AppFollow Pricing, Features, Reviews & Comparison of Alternatives

AppFollow

App store optimization and review management solution

4.67/5 (6 reviews)

AppFollow overview

What is AppFollow?

AppFollow is a cloud-based mobile analytics solution which assists businesses of all sizes with review management and competitor analysis. Its key features include channel attribution, revenue tracking, social sharing and sentiment analysis.

The application comes with an app store optimization module which assists users with keyword tracking and rank analysis. With the review management feature, teams can view reviews from multiple channels on a centralized dashboard, track review changes and send responses. Managers can assign reviews to developers, customer support teams and product owners and monitor ratings. Support teams can use the semantic analysis functionality to measure user attitude and use predefined templates to resolve customer issues.

AppFollow integrates with third-party applications such as Slack, Zendesk, Intercom, Discord, Helpshift and Helpscout. The preview tool lets users check if titles and subtitles are visible on different devices and check graphics. Teams can generate daily, weekly or monthly reports with average conversion rates for each application category.
appfollow.io

Pricing

Starting from
$29/month
Pricing options
Free
Subscription
Free trial
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Germany, Brazil

Supported languages

English
AppFollow screenshot: AppFollow integrates with third-party applications such as Slack, App Store, Discord and moreAppFollow: access to reviews and reports in the App Store with two-factor authenticationAppFollow screenshot: A comparison tool helps users keep track of metrics for each applicationAppFollow screenshot: The system comes with an App store optimization module which includes keyword ranking AppFollow screenshot: The semantic analysis functionality helps teams gauge customer attitudeAppFollow screenshot: The application includes a rating analysis tool which tracks changes in app store ratings

AppFollow reviews

Excellent
4

Very good
2

Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  4.3
  4.3
  4.7
  5.0
Anonymous

Perfect integration for Customer Support Team

Used weekly for free trial
Reviewed 2019-04-15
Review Source: Capterra

We are tracking downloads and reviews of our app, by platform, which is a bonus, because the initial goal was just to be able to respond to customer reviews through FreshDesk, our customer support software.

Pros
Very easy to integrate. The only affordable app that works with FreshDesk to track and allow us to respond to customer reviews, which we were previously doing through other logins and did not have side-by-side metrics for the iOS and Andriod users. This is great to compare the two platforms and keep everything in one place.

Cons
No dislikes so far. I'm very happy with the interface, simplicity, and detail of the information.

Response from AppFollow


Thank you for the review! Let us know if you need any help with Freshdesk integration.

Regards,
Olga

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 10/10

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Catherine N.

Saves my time and nerves

Used daily for 1-2 years
Reviewed 2019-02-19
Review Source: Capterra

I use AppFollow everyday, as well as my team. Both tech and support teams are satisfied, and it's quite easy to share apps' data between them to see the whole picture. I look forward to seeing what new features they will add.

Pros
As a product manager, I strive to increase my apps' visibility across app stores. AppFollow gives me all apps' data and reports right on my email, and that's is such a time saver, when you have 4 apps. Last year we got to use Zendesk Reply to Reviews app for our support team, so that we can cover more user feedback from the stores. And I can see how our apps' rating grows.

Cons
I wish there would be more features for Zendesk app. They've recently added auto-tags, so I really hope we will now cover even more user reviews.

Response from AppFollow


Thank you, Catherine, for your review!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Sam Lepak

Awesome free tool... Wouldn't pay for it though

Used weekly for 6-12 months
Reviewed 2019-05-02
Review Source: Capterra

AppFollow is used by our mobile app company evaluating our app store metadata and keyword positions in both the Android and iOS app stores. We also have AppFollow integrated with Slack therefore we are able to get real-time app reviews on our product. Currently, only our marketing department uses AppFollow ASO research and tests. AppFollow for us addresses our all our app store needs from benchmarking against competitors to viewing our rankings in international markets, and integrating with other business apps and sending email detailed reports.

Pros
We don't check AppFollow every day. With that said, it's important for us to get daily and weekly reports from AppFollow about our ASO performance. You can easily check which reports you would like, how often, and where to in a matter of seconds. Another key feature to AppFollow is their integrations. Being able to integrate AppFollow with Slack has been extremely helpful. With this integration, we are able to see reviews in real-time and respond to them right from Slack. One of AppFollow's core features is their keyword rankings. With both our Android and iOS app I'm able to view the keyword and position of our app for that keyword. I'm also able to toggle the dates and see the history positioning. Not only is this available for US app stores but global app stores. This is extremely helpful when A/B testing.

Cons
I'm not sure if this is a feature or not, but it would be extremely helpful to be notified if one of our apps becomes featured in the app store. Essentially an alert to let us know to expect a ton of volume or a heads up not to send out a new build. Even with the paid plans, you don't get many keywords. We were on the Essential plan for a few months but began to realize that we weren't getting that many keywords, only 3x more than the free plan. We decided to look into higher volume keyword tools because of this restriction.

Response from AppFollow


Hi Sam,
thanks for your feedback, happy to be helpful to your marketing team.

1. We do have alerts when your (or any) app is featured in the App Store. It is sent to your Slack or email one day before it happens.
2. All the plans are customisable, so you can request any number of keywords you'd like to track. If you could drop a message to our support team, they would be happy to show you options.

Regards,
Olga

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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Petra Huanas

Must-have tool for app businesses

Used weekly for 6-12 months
Reviewed 2019-01-23
Review Source: Capterra

App metrics monitoring, competitors monitoring and isights

Pros
AppFollow gathers all important app metrics in one place and sends Slack alerts when critical changes happen. Simplifies my routine as there's no more need to manually gather and update reports. When our competitors change something about their app or get featured we are also notified and take immediate action not to lose our users.

Cons
No cons actually, really helpful tool for app owners

Response from AppFollow


Happy you find it useful, Petra!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 9/10

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Anonymous

All in one dashboard

Used occasionally for free trial
Reviewed 2019-11-28
Review Source: Capterra

Pros
Very nice to be able to see your metrics all in one place. What gets measured gets improved and the insights are valuable.

Cons
I wish you got more keywords for the essential plan. Other than that a very useful tool and look forward to using it more.

Rating breakdown

Value for money
Ease of use
Features

Likelihood to recommend: 7/10

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AppFollow pricing

Starting from
$29/month
Pricing options
Free
Subscription
Free trial
View Pricing Plans

A free plan is available for up to 2 apps, 2 countries, and 5 users.

The Premium plan starts from $29 per month for 2 apps, all countries, and up to 20 users.

Contact AppFollow for custom enterprise plans.

AppFollow features

API
Alerts / Escalation
Monitoring
Real Time Monitoring
Third Party Integration

Activity Dashboard (119 other apps)
Automatic Notifications (105 other apps)
CRM Integration (91 other apps)
Chat (206 other apps)
Customizable Branding (124 other apps)
Email Integration (103 other apps)
Instant Messaging (102 other apps)
Knowledge Base Management (105 other apps)
Multi-Channel Communication (110 other apps)
Multi-Language (75 other apps)
Reporting & Statistics (131 other apps)
Social Media Integration (88 other apps)
Support Ticket Management (80 other apps)
Surveys & Feedback (90 other apps)
Workflow Management (83 other apps)

Videos and tutorials

Additional information for AppFollow

Key features of AppFollow

  • App Preview
  • App Store Optimization
  • Channel Attribution
  • Competitor Analysis
  • Competitor Tracking
  • Conversion Rate Benchmark
  • Keyword Position Tracking
  • Keyword Research
  • Negative Feedback Management
  • Predefined Templates
  • Ratings Management
  • Revenue Tracking
  • Review Management
  • Review Monitoring
  • Review Notification
  • Semantic Analysis
  • Sentiment Analysis
  • Social Sharing
  • Task Assignment
View All Features