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Top Rated Landing Page Software with Engagement Tracking in 2026

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Engagement tracking provides insights into user interactions, helping to measure the effectiveness of email campaigns. It allows for adjustments based on open rates, clicks, and user behavior, leading to improved marketing strategies. Our reviewers in landing page software rated this feature as important.

4 Best Landing Page Software with Engagement Tracking

  • Mailchimp
  • MailerLite
  • Constant Contact - Highest rated for engagement tracking
  • EngageBay CRM

See other top Landing Page products with engagement tracking

How we picked the 4 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the landing page software category. They also needed to have sufficient reviews about engagement tracking, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for engagement tracking based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 4 best products

Mailchimp logo
4.5
(17.5K)

User insights about the engagement tracking feature

Reviewers highlight Mailchimp's engagement tracking tools as essential for monitoring email campaign performance. They appreciate the detailed insights into open rates, click-through rates, and unsubscribe rates, which help refine marketing strategies. Users report that the analytics dashboard provides clear, real-time data on audience interactions. They find the tracking capabilities useful for identifying high-value subscribers and optimizing future campaigns. Reviewers also mention the ability to segment audiences based on engagement levels and the ease of accessing tracking reports.
“Mailchimp helps tremendously by providing indepth and detailed stats about who your emails were sent to, who opened and engaged with the email versus who ignored it, where they are from, how long they were engaged, and much more. All this helps provide valuable info allowing you to target those clients who are most engaged in your emails with ease!”
MC

Mike C.

Real estate photographer and videographer and real estate agent

“It helps you Track your Engagement, with subject line tracking, it helps you decide whether you want to change anything in your Email Marketing Strategy to get more Engagement”
Verified reviewer profile picture

Scott C.

Business Development Manager

Landing Page key features coverage

Mailchimp offers 5 out of the 6 key features for Landing Page software identified by reviewers:

Real Time Editing4.4
Website Management
Design Management4.2
Lead Capture4.3
Drag & Drop4.5
Email Marketing4.6

Pros and cons based on 17,565 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,565 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Pricing

Starting price:$13 flat rate/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

MailerLite logo
4.7
(2.2K)

User insights about the engagement tracking feature

Users find MailerLite's engagement tracking helpful for understanding email campaign performance. They appreciate the ease of viewing open rates, click-through rates, and subscriber interactions. Reviewers indicate that tracking trends in subscriber behavior, such as preferred days and times for opening emails, aids in smarter marketing. They say the interface clearly shows engagement metrics, allowing for quick adjustments. Reviewers also mention the valuable insights provided by the tracking tools, although some feel more detailed information could be offered.
“Being able to see trends in what my subscribers like and dislike, what days of the week and what times subscribers are more likely to open, and what email provider my subscribers are using, helps me market smarter. ”
CC

Courtney C.

Author

“It's a great feature that provides accurate data on the level of engagement prospects have with my marketing emails such as replies, open rates, and other forms of action”
Verified reviewer profile picture

Judith S.

Email Marketing Specialist - Product Landing Page Design

Landing Page key features coverage

MailerLite offers 5 out of the 6 key features for Landing Page software identified by reviewers:

Real Time Editing
Website Management4.6
Design Management4.6
Lead Capture4.5
Drag & Drop4.3
Email Marketing4.8

Pros and cons based on 2,256 verified reviews

78% of users rated MailerLite 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,256 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Cons:

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details

Pricing

Starting price:$10 per user/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Constant Contact logo
4.3
(2.9K)

User insights about the engagement tracking feature

Reviewers appreciate Constant Contact's engagement tracking capabilities. They highlight the ability to monitor open rates, click-through rates, and unsubscribe rates, which helps them understand audience behavior and refine email campaigns. Users report that the heat map and detailed click-through information are particularly valuable. They find the reporting tools helpful for assessing campaign success and making strategic adjustments. Reviewers also mention the ease of accessing analytics and the fast reporting that starts as soon as emails are sent.
“Engagement Tracking was important to me. Determining whether a client opens any of your emails and then which ones they open allows you to evaluate the content and timing of your emails. For my database, Wednesday at 11 am seemed to be a sweet spot!”
Verified reviewer profile picture

Patrice G.

Vice President, Customer Experience

“Engagement tracking is essential in helping us see the success of each email and help pinpoint what tactics, keywords, and email formulations are best suited for our client base.”
SC

Sierra C.

