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Marketing Analytics Software

Last updated: April 2026

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83 software options

CleverTap logo

User Retention Platform for High-Growth Mobile Apps

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Understand your customers with real-time insights and immediately trigger engagement campaigns based on user behavior through a single platform.

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Leadtosale logo

All-in-one conversion tracking software

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Web Analytics Supercharged. Easily get your phone calls, offline conversions and sales inside Google Analytics.

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Factors.ai logo

B2B Account Intelligence & Analytics Platform

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Factors.ai is built for sales & marketing teams at high-growth B2Bs and helps them with building pipeline by surfacing hidden intent signals across website, CRM, LinkedIn, & G2.

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Seenka logo

Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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Mapp Marketing Cloud logo

Data handled. Engagement automated. Marketers liberated.

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Mapp Cloud is an Insight-led Customer Experience platform that helps B2C brands understand and act on meaningful insights. Data collection, analysis, segmentation, personalization and cross-channel engagement are the core components, transformed into real time actions for customer centric marketing.

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XCAMPAIGN logo

Industry-independent solution for email marketing.

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XCAMPAIGN is an email marketing solution designed to support companies wishing to acquire new customers and/or maintain existing customers. Various functions for analysis, dispatch, and addressing target groups are available for this purpose.

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Adobe Campaign logo

Cross-channel marketing application for customer engagement.

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Adobe Campaign is an enterprise-grade cross-channel marketing application that enables organizations to to orchestrate, launch, and measure personalized marketing campaigns for customer engagement.

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AiTrillion logo

All-in-one Marketing Automation Platform

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AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

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monday.com logo

Project management software

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monday.com is an intuitive Work OS where teams create their marketing & creative processes in minutes to run their projects and everyday work.

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Maestra logo

All-in-one personalization platform for DTC brands

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Maestra is an all-in-one personalization platform for DTC brands. It offers white-glove service for each client and combines a real-time CDP, advanced segmentation, complex omnichannel flows, site and app personalizaion, AI-powered recommendation engine, loyalty and referral programs, and analytics.

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Appgain logo

Customer Engagement Platform

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Appgain is a Customer Engagement Platform that provides marketers with features to acquire, activate, and retain users such as marketing automation, omnichannel messaging, user segmentation, uninstall tracking, mobile landing pages, and more.

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Basis Technologies logo

Transform data silos into revenue growth

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QuanticMind is the industry’s first unified system of record that ties together all of a brand's marketing data. Our breakthrough machine learning technology, including campaign optimization, predictive analytics, and full-funnel reporting, allows brands to engage through the entire customer journey

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Percolate logo

Leading Marketing Orchestration Platform for the Enterprise

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Percolate is purpose-built to help marketers deliver coordinated, efficient, and intelligent campaigns and content at scale.

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Liine logo

AI-powered call tracking, marketing analytics and ad optimiz

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AI-powered call tracking, marketing analytics and ad optimization platform built for multisite healthcare, dental and vet practices

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Clear Ring logo

Clarity with every call.

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Optimise your marketing strategy with Clear Ring's advanced call, form, and live chat tracking tools. Our platform offers real-time reporting and multi-channel attribution in a user-friendly interface. Discover the Clear Ring difference and enhance your marketing with our data-driven insights.

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CAKE logo

Performance Marketing Software

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CAKE provides performance marketing software with solutions for affiliate marketing, lead generation and multichannel marketing.

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Hootsuite logo

Social media management & scheduling for SMBs and enterprise

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Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

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InsideView logo

The Leader in Sales Intelligence and Social Selling

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InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights. It integrates natively with leading CRM systems including Microsoft Dynamics CRM, Salesforce, NetSuite, Oracle, Siebel, SugarCRM, SalesLogix and SAP CRM.

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Wrike logo

AI powered workflow management platform

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Get real-time insights and monitor your marketing performance with one powerful solution. Used by more than 20,000 companies worldwide, Wrike's features include publishing tools, proofing software, and custom reports. Boost your marketing management with our award-winning platform.

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Mixpanel logo

Powerful, self-serve product analytics.

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Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

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ZoomInfo Marketing logo

Demand side platform (DSP) and marketing solution

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ZoomInfo MarketingOS is an end-to-end marketing solution that helps marketers understand their customers, grow their business, and expand their reach. It offers an integrated platform for managing paid search campaigns on Google AdWords, Bing Ads, and Facebook and as a plug-in for web analytics software like Google Analytics.

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Markey logo

Digital Marketing Software for Small & Medium Businesses

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Markey.ai is a digital marketing automation tool that simplifies online marketing efforts for small and medium businesses.

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Marmind logo

Marketing Resource Management for the enterprise

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Marmind is the top Marketing Analytics software for enterprises. It pulls analytics data so marketers can build custom dashboards for any stakeholder. Brands like Mercedes-Benz, Lufthansa Group, and Springer Nature use Marmind to simplify reporting, optimize resources, and improve campaigns.

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Netcore Customer Engagement logo

AI-driven omnichannel growth platform

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Netcore’s Customer Engagement & Experience suite serves ad a full-stack growth platform for digital brands to boost customer engagement, conversions, retention and product experience at scale. It helps deliver the right message to the right customer through the right channel and at the right time.

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TapClicks logo

A Unified Marketing Operations Platform Powered By Your Data

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TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises

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