Zoho Social Reviews

Pros
I stumbled upon Zoho Social accidentally when I was looking for a social media software for my company. We are a small company and even smaller social media and marketing team (only 2 strong), so we didn't really a huge budget to devote. Our requirement of features centred mainly on being able to schedule our posts in advance, schedule the same post multiple times, monitor our performance across different channels and create a content and publishing calendar. We had narrowed down to Hootsuite (which we found to be powerful, yet too expensive) and buffer (which was cheap but didn't meet all our feature requirements). I was very pleased when I came across Zoho Social, which offered us the best of both worlds. A host of great features at a much cheaper price point than Hootsuite. It meets most of our feature requirements and is a lot pleasant to look at and easier to use than Hootsuite (which we found to be a little clunky at times). Everything is really accessible, the most relevant metrics are on the home page itself, the reports give a good overview of the KPIs, and it's all so easy to use. One feature I loved is that you can track how many times a user has interacted with your brand on different channels, and then share the same information with your other team members (through the Collaborate tab). All in all, a power-packed software with all the best social media management features built in. I discovered Zoho Social a day before when we were about to make the final call, and I am really glad we did!

Cons
My biggest problem with Zoho Social has been the inability to customise our set of features. The Standard plan offers most of the features, however, the Publishing Calendar is only there in the next upgrade, the Professional plan. I don't really need the other set of features like additional brands and team members, and thus don't see sense in upgrading just for one feature. When I got in touch with their customer support team, they told me that they do not allow any customisation and the features for each plan are set in stone. This was really disappointing, and Zoho Social might have been the perfect social media management software for me if not for this.

Rating breakdown

Likelihood to recommend: 9/10

Pros
-Rich Feature at a very reasonable price point -Great analytics and custom reports and scheduling -Brand Health at a glance-No deep digging needed for analysis -Ability to collaborate with those who engage and team members. -Browser posting plugin -Smart Q for suggested best times based on engagement -Easily switch between brands -Integration with other valuable Zoho platforms -Android and Iphone mobile app

Cons
-if you have a client that needs to approve the content, then they have to be added as a user at an additional cost -Smart Q will sometimes only have one optimal time for a day, or possibly push your post out a few days for maximum engagement.

Rating breakdown

Likelihood to recommend: 8/10

Pros
I have tried a lot of social media management platforms and never really considered Zoho Social. I thought of them as mostly a CRM platform, but when I saw their CRM Plus which included CRM Social and many other platforms, I decided to give it a try. I have to say that I have been very pleased with the ease of use, the browser integrations and the reporting. When you log in to your account, you can immediately see how your brand is performing via the Brand Health Dashboard. At a quick glance I can see which platforms and types of posts are getting the greatest engagement. Everything is so darn easy. The performance, the posts and the live stream are easily accessible on the Brand Health Page. Another nice feature is the Smart Q, which will automatically suggest and schedule posting times based on the percentage of top engagers that will see it. If there is not an optimal time on that day, the Smart Q will suggest the next best time. Nice! Another great feature is the monitoring, which allows you to specifically listen for keywords, brands, mentions, users, lists and more for your social profiles.

Cons
The reports features are very nice as well. You can use standard reports for Facebook, Twitter and Instagram or create a custom report which can be sent at predetermined intervals to you, your clients or both. The reports are pretty robust (especially for FB) and at the price point of Zoho Social, you get all of the reports. There is no nickel and diming for more in-depth reports like some other platforms. Their connections tab will let you know who recently engaged with you, as well as who is the most engaged. This way, you never miss an opportunity to engage and build a good audience for your brand. Additionally, the collaborate tab allows you to have discussions with those who are engaging with you brand which can be helpful in broadcast messages or brand loyalty. Zoho Social has so any features that it is hard to believe that you get all of this at such a reasonable price point. If you add on the ability to integrate your social with their project planning, crm, sales IQ, and campaign platforms, the capabilities are ridiculous (in a great way). Zoho Social deserves a serious look from new social media marketers as well as established digital marketing firms.

