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Top Rated Email Tracking Software with Data Import/Export in 2026

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Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

Data import/export allows users to manage and transfer contact lists, email addresses, and campaign data efficiently. It helps maintain up-to-date email lists, ensures accurate tracking, and facilitates analysis of email performance. Our reviewers in email tracking software rated this feature as important.

3 Best Email Tracking Software with Data Import/Export

  • MailerLite
  • Mailchimp
  • Constant Contact - Highest rated for data import/export

See other top Email Tracking products with data import/export

How we picked the 3 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the email tracking software category. They also needed to have sufficient reviews about data import/export, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for data import/export based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 3 best products

MailerLite logo
4.7
(2.2K)
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User insights about the data import/export feature

Reviewers appreciate MailerLite's data import/export capabilities for their ease and reliability. They find it simple to import subscribers from other platforms without losing data or creating duplicates. Users highlight the ability to import/export using CSV files and the flexibility for different list options. They say it's easy to manage and segment data, though some mention the need for better handling of email address changes and campaign activity transfers. Overall, users find MailerLite's data import/export essential and user-friendly.
“Import and export of data is simple and uses the classic file type like excel or csv that are used on most other platforms. When importing you will be asked to assign the imported data columns a value so that they are properly classified on import. Other than that you may also see some emails not imported, they may need to accept being on your list which is also better because your emails will be sent to the inbox rather than spam or junk.”
RH

Rosie H.

Lead Marketing

“Being able to import and export subscriber data is crucial to my business. This allows me to use several different methods to gain subscribers and test what works best.”
CC

Courtney C.

Author

Email Tracking key features coverage

MailerLite offers 6 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.6
Contact Management4.6
Email Distribution4.8
Email Marketing4.8
Email Management4.8
Reporting/Analytics4.5

Pros and cons based on 2,256 verified reviews

78% of users rated MailerLite 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,256 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Cons:

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details

Pricing

Starting price:$10 per user/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Mailchimp logo
4.5
(17.5K)
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User insights about the data import/export feature

Users report that Mailchimp's data import/export is straightforward and user-friendly. They find it easy to import contacts from CSV, Excel, and other email platforms like Yahoo and Gmail. Reviewers appreciate the ability to export data for analysis and integration with other tools. They mention the convenience of copying and pasting data directly from Excel and the helpful online support for novices. However, some users note occasional difficulties with contact imports and the need for more consistent data formatting in exports.
“The ability to import and export lists and other data is vital. Lists can be used on other platforms for your business, so exporting lists is an important function. The ability to import lists is also important in the case where yo dont have the ability to integrate mailchimp with that platform that is collecting this data.”
RH

Rosie H.

Lead Marketing

“This feature is important for use with various data collection modes. So if you collect data through an online application such as Google Forms or Zoho Forms you can then import that information through CSV without having to type out each entry. ”
Verified reviewer profile picture

Abigail K.

Consultant

Email Tracking key features coverage

Mailchimp offers 6 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.5
Contact Management4.4
Email Distribution4.6
Email Marketing4.6
Email Management4.5
Reporting/Analytics4.4

Pros and cons based on 17,562 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,562 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Pricing

Starting price:$13 flat rate/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Constant Contact logo
4.3
(2.9K)
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User insights about the data import/export feature

Reviewers indicate that Constant Contact's data import/export is generally easy and efficient, especially when using CSV or Excel files. They appreciate the ability to import contacts from various sources and export data to Google Sheets. Users find the process straightforward, though some mention initial learning difficulties and occasional issues with Excel exports. They value the feature for keeping contact lists updated and integrating with other systems, despite a few challenges with multipage document imports and setup complexity.
“It's pretty easily as I just need to have a CSV or Excel file of my contacts and then import to my database. Also I can automatically export my contacts to a google sheet easily without hassles.”
Verified reviewer profile picture

ThankGod J.

Chief Marketing Officer

“Importing customer data was simple using an Excel sheet, just as it was to export out our Unsubscribe lists.”
Verified reviewer profile picture

Matthew P.

Marketing Coordinator

Email Tracking key features coverage

Constant Contact offers 6 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.6
Contact Management4.4
Email Distribution4.6
Email Marketing4.5
Email Management4.7
Reporting/Analytics4.4

Pros and cons based on 2,911 verified reviews

52% of users rated Constant Contact 5 out of 5 stars, while 3% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,911 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective client management

Easy newsletter creation

Comprehensive email marketing

Efficient communication messaging

Versatile email campaigns

Cons:

Email handling issues

Text formatting challenges

Subscription management limitations

Frequent issue management

High costs for features

See pros and cons details

Pricing

Starting price:$12 usage based/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

Other Top Rated Email Tracking Software with Data Import/Export in 2026

Warmy logo

Email deliverability solution

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Warmy is an email deliverability tool that helps businesses, marketers, and entrepreneurs achieve optimal email deliverability rates. The tool uses state-of-the-art AI automatic processes to ensure that mailboxes are ready for email marketing campaigns and deliver emails to the intended recipients' inboxes. With Warmy's Adeline AI engine, users can achieve full automation and enjoy complete progress monitoring of their email campaigns.

Read more about Warmy

Users also considered
Mailchimp logo

Email and SMS marketing automation platform

learn more
Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

Read more about Mailchimp

Users also considered
MailerLite logo
Category Leaders

Advanced email marketing made easy.

learn more
From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
GMass logo

Google Chrome extension for sending & scheduling emails

learn more
GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

Read more about GMass

Users also considered
Constant Contact logo
Category Leaders

Streamlines marketing to grow loyal audiences

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Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Omnisend logo

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

Read more about Omnisend

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EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

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AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

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Freshsales logo

Sales management solution

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Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. You can automate conversations with website visitors using AI chatbots, create personalized email campaigns and nurture customers to keep coming back.

