NationBuilder Pricing Plan & Cost Guide

NationBuilder

Web-based political campaign management solution

3.69/5 (16 reviews)

NationBuilder Pricing

Starting from: $29.00/month

Pricing model: Subscription

Free Trial: Available

Monthly plans are:

Leader: $29/month
Organization: $199/month
Enterprise: $999/month
Network: $5,000/month

Competitors Pricing

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Pricing Comparison

How does NationBuilder compare with other Marketing apps?

Subscription plan?

NationBuilder



97% of apps offer a
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Free trial?

NationBuilder



82% of apps have a
free trial

Freemium plan?

NationBuilder



26% of apps have a
freemium plan

Pricing Comparison

Marketing app prices shown are $/month




NationBuilder Pricing Reviews

Pros
  • Its cost effective. It has all the basic features people want. It really does provide value for people wanting to keep track of others.
  • Great concept, some of the system is built out really well (tagging contacts, web templates, integration of all services into a single database)
  • Everything is in one solution at one low price. You can have all of your donors, volunteers and staff all in one database and have it manage your website and communications at the same time.
  • *Powerful CRM for non-profits and political organizations *Fantastic integration with social media. *CRM is great at identifying prospective supporters among multiple mediums such as social network, email, and webpage *Strong integrated communications tool that allows you to respond to engagements with your organization across multiple tools and automatically record your interactions within the individual user CRM profiles *CRM has a good clean up tool that helps you merge fragmented prospect information into one complete profile if it was not done automatically already by this tool. *Financial tool to track donation progress for your organization
Cons
  • Way too incomplete. System is in serious need of a user experience upgrade - badly. It was extremely frustrating to figure out and some of the services required code-knowledge.
  • Its not user friendly and feels pretty raw when using it. I think they will make improvements but current data is a little confusing to get to and all lumped together in a strange way.
  • Knowing what to do with the data can be tricky and sticky. Also training your staff on how to use NB is hard - there's a big learning curve and many don't know that there are unlimited uses for the system.
  • *Overall tool feels restrictive and lacks some basic features *UI is inefficient and not friendly to use and is intuitive only to people already in the development industry who may find this cumbersome. Menus in menus in menus. *Support is mostly paid and seen as a key business driver for the organization other than development requests. This is a curious business decision considering the tools complexity and target market and likely leads to low retention rate among organizations who trial it. They are focused on tier 1 customers. *Support for Events is very elementary. The tool is useful on small events only when tickets are involved, unless you want to use pen and paper check in's. There is no app support for check ins, no scannable tickets, and checking in requires a computer and many many clicks per person. *Very restrictive HTML support that blocks external integrations and embedding on your web page. This seems to have been a business decision to encourage paid development in their business model. *No native discussion/forum support is a key missed opportunity for engagement with the CRM. They have a work around with suggestion box but its sub standard and would make encouraging debate difficult as its not the core of its design. *Email campaign support is very elementary and difficult to use and test. Support for external tools such as Mailchimp or Constant Contact is very limited. Mailchimp contact sync is availabe and thats all. *Financial tool is missed opportunity due to lack of integration features with payment processors to import transactions and link them to people within CRM *Membership tool is poorly designed and makes managing paid membership difficult as a fundraising option within this tool without manual input.
88%
recommended this to a friend or a colleague

5 reviewers had the following to say about NationBuilder's pricing:

Jessica Accamando

Too Early To Tell

Used daily for 6-12 months
Reviewed 2017-09-15
Review Source: GetApp

I have been using NationBuilder for a charity that I volunteer for now for about 8 months. At first I hated it because it seemed like it was very constricting but then I grew to like it. It includes a lot of features for organizations or groups who need a tool that includes everything in one place. It includes an email tool, your website, a crm and even social media measurement data for records. The reporting features and ways to pull people by tags can get sticky but overall I think they offer the future of what people need with this solution.Everything is in one solution at one low price. You can have all of your donors, volunteers and staff all in one database and have it manage your website and communications at the same time.