Rating breakdown

Likelihood to recommend: 9/10

Pros
OVERALL: A really nice social management with the best analytics and a robust CRM perk included. SUGGESTED IMPROVEMENTS: I would like to see the app to have access to the most engaged users with the brand/content (this is an amazing feature, we need to be able to take this on the go). Also to be able to schedule video is needed (you can't even schedule this to post manually). Finally, a visual planner or better proofing interface for clients would be more helpful to agencies. Also not the best for e-commerce dependent businesses - you need to add shoppable items. If you can add a few of the features Later is doing, this software would knock social media mmgt out of the park. PROS: - has a really unique CRM aspect that allows you to identify the most engaged users of your brand & keeps track of their interaction - better for agencies needing to proof to clients - works on multiple social networks - has an app (needs improvement - missing some functionality but generally loads & functions well) - Interface is straightforward - has a really nice video demonstrating power of features, and how to use them - planning calendar is one of the easiest I've used, and makes posting quicker

Cons
CONS: - The online interface while nice, is a little hard to navigate at times. It is easy enough as an agency to navigate, but I haven't tested it with a client yet for this reason. - No visual feed planner. Its easy enough to do on your own with InDesign, but if your clients are posting additionally on their own at all, it creates extra unneeded work for the agency. - Need to be able to post video (even if its manually). - Needs access to CRM (shows most engaged users & keeps track of their interested content) on the app. - Be able to tag shoppable content. FINAL THOUGHTS: Really, really, really have high hopes for Zoho here. They have been on our radar when they developed their CRM suite. We were too small at the time to need it, but with the addition of this social media mmg software, they could have a home run if they fixed a few things. Keep the updates coming! Nearly there

Rating breakdown

Likelihood to recommend: 9/10

Pros
full control and managing things easily by clicking just on one fonction you hve everything in your hand, otherwise, some other software like zoho dose not have such features. Thank you for giving me this amazing experience. thanks Zoho team I live Zoho Social because it is very easy to use, very friendly in its interface, but still very detailed and effective in all reports and customisation. Being able to manage different Brands and the Smart Q planning options are my favourite treats in this amazing package.

Cons
oho CRM Plus covers 88% of the Sales Force Automation functionality. Moreover, ZOHO's solution solution offers very similar coverage of these characteristics to the average CRM software package (88% vs 87%). In summary, Zoho CRM Plus offers very good coverage of Sales Force Automation functionality, similar to that of its competitors. This means that CRM system buyers for whom this functional area is important are likely to shortlist Zoho CRM Plus. and Zoho CRM Plus covers an average of 75% of the Marketing Automation feature set. ZOHO's solution offers very similar coverage of Marketing Automation attributes compared to the average CRM solution (75% vs 85%). Zoho CRM Plus needs to improve its coverage of Marketing Automation functionality in order to compete with other CRM solutions. CRM system buyers who prioritize this functional area aren't very likely to shortlist Zoho CRM Plus.

Rating breakdown

Likelihood to recommend: 10/10

Pros
I've always been a fan of Zoho products, and Zoho Social is no exception. Very easy to use and has virtually all the features you need to effectively manage all your social media accounts. Based on the cost, Zoho Social has great value for the money. Setup and configuration is easy and straightforward. Love being able to manage Facebook, Twitter, and Instagram all from one dashboard. I like the brands feature as our company does have three divisions with their own social media accounts. The visual calendar feature works great and you can even re-schedule from there. Excellent! The zShare web brower plugin works great too and makes everything faster and easier. The built-in analytics and ability to collaborate with co-workers is also great. Overall, I really like Zoho Social and it's making my daily social media managemet much easier.