Guest Concierge

Landing Page key features coverage

Constant Contact offers 4 out of the 6 key features for Landing Page software identified by reviewers:

Real Time Editing
Website Management
Design Management4.7
Lead Capture4.3
Drag & Drop4.8
Email Marketing4.5

Pros and cons based on 2,911 verified reviews

52% of users rated Constant Contact 5 out of 5 stars, while 3% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,911 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective client management

Easy newsletter creation

Comprehensive email marketing

Efficient communication messaging

Versatile email campaigns

Cons:

Email handling issues

Text formatting challenges

Subscription management limitations

Frequent issue management

High costs for features

See pros and cons details

Pricing

Starting price:$12 usage based/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

EngageBay CRM logo
4.7
(907)

User insights about the engagement tracking feature

Users appreciate EngageBay CRM's engagement tracking capabilities for monitoring email opens, link clicks, and user behavior. They find the simplified list of click rates and opens helpful for understanding marketing effectiveness. Reviewers report that the tracking tools provide valuable insights into audience engagement, aiding in strategic adjustments. They mention the ease of accessing tracking stats and the clear picture of user behavior provided by the dashboard. Some users feel that adding click rates to segmentation tools would enhance the tracking experience.
“The ability to track email opens, link clicks, and time spent on web pages gives a clear picture of user behavior and engagement levels.”
Sk

Shiva k.

Chief research officer

“A simplified list of click rates / # of clicks, opens etc etc. no extra "fluff" it shows you exactly what u would expect it to.”
SR

Siju R.

Administrator

Landing Page key features coverage

EngageBay CRM offers 4 out of the 6 key features for Landing Page software identified by reviewers:

Real Time Editing3.0
Website Management
Design Management
Lead Capture4.6
Drag & Drop4.4
Email Marketing4.5

Pros and cons based on 907 verified reviews

70% of users rated EngageBay CRM 5 out of 5 stars, while 1% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 907 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Ideal for small businesses

Integrated marketing and sales

Effective lead generation

Cons:

Limited reporting capabilities

Email management limitations

See pros and cons details

Pricing

Starting price:$14.99 per user/per month|Free version:Available|Free trial:Not available

Prices may vary depending on the number of users and features.

Other Top Rated Landing Page Software with Engagement Tracking in 2026

Mailchimp logo

Email and SMS marketing automation platform

Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

Read more about Mailchimp

Users also considered
Wix logo

Website builder & business management platform

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

Read more about Wix

Users also considered
HubSpot Marketing Hub logo
Category Leaders

All in one inbound marketing platform

HubSpot's Landing Pages App allow you to show different segments content based on their interest or lifecycle stage.

Read more about HubSpot Marketing Hub

Users also considered
Brevo logo

Automation, marketing & transactional email, and SMS service

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

Read more about Brevo

Users also considered
MailerLite logo
Category Leaders

Advanced email marketing made easy.

From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
Constant Contact logo

Streamlines marketing to grow loyal audiences

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Omnisend logo
Category Leaders

Drives revenue via automated eCommerce marketing

Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

Read more about Omnisend

Users also considered
EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
Marketing 360 logo

Marketing Platform For Small Business

Simple tools to use
Customize your design. Manage your content. All without touching a single line of code.

Read more about Marketing 360

Users also considered
BigMarker logo

The platform for modern webinars, virtual, and hybrid events

BigMarker combines powerful video software with robust marketing features to create the world's first end-to-end webinar solution and most customizable virtual and hybrid event platform built with marketers in mind. Utilize over 200 features to easily create webinars that stand out from the crowd.

Read more about BigMarker

Users also considered
GoDaddy Website Builder logo

Website builder, WordPress hosting, and more

GoDaddy is an Internet domain registrar & web hosting company offering domain name registration, a website builder, WordPress website hosting, and various other web services

Read more about GoDaddy Website Builder

Users also considered
Poptin logo

Lead capture platform for business conversion and engagement

Poptin is a free website lead capture platform that engages visitors with strategically placed & timed 'poptins' that help convert them into leads, subscribers & sales using pop ups, autoresponders, forms, and much more.

Read more about Poptin

Users also considered
Keap logo

An all-in-one CRM, sales and marketing automation solution

Build fast with industry-specific templates and unlimited landing pages.