Read more about Freshsales

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iContact logo
Category Leaders

Email marketing , automation, and landing page software

learn more
iContact's easy-to-use platform provides you with the tools to grow your business anytime, anywhere. To create your iContact Free account, visit iContact.com via the link in our bio. No credit card required!

Read more about iContact

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Campaign Monitor by Marigold logo
Category Leaders

Cross-channel marketing made simple and stress-free

learn more
Campaign Monitor by Marigold is the leading provider of professional-grade email marketing and automation software for growing businesses

Read more about Campaign Monitor by Marigold

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HubSpot Sales Hub logo
Category Leaders

Freemium email productivity & tracking for sales teams

learn more
HubSpot Sales is a suite of inbox-based email tracking & productivity tools with which sales teams can build, automate, and accelerate their sales processes

Read more about HubSpot Sales Hub

Users also considered
Bitrix24 logo

All in one business management workspace

learn more
Bitrix24 #1 FREE email marketing and email tracking CRM. Cloud, mobile, open source. 12 million companies worldwide. Send emails in bulk, see who's open your emails, clicked links and run automation rules based on email triggers.

Read more about Bitrix24

Users also considered
Copper logo
Category Leaders

The CRM designed for Google Workspace

learn more
Copper is a CRM tool that’s designed for and recommended by Google. Get set up in minutes thanks to its seamless integration with Google Workspace (formerly G Suite) and beautiful user experience. Automate repetitive tasks, stay on top of projects and deadlines, and build more valuable, long-lasting relationships.

Read more about Copper

Users also considered
SMTP2GO logo

Fast, reliable mail delivery and management solution

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SMTP2GO is a cloud-based email management solution which helps businesses track emails and generate visual reports. Key features include data management, email monitoring, blacklisting, email authentication, and an API.

Read more about SMTP2GO

Users also considered
Front logo

AI-enabled customer service platform for collaboration

learn more
Front is more than email tracking. We're a customer operations platform that enables customer-facing teams to deliver exceptional service at scale. Front streamlines customer communication by combining the efficiency of a help desk and the familiarity of email.

Read more about Front

Users also considered
Mixmax logo

Email communication & sales productivity application

learn more
Mixmax is an email communication & sales productivity application designed to help businesses convert prospects into customers through Gmail, Google Inbox, Google Calendar, Salesforce & Pipedrive using 1-to-1 communication, personalized email, workflow automation, email tracking, CRM sync, & more

Read more about Mixmax

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Mailjet logo

Marketing Email, Transactional Email, Transactional SMS

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With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletter while developers power transactional email via robust API platform.

Read more about Mailjet

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Boomerang for Gmail logo

Email management software for Gmail users

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Boomerang for Gmail is an email management software designed to help organizations handle inbound and outbound electronic mails in real-time. It enables employees to set up follow-up reminders, schedule meetings, display read receipts, and configure delivery exception settings via a unified portal.

Read more about Boomerang for Gmail

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Agile CRM logo
Category Leaders

Sales and marketing CRM for growing businesses

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Agile CRM combines powerful automation, telephony, web, mobile, email, social and scheduling features to effectively manage the entire customer journey

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Zoho Campaigns logo
Category Leaders

Simplified email and SMS marketing management software

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Zoho Campaigns is an email and SMS marketing software for small, medium, and large businesses to automate their entire marketing process.

Read more about Zoho Campaigns

Users also considered
Close logo

The conversation-first CRM for small, scaling sales teams

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Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

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Groove logo

The first sales platform to make sales strategy actionable

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Groove is a market-leading sales engagement platform that enables sales leaders to execute their strategy in a smart, adaptive way. With Groove, revenue leaders can use automation to do more with less, driving greater efficiency and effectiveness across the customer lifecycle.

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Mailshake logo
Category Leaders

Sales engagement platform for email, phone & social outreach

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Mailshake is a sales engagement platform for modern sales teams. Send personalized cold emails at scale and set tasks to engage with prospects via phone and social media, all in one sequence, on one dashboard.

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Users also considered
Acumbamail logo

Cloud-based tool for email and SMS marketing campaigns

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Acumbamail is a complete tool with Email Marketing, SMS campaigns, and landing pages for companies of all kinds to effectively communicate with their customers between channels, expand their business and improve their conversion rates.

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Selzy logo
Category Leaders

Affordable email marketing software

learn more
Selzy is an intuitive email marketing platform that suits any business needs. It offers a wide range of integrations with your favorite tools, an easy-to-use drag&drop editor, and email templates for any occasion.

Read more about Selzy

Users also considered

Key features for Email Tracking software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Engagement Tracking: Reviewers highlight tracking open rates, clicks, and responses to refine campaigns and gauge effectiveness. 95% of reviewers rated this feature as important or highly important.
  • Contact Management: Users value managing and segmenting contacts, adding detailed information, and organizing lists for targeted marketing. 95% of reviewers rated this feature as important or highly important.
  • Email Distribution: Reviewers appreciate easy email distribution to segmented lists, ensuring delivery and tracking engagement. 94% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users highlight automated campaigns, customizable templates, and detailed analytics for effective marketing strategies. 93% of reviewers rated this feature as important or highly important.
  • Email Management: Reviewers emphasize scheduling, tracking, and managing emails, including handling unsubscribes and recipient interactions. 91% of reviewers rated this feature as important or highly important.
  • Reporting/Analytics: Users value detailed reports on opens, clicks, and other metrics to interpret campaign performance and make informed decisions. 88% of reviewers rated this feature as important or highly important.