Read the full review


NationBuilder

Web-based political campaign management solution

Arthur Thomas IV

Good generic CRM

Used monthly for 1-2 years
Reviewed 2018-01-09
Review Source: Capterra

Cost effective ability to track membershipIts cost effective. It has all the basic features people want. It really does provide value for people wanting to keep track of others.

Read the full review


NationBuilder

Web-based political campaign management solution

James Bishop

Great idea, but not fleshed out enough.

Used daily for less than 6 months
Reviewed 2016-11-24
Review Source: Capterra

NationBuilder has a lot going for it, but not enough to make me stay with them. I used their software for a short time recently and found the interface to be cumbersome and frustrating. The customer support is minimal - you get one rep for all needs (financial, tech, content, marketing, etc...). The introductory price point is really nice and makes me want to go with them, but with so many gaps in the software, I just couldn't do it. Up until recently (don't know if they've changed it), The email marketing section still required quite a bit of code! I can't see how that's friendly to anyone. Finding where you want to go is difficult with the navigation system they created. One of the huge pluses that I wish I could have stayed for, was the tagging system for all contacts. Pre-defined categories of labels can be applied to individuals or entire lists of people, and then used to create entirely new smart lists that can be emailed and communicated with. Sadly, it still is just not worth the headache of the rest of the software. Great concept, some of the system is built out really well (tagging contacts, web templates, integration of all services into a single database)

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NationBuilder

Web-based political campaign management solution

Jayson Mendoza

Great concept, but execution needs work

Used daily for 6-12 months
Reviewed 2017-08-26
Review Source: GetApp

*Powerful CRM for non-profits and political organizations *Fantastic integration with social media. *CRM is great at identifying prospective supporters among multiple mediums such as social network, email, and webpage *Strong integrated communications tool that allows you to respond to engagements with your organization across multiple tools and automatically record your interactions within the individual user CRM profiles *CRM has a good clean up tool that helps you merge fragmented prospect information into one complete profile if it was not done automatically already by this tool. *Financial tool to track donation progress for your organization

Read the full review


NationBuilder

Web-based political campaign management solution

Brad Hessel

Excellent CRM choice for multi-tiered political organizations.

Reviewed 2015-08-05
Review Source: Capterra

The LPNC selected NationBuilder as our CRM of choice in mid-2013 and have been using it for two years now. NationBuilder enables you to integrate your website, Facebook page, Twitter account, LinkedIn account, and Meetup.com accounts¿and e-mail and phone communications¿for both incoming and outgoing communications¿and, of course, record a history of these interactions. It also handles donation tracking, voter history, and relationships between your supporters¿and can produce pertinent voter or contributor lists upon demand. It is also possible to design a constellation of ¿nations¿ and define what data to share between them. So, for example, the NC state Libertarian Party nation and the Wake County Libertarian Party nation share all contact information (e.g., phone and e-mail data) for individuals who reside in both databases, but not contact or donor history (except to identify who has contributed). Sharing is also possible with campaign nations (e.g. for particular candidates or issues). Generally, functionality in NationBuilder for any particular activity is adequate or better. For example, you can send out an e-mail blast from NationBuilder to a list just as easily as in, say, MailChimp. MailChimp¿being focused on e-mail management¿affords you some useful analytics and other customization bells and whistles that the more utilitarian e-mail management NationBuilder lacks (e.g., MailChimp automatically provides you a breakdown of how often folks on your list have responded to your e-mail blasts, breaking the list down into five segments¿those data are in NationBuilder but you would have to work at retrieving them). But on the other hand, the integration with the data NationBuilder provides enables you to perform tricks you cannot match with MailChimp (e.g., variables in the text of your e-mail message keyed to the last time someone voted or contributed or retweeted an LPNC tweet). NationBuilder is an excellent CRM choice for multi-tiered political organizations that need to share data.

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NationBuilder

Web-based political campaign management solution