Read more about Keap

Users also considered
Marketo Engage logo

AI-powered marketing automation platform

Adobe Marketo Engage is an AI-driven marketing automation platform designed to help teams scale personalized buyer engagement and manage omnichannel campaigns. The platform offers features including audience segmentation, lead scoring, dynamic content personalization, and native CRM integrations. It supports campaign execution across email, web, mobile, chat, events, and digital advertising channels while providing multi-touch attribution and analytics to measure marketing impact on revenue.

Read more about Marketo Engage

Users also considered
Instapage logo

Create landing pages without limits.

With Instapage, marketers can maximize conversions by creating, personalizing, optimizing landing pages at scale, automatically connecting ads with relevant post-click pages, and delivering insights to drive the highest growth possible from digital ad campaigns.

Read more about Instapage

Users also considered
Beefree logo
Category Leaders

The fastest, no-code email & landing page design suite.

Email and landing page design tool with a no-code, visual builder. Create multi-content campaigns in minutes. Review, comment, approve.

Read more about Beefree

Users also considered
Leadpages logo

Turn clicks into customers with less tech stress.

Turn any idea into reality faster with Leadpages. Squeeze pages, webinar registrations, sales pages, PDF downloads, thank you pages, 404 error pages — they're all a breeze to setup thanks to over 200 mobile-responsive templates ready to customize with our Drag & Drop builder.

Read more about Leadpages

Users also considered
Landingi logo
Category Leaders

Landingi platform offering marketing tools and solutions.

With Landingi you don’t need any programming skills to create and optimize your own custom landing pages to convert traffic from your digital campaigns.

Read more about Landingi

Users also considered
VBOUT logo

AI-enabled marketing automation platform

VBOUT is an AI-enabled marketing platform that helps small teams create big businesses.

Read more about VBOUT

Users also considered
GetResponse logo

Cloud-based email marketing platform

With the simple to use drag and drop landing page creator, create 100% responsive landing pages and web forms without touching a single line of code.

Read more about GetResponse

Users also considered
Webflow logo

Build, optimize, and scale web experiences that get results.

Webflow is an integrated Website Experience Platform that lets Marketers, Designers, and Developers build, manage, and optimize your website —with the power of AI — so it can deliver real business impact.

Read more about Webflow

Users also considered
Mailjet logo

Marketing Email, Transactional Email, Transactional SMS

With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletter while developers power transactional email via robust API platform.

Read more about Mailjet

Users also considered
AWeber logo
Category Leaders

Powerfully-simple online marketing solution

Create unlimited landing pages with AI-written content, mobile-friendly templates, and custom domains—no design skills needed. Trusted by 1M+ small businesses, AWeber makes it easy to grow your audience with expert support and simple, reliable tools.

Read more about AWeber

Users also considered
Duda logo
Category Leaders

Duda is the website building platform to scale your agency.

Duda is a professional white-label website builder that enables the creation of high-converting landing pages for SMBs. Equipped with AI tools, automation, and customizable templates, it allows you to craft pages tailored to your clients' needs.

Read more about Duda

Users also considered
Acumbamail logo

Cloud-based tool for email and SMS marketing campaigns

Acumbamail is a complete tool with Email Marketing, SMS campaigns, and landing pages for companies of all kinds to effectively communicate with their customers between channels, expand their business and improve their conversion rates.

Read more about Acumbamail

Users also considered

Key features for Landing Page software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Real Time Editing: Reviewers value the ability to see changes instantly, enhancing productivity and ensuring accurate, immediate visual feedback during website editing. 96% of reviewers rated this feature as important or highly important.
  • Website Management: Users find it convenient to update, edit, and secure their websites from any device, making overall website operations smooth and efficient. 94% of reviewers rated this feature as important or highly important.
  • Design Management: Reviewers appreciate the variety of customizable templates and design tools, allowing for creative freedom and the ability to maintain brand consistency. 94% of reviewers rated this feature as important or highly important.
  • Lead Capture: Users highlight the importance of capturing and managing leads effectively through customizable forms and integrations with CRM systems. 94% of reviewers rated this feature as important or highly important.
  • Drag & Drop: Reviewers enjoy the ease of arranging content without coding knowledge, making web design accessible and efficient for non-technical users. 93% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users value the ability to design, send, and track email campaigns, fostering engagement and boosting sales with tailored messaging. 93% of reviewers rated this feature as important or highly important.