getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Software categoriesBlog & researchAbout us

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

Table of Contents

usersusersusers

Talk with us for a free 15-min consultation

Expert advisors like Chase, who have helped 1,000+ companies, can find the right software for your needs.

Top Rated Email Marketing Software with Landing Pages/Web Forms in 2026

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Landing pages and web forms capture leads, collect customer data, and drive conversions. They offer customizable templates, easy creation tools, and integration with automation for personalized follow-up, enhancing marketing effectiveness. Our reviewers in email marketing software rated this feature as important.

6 Best Email Marketing Software with Landing Pages/Web Forms

Product
User rating
Starting price
MailerLite logo
4.7
(2.2K)
10
per user/per month
HubSpot Marketing Hub logo
4.5
(6.2K)
15
per user/per month
Squarespace logo
4.6
(3.3K)
25
flat rate/per month
ActiveCampaign logo
4.6
(2.5K)
15
flat rate/per month
Mailchimp logo
4.5
(17.5K)
13
flat rate/per month
Systeme.io logo
4.8
(2.1K)
17
flat rate/per month

See other top Email Marketing products with landing pages/web forms

How we picked the 6 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the Email Marketing software category. They also needed to have sufficient reviews about landing pages/web forms, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for up to three products based on our proprietary ratings and reviews: Highest rated, Highly rated for landing pages/web forms, and Highly rated for free version. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 6 best products

MailerLite logo
Reviews Sentiment
 
 
 
1-2(43)
3-4(446)
5(1,767)
Key Features
Email Campaign Management4.8
Campaign Scheduling4.7

User insights about the landing pages/web forms feature

Reviewers appreciate MailerLite's landing pages and web forms for their ease of use and professional appearance. They highlight the wide range of templates and the quick loading speeds. Users find the integration with other platforms, like WordPress, seamless. However, some mention a need for more customization options.
Verified reviewer profile picture
Verified reviewer profile picture

See related user reviews

“Nice, clean, modern landing page designs, a nice variety of templates to choose from. Loading speed of these templates published as is, IS EXCELLENT. 1 second loading speed and under according to gmetrix speed test > https://gtmetrix.com/reports/www.subscribepage.com/UysUWHvJ/ << Proof click on this link.”
Verified reviewer profile picture

Michael D.

Digital Marketing Consultant

“Creating landing pages on MailerLite is fun and relatively simple to do with the wide range of templates provided for you to get the most impact out of them.”
Verified reviewer profile picture

JAZE P.

Systems Administrator

Starting price
10per user /
per month
Pros and Cons based on 2,256 verified reviews
Verified reviewer profile picture
Verified reviewer profile picture

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details
HubSpot Marketing Hub logo
Reviews Sentiment
 
 
 
1-2(82)
3-4(2,392)
5(3,742)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.6

User insights about the landing pages/web forms feature

Reviewers appreciate the ease of creating professional landing pages and web forms with HubSpot Marketing Hub. They value the integration with CRM for tracking leads and conversions. Users find the templates helpful, though some mention the interface can be clunky and customization could be improved. The analytics and reporting features are highly regarded.

See related user reviews

“HubSpot it's great with creating landing pages by giving you great startup templates that you can just go with the flow and customize for whatever purpose you need. Just click on the landing page tab in hub spots dashboard from the menu bar.”
JW

Jeffrey W.

Owner

“This makes creating a landing page easy. Once you have your template set, it is very easy to customize a landing page to your audience. The fact that I can then track the performance of that page from a campaign makes it the ideal tool to track offers.”
SS

Shelly S.

Digital Marketing Strategist

Starting price
15per user /
per month
Pros and Cons based on 6,216 verified reviews

Comprