referral links through pop-ups and emails

- Easily monitor referral traffic and sales with in-app analytics

VIP program

- Strengthen customer retention with VIP statuses and perks

- Upsell customers to progress towards VIP tiers

An eye-catching pop up rewards panel that’s easy to customize Give your customers a beautifully branded rewards program experience from their first visit to your store all the way to checkout.

- An engaging rewards button and pop up panel that lives right on your store makes email capture and gaining new members easy

- Match your store design: add logos, banner images, advanced color options, and more!

Get started & launch your program in minutes!

Getting started with Smile rewards is easy, fast, and exciting. Most merchants can get their rewards program configured, designed, and launched on their store in less than a day.

- Customization takes minutes with our intuitive UI, with 0 coding skills required

- 24/7 email and online customer support

- Access to hundreds of helpful Smile resources to boost program success

- One-click integrations with best-in-class apps like:

Klaviyo, Mailchimp, Omnisend, Okendo, Loox, Judge.me, Privy, PushOwl, ReCharge, Gorgias, and over 25 more!

Smile is small business-friendly, meaning you can get access to our powerful loyalty points program, referrals, and essential design customizations right away.

Join some of the world’s most successful brands using Smile.io today!

(Smile is available in English, French, Spanish, German, and Portuguese)

Key benefits of using Smile.io

  • Reward customers for actions such as sign up, purchases, newsletter subscription, social sharing, referrals, reviews, and more.

  • Reward customers in your language of choice, translating Smile into English, French, Spanish, German, or Portuguese

  • App integrations with MailChimp, Klaviyo, Okendo, Loox Recharge, and Hubspot and over 25 more

  • eCommerce integrations with Shopify, Shopify Plus, BigCommerce, and Wix
  • Starting price

    49flat rate /
    per month

    Alternatives

    with better value for money

    Smile.io’s user interface

    Ease of use rating:

    Smile.io pros, cons and reviews insights

    To determine these pros and cons insights, we analyzed responses from 

    Overall rating

    Reviews sentiment

     
     
    3-4(6)
    5(52)

    What do users say about Smile.io?

    its a great option for people with bigger stores wanting an ease free rewards system, its seamless to use on the site and customers never have issues, plus my fave feature is the integration on the checkout page.

    Select to learn more


    Who uses Smile.io?

    Based on 58 verified user reviews.

    Company size

    Small Businesses

    Enterprises

    Midsize Businesses

    Top industries

    Retail
    Food & Beverages
    Consumer Goods
    Apparel & Fashion
    Others

    Use cases

    Customer Loyalty
    Referral
    Customer Experience
    Small Business Loyalty Programs

    Smile.io's key features

    Most critical features, based on insights from Smile.io users:

    Loyalty program
    Customizable branding
    Third-Party integrations
    Referral tracking
    Customer activity tracking
    Rewards management

    All Smile.io features

    Features rating:

    Social promotion
    Communication management
    Coupons
    Customer profiles
    Social media integration
    Dashboard
    Email marketing
    ROI tracking
    Performance metrics
    Membership management
    Discount management
    Customizable fields
    eCommerce management
    Customizable templates
    Activity tracking
    Multi-Channel marketing
    Gamification
    Reminders
    Incentive management
    For customer referrals

    Smile.io alternatives

    Smile.io logo

    Starting from

    49

    Per month

    Free trial
    Free version
    Ease of Use
    Features
    Value for Money
    Customer Support
    Guusto logo
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    Starting from

    Empty state illustration for "No pricing info"

    No pricing info

    Free trial
    Free version
    Ease of Use
    Features
    Value for Money
    Customer Support
    Kangaroo logo

    Starting from

    Empty state illustration for "No pricing info"

    No pricing info

    Free trial
    Free version
    Ease of Use
    Features
    Value for Money
    Customer Support
    RepeatMD logo
    learn more

    Starting from

    Empty state illustration for "No pricing info"

    No pricing info

    Free trial
    Free version
    Ease of Use
    Features
    Value for Money
    Customer Support

    Smile.io pricing

    Value for money rating:

    Pricing plans

    Pricing details:

    Free plan
    Free trial
    Subscription

    Starter

    49

    Per month

    Features included:

    • Nudges
    • Points Expiry
    • Points Program
    • Program Branding
    • Referral Program
    • Reward Emails

    Growth

    199

    Per month

    Features included:

    • Nudges
    • Points Expiry
    • Points Program
    • Program Branding
    • Referral Program
    • Reward Emails

    Pro

    599

    Per month

    Features included:

    • Nudges
    • Points Expiry
    • Points Program
    • Program Branding
    • Referral Program
    • Reward Emails

    User opinions about Smile.io price and value

    Value for money rating:

    To see what individual users think of Smile.io's price and value, check out the review snippets below.

    “I love that my repeat customers can be rewarded for their loyalty by earning points that they can turn into discounts in the shop.”
    AB

    Amanda B.

    Owner

    “I love the customer support and the value for the service. As a small business they are very helpful for growing my rewards program.”
    NB

    Nicole B.

    Owner

    Smile.io integrations (29)

    Integrations rated by users

    We looked at 58 user reviews to identify which products are mentioned as Smile.io integrations and how users feel about them.

    Klaviyo logo
    Klaviyo

    Integration rating: 4.9 (12)

    The Klaviyo integration is important because it allows loyalty data to be used in email campaigns and customer segmentation, making the loyalty program more effective and actionable.

    I needed to be able to communicate with my customers about their rewards and wanted the ability to customize the email design.

    DG

    Daniela G.

    Marketing Strategist

    1/2
    Fera logo
    Fera

    Integration rating: 5.0 (2)

    Gorgias logo
    Gorgias

    Integration rating: 5.0 (2)

    Loox logo
    Loox

    Integration rating: 5.0 (1)

    Omnisend logo
    Omnisend

    Integration rating: 1.0 (1)

    Smile.io support options

    Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Knowledge Base
    Email/Help Desk
    Chat
    24/7 (Live rep)

    Training options

    Live Online
    Documentation
    Webinars
    Videos

    Smile.io FAQs

    Q. Who are the typical users of Smile.io?

    Smile.io has the following typical customers:
    Freelancers, Large Enterprises, Mid Size Business, Small Business

    These products have better value for money


    Q. What languages does Smile.io support?

    Smile.io supports the following languages:
    English, French, German, Portuguese, Spanish


    Q. Does Smile.io offer an API?

    No, Smile.io does not have an API available.


    Q. What level of support does Smile.io offer?

    Smile.io offers the following support options:
    Knowledge Base, Email/Help Desk, Chat, 24/7 (Live rep)

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