getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Marketing Analytics Software

Last updated: April 2026

Verified reviewer profile picture
Get free expert advice+1 (888) 216-6745
Call now for a one-to-one consultation in under 15 mins.
1 filter applied

Features


Integrated with


Pricing model


Devices supported


Organization types


User rating


363 software options

AgencyAnalytics logo

The All-In-One Marketing Reporting Platform for Agencies.

visit website
Agency Analytics is the all-in-one marketing analytics reporting dashboard that impresses clients and saves time. Connect with 50+ data sources to monitor & report all of your campaigns in one place.

Read more about AgencyAnalytics

Users also considered
Cint logo

Feeding the world's curiosity

visit website
Cint’s advanced measurement solutions give advertisers, media owners, and agencies the tools to track the effectiveness of cross-platform advertising campaigns in real-time to optimize performance while they’re running.

Read more about Cint

Users also considered
Semrush logo

Reliable SEO tools for the AI Search Era

visit website
Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

Read more about Semrush

Users also considered
Adverity logo

The integrated data platform for teams that run on data.

visit website
Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

Read more about Adverity

Users also considered
Funnel logo

Marketing data aggregation and reporting platform

visit website
Funnel is the leading marketing data hub. We power your reporting and analytics to give you incredible control over your performance.

Read more about Funnel

Users also considered
GivingDNA logo

Data analytics + wealth screening tool for fundraisers

visit website
GivingDNA is a next-generation data analytics and wealth screening tool that helps nonprofits build super-targeted segments. Fundraisers and nonprofit marketers get insights that help you quickly profile and segment your donors and take the next steps toward custom donor experiences.

Read more about GivingDNA

Users also considered
CleverTap logo

User Retention Platform for High-Growth Mobile Apps

visit website
Understand your customers with real-time insights and immediately trigger engagement campaigns based on user behavior through a single platform.

Read more about CleverTap

Users also considered
SegMetrics logo

Marketing analytics software with reporting segmentation

visit website
SegMetrics is a marketing analytics platform designed to help businesses gain insights into the true value of their leads. It lets marketers get visibility into lead source attribution, engagement touchpoints, customer purchase value, and recurring lifetime value.

Read more about SegMetrics

Users also considered
AdsAdvisor logo

Marketing analytics and automation for mobile app growth

learn more
Track ROAS, LTV, and user behavior with 200+ metrics, custom dashboards, and predictive models. AdsAdvisor enables fast, transparent analytics for mobile apps, with full iOS SKAN and MMP support.

Read more about AdsAdvisor

Users also considered
Fosfor Decision Cloud logo

AIOps platform to build and design machine learning models

learn more
Fosfor Refract is a AIOps platform that helps businesses leverage AI technology to create and design machine learning (ML) models. The platform provides a suite of tools and services to help businesses create and deploy ML models faster. Fosfor Refract’s AI-powered solution enables organizations to automatically discover, monitor and orchestrate their IT infrastructure.

Read more about Fosfor Decision Cloud

Users also considered
Allocadia logo

Marketing Performance Management Software

learn more
Allocadia is cloud-based software designed to create, collaborate, and share marketing plans that align with company priorities. The solution helps marketing teams of 25 collaborate to create and manage global budgets in any currency by forecasting the ROI from plans and predicting revenue impact.

Read more about Allocadia

Users also considered
Slemma logo

Business analytics app for teams

learn more
Slemma is a powerful, cost-effective, and easy-to-use marketing analytics solution.

Read more about Slemma

Users also considered
TapClicks logo

A Unified Marketing Operations Platform Powered By Your Data

learn more
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises

Read more about TapClicks

Users also considered
N.Rich logo

Account-based advertising platform.

learn more
N.Rich is a cloud-base platform specifically designed to provide the right advertising tools to growth-oriented companies, ABM adopters and performance driven commercial teams.

Read more about N.Rich

Users also considered
Jepto logo

Data Management and Automation Platform for Marketing Teams

learn more
The Jepto platform unifies your data and automates analysis.

Read more about Jepto

Users also considered
Matomo logo

Take back control with Matomo

learn more
Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

Read more about Matomo

Users also considered
Measured logo

#1 Media Mix Modeling, Powered by Incrementality

learn more
Voted #1 Measurement/Analytics tech by AdExchanged, Measured provides accurate & timely marketing attribution & cross-channel reporting. Measured runs incrementality testing for online (Google, Facebook, YouTube, OTT) & offline channels like TV, radio, direct mail, catalog, and more!

Read more about Measured

Users also considered
Demandbase One logo

Demandbase One™ | Go-to-Market Platform

learn more
The Demandbase One Smarter GTM™ platform helps teams hit their revenue goals with fewer resources. It uses Account Intelligence, rich and reliable account-level insight, to help you orchestrate sales and marketing moves and inject relevance into every stage of the B2B buying journey.

Read more about Demandbase One

Users also considered
FraudScore logo

Antifraud solution for online advertising

learn more
FraudScore is a SaaS antifraud solution with separate products for ad fraud prevention and detection. The software works with desktop and mobile. Integrated with all leading ad platforms, has pixel, JS, API, PostBack integrations.

Read more about FraudScore

Users also considered
Trialfire logo

Marketing attribution platform

learn more
Trialfire is a marketing attribution platform that provides visibility into customers' path-to-purchase. It uses sophisticated game-theory attribution to help determine where to invest marketing dollars for optimal results. The platform combines first-party data with ad spend to deliver accurate return on ad spend metrics, eliminating double counting. This gives marketers a single source of truth to guide strategy and decision making.

Read more about Trialfire

Users also considered
CPV Lab Pro logo

track, test and optimize marketing campaigns

learn more
CPV Lab Pro is an performance marketing tool for all your marketing campaigns.
It allows you to track, manage, and optimize all paid and organic traffic sources straight from one platform.

Read more about CPV Lab Pro

Users also considered
Clear Ring logo

Clarity with every call.

learn more
Optimise your marketing strategy with Clear Ring's advanced call, form, and live chat tracking tools. Our platform offers real-time reporting and multi-channel attribution in a user-friendly interface. Discover the Clear Ring difference and enhance your marketing with our data-driven insights.

Read more about Clear Ring

Users also considered
Pipestream logo

ETL data pipeline software

learn more
Pipestream enables users to stream Raw Website Data to BigQuery in real-time.

Read more about Pipestream

Users also considered
The Brief logo

The AI agency every marketer deserves

learn more
Make high-quality ads in minutes with The Brief. Scale campaigns, stay on brand and grow faster with AI-powered advertising.

Read more about The Brief

Users also considered
RhythmOne logo

Marketing analytics and demand side platform (DSP)

learn more
RhythmOne is a marketing analytics and demand-side platform (DSP) designed to help businesses manage advertising on multiple screens. The application enables brands and marketing teams to engage consumers through connected TV (CTV), in-app ads, videos, and display advertising formats.

Read more about RhythmOne

Users also considered

Popular marketing analytics comparisons