Cons
While I love the branding feature, I wish there was a way to see certain information from all three brands we have in one place, rather than having to switch back and forth. For example, seeing the calendar with posts from all three brands at once would be great, especially if they were also color coded. I'd also like to see all my drafts in once place. Second, I would like to see a basic approval feature with a button on draft posts that can be set to approved or not. In addition, when someone comments on a draft, I would like to see that conversation in-line rather than having to go to "collaboration". It's a pain to have to go to two different places when working on drafts.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Zoho Social is very easy to use and there is literally no running curve. When I first installed this app, I was able to post and monitor my channels right away. It was that easy. Their Smart Q scheduling is awesome. You are not going to get the perfect result but you can try various time frames based on Smart Q scheduling. It was helpful for me to test different times and days with different options.

Cons
For me, communicating with people on Zoho Social is a little bit confusing. Their communication feature - read, write, comment is not as functional or powerful as other platforms like Hootsuite. I believe that there are some rooms for improvements. Posting on Instagram is very inconvenience. I know it is because of Instagram's policy but I believe that Hootsuite made the solution for Business Instagram accounts so Zoho Social might have the opportunity to try something new.

Rating breakdown

Likelihood to recommend: 9/10

Pros
Very responsive support, constantly improving features, the ability to integrate all essential business functions; from Zoho CRM to Zoho accounts

Cons
Some features not as advanced as competitors

Rating breakdown

Likelihood to recommend: 10/10

Pros
I think that Zoho Social is an effective and very useful tool when it comes to managing our diverse social networks. With this software it is possible to program different post in different social networks like Facebook, Instagram or Twitter. It has a very competitive price in comparison with other softwares in the market. It has an attractive and user-friendly interface which makes it possible for any user to manage it.

Cons
I do not find major problems with Zoho Social. I would just mention that one aspect to improve is that when a post is scheduled, it is not possible to upload more than one photo at a time, which undoubtedly is a limitation for this tool. In general, it is worth living the experience of using this software.

Rating breakdown

Likelihood to recommend: 10/10

Rating breakdown

Likelihood to recommend: 10/10

Pros
It covers the functionalities of some of the more expensive tools out there - Hootsuite, SocialPilot, Sprout Social, you name it. While they don't map everything down, it gets the work done quite effectively. One of the biggest perks of the tool, however, is in its Instagram Direct Publishing. Every tool I'd previously used mandated the download of an app via which I had to manually post on the channel. Scheduling is stupidly simple. Account Management is stupidly simple. The tool is stupidly simple to use, and powerfully effective. It's cheaper than almost all the other tools out there, and offers more than some of the more expensive ones.

Cons
1. It's cheaper by comparison, but could've been more price friendly for younger organizations. 2. Automated scheduling doesn't exist 3. Recommended time for maximum engagement is a feature I would love on any social media management tool, but doesn't effectively work on Zoho Social. 4. Twitter tagging from the app works, and it's great. But some of the other tools also allow for LinkedIn tagging, which doesn't happen on Zoho Social - as far as I can tell.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Fundamental feature of Zoho Social, is the ability to permanently monitor social networks. Ideal for the community manager who has permanent monitoring of social networks such as twitter, instagram, facebook, periscope, linkeInd among others. Currently I use it in my professional and personal environment, allowing me to make an ideal outline of products, designs, photographs, publications, repost, promotions and much more. Its intuitive platform helps the user to position himself in the use of this software. To use it you only need a standart pc with internet, this makes it quite functional to be used in any pc

Cons
In my country the internet is defective, therefore, the use of Zoho Social is limited a bit, however, I have learned that Zoho Social is making an appointment to be used with low specifications, and thus cover much more the market and allow those countries that have connectivity problems (as it is my case), to be able to use it.

Rating breakdown

Pros
It's super easy to learn. The differences between Zoho and other management software is night and day. I wouldn't suggest it for a large business, but it does everything you need it to for smaller or even midsized businesses. The price point is perfect if you're on a budget and the analytics Zoho Social offers are great. It integrates well with the various social platforms and scheduling posts is intuitive and pain-free.

Cons
Scheduling posts seems like it should be a feature that's easy to find and use. Unfortunately this, and other features, take a little digging to find. Zoho Social also doesn't offer the best preview for posts. It's often difficult to see what they'll actually look like and I've had to delete and repost more than once to get the desired presentation.

Rating breakdown

Likelihood to recommend: 8/10

Pros
I have been always a Buffer user but give it a try to Zoho Social later on. But I am pretty happy with the platform so far. Most importantly Zoho Social is very easy to use and schedule the posts. The interface is pretty clean and nice. It works well with the web platform and also available in iOS and Android. However, it doesn't support Windows platform yet. It gives a free trial of 15 days to try its features which is good enough to make a choice whether to continue or not. Zoho Social cheaper when compared to Buffer or Hubspot, therefore it actually gives much more value for money. SmartQ is an interesting option as well.

Cons
It doesn't support the windows platform. Not apt for freelancers. Support is not proactive and slow at times.

Rating breakdown

Likelihood to recommend: 6/10

Pros
It's great to have to use only one app to manage and update all your social media accounts. The analytics and social reports are awesome for keeping up to date on your audience active times and preferences. Its especially user friendly and the site provides lots of outlets for help if its needed. Social Media scheduling can take a lot of time as it is so it's wonderful to have a tool handy that can let you automate your presence while still holding true to your brands values.

Cons
I dislike the limiting ability to see how exactly your posts will appear on each individual social media platform and the lack of the use of EMOJI's when trying to fit a message in a certain amount of characters emoji inserts can be quite helpful. Also scheduling posts for Instagram can be quite difficult and I wish there was a better way for the two systems to interact. It would also be interesting to have the possibility to monitor the comments and the answers that you provide on the different social channels. Also not all of the account following monitoring is live so be sure to always double check your numbers - they are usually only ever 2-5 off (depends if they have run a recent review- but if you are keeping a live count be sure to check your numbers against theirs)

Rating breakdown

Pros
- One app manages all 5 social media accounts - No need to switch apps and repost the same image 5-10x - Analytics are superb, you can see everything in one dashboard - Ability to select and deselect specific social media account when posting - User interface is very simple. It is much simpler than the original interface of the social media account - Ability to schedule posts. This is very useful for those with social media managers.

Cons
- Messages from LinkedIn are not integrated. Only FB and Twitter messages are shown. - No image dimension guide to optimize look of images across all 5 social media accounts. - Sometimes error occurred but no detailed explanation are given - Very minimal logs for monitoring the activity of a certain brand manager - Mobile app has a lot of room for improvement - Web chat should be integrated in the future

Rating breakdown

Likelihood to recommend: 8/10

Pros
Thanks to Zoho Social we have been able to integrate as a work practice our routine in the company, the monitoring of social networks, necessary for the attention of the people who introduce our health cases to our management to be taken care of. Previously we had many problems to follow up on the social networks of our management, but thanks to Zoho Social, we have been able to solve this problem, registering a lot more attention to citizens every month.

Cons
The problems we have with Zoho Social in the management where I work is that some members do not speak English, and the platform is not translated 100%, sometimes creating delays in network monitoring and attention to citizens.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Compared to other leading social media marketing tools out there, Zoho Social definitely has a more elegant look to it. What’s more is that we can access everything from a single dashboard. It allows us to manage multiple social network accounts and collaborate with several users for projects we are working on. It offers functions like scheduling an unlimited number of posts, tracking conversations, monitoring the performance of different campaigns across different channels as well as creating a content and publishing calendar at a much more attractive price.

Cons
The only thing I wish they would improve is that it doesn’t allow us to upload several photos at once when we need to schedule a post, so we have to manually do it. That’s a bummer, but we don’t really need it that often just once in a while so it’s not really something that bothers me that much.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Excellent Twitter, Facebook and LinkedIn automation. I love how I can edit a post and the changes are scheduled forward. The Scheduler is easy to use. In fact, as an occasional HootSuite user, I find this much easier. Low cost. As a long-time Zoho customer, they have retained my loyalty by listening to me and their customers and constantly improving their products - this one included.

Cons
Won't post images to LinkedIn (more of a limitation in the LinkedIn API I suspect). Some features (while there) can be a little hard to find and should be more obvious (e.g. scheduled posts) Would be nice to be able to edit the time of posting (seems to take the time you created the post as the ever-more-to-be-posted time)

Rating breakdown

Likelihood to recommend: 10/10

Pros
Compared to other social media integration tools Zoho social is more intuitive and easy to use. Learning curve is not steep and can be used by the not so tech-savvy. Smart Q feature is really helpful with scheduling posts when most followers are online hence increase each. Stats, analytics and monitoring provides all the essential analysis on brand performance in a visually pleasing way. The CRM integration is really helpful since I use some of Zoho products. I can therefore personalize my social media to relevant publics. Team management – collaborating with team members is not complicated. However, this functionality could be better The social share addon for most of the browsers is quite helpful in content curation. The support team is quite responsive and flexible.

Cons
The absence of a media gallery means you and your team need an external gallery management tool. Only one photo can be posted per post! This is quite a limitation especially if Instagram is involved the pages you manage are photo centric. Or you want to create album based phots. Cant compare multiple social profiles of one brand or multiple brands, this is a setback for professional social media managers.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Zoho Social is pretty much all-inclusive. You can not only schedule and manage your social media accounts, but you can monitor competitors, monitor keywords, keep up with LinkedIn, and even now they support Google My Business, which is often overlooked but very essential to local businesses. Zoho Social is easy to use and the mobile app is solid as well.

Cons
I do wish support was a little faster. They do respond, but it can take a couple of days or more. This is something that is hit and miss with Zoho apps. Zoho Social is robust, so you will likely need support at some point. You will just likely have to wait for it.

Rating breakdown

Likelihood to recommend: 8/10

Pros
Integration of all the channels under one roof and extremely user-friendly. It also has great features like scheduling posts and reaching the right audience on right time. I have been using Zoho social and projects and other tools for a while and it has made work management as easy as pie.

Cons
The only difficulty that I am facing is posting on Instagram through the desktop platform. Instagram accounts need to be integrated which will make a lot of difference. Can work on improving notification section (replying/following/messaging), bulk messaging option without losing that human touch.

Rating breakdown

Likelihood to recommend: 10/10

Pros
I first used Zoho Slides many years back, and I was impressed by the suite of apps they held then. Now it's even broader. I'm only interested in Social now. I have had generally very quick and informative feedback from Zoho Social, and they've definitely been very good about reaching out to see how things are going. I love that. Posting and Scheduling are quite straightforward.

Cons
It's unclear what kind of plan one demos during the trial, and thus whether the features one's previewing will be available on the desired plan. I wasted quite a bit of the trial on the professional plan when I'll only be able to afford the standard plan. I'm also sorry to see that there's no Firefox Quantum extension, altho I expect (hope!) this will appear soon. There is necessary for preventing switching back and forth between browsers to more easily share content. It's also hard to get at the suite's information without logging out and opening a new tab/window and not signing in. This seems odd.

Rating breakdown

Likelihood to recommend: 7/10

Pros
Affordable Solutions for Social Marketing Reliability & Stability - Their platform works flawlessly and I've never had an issue with any downtime. Very Stable & Reliable Ease of Use - Very important to have a platform that does not require an intense learning curve. Their platform is straightforward, easy to navigate and use.

Cons
I don't really have any dislikes, I would like to see Pinterest Integration.

Rating breakdown

Likelihood to recommend: 10/10

Pros
Zoho social has been a powerful and interesting tool that has allowed me to reach my goals and above all to achieve a better interaction with my clients in a fast, easy and simple way. I liked it a lot because it also allows me to take better control of my social networks and send the data of my potential clients directly to my Zoho CRM

Cons
At the beginning it was a little complicated for me due to the little experience I had to be able to synchronize or create strategies with the tool, I understand that there should be manuals and explanatory videos that are easy to access for those clients who use the tool for the first time

Rating breakdown

Likelihood to recommend: 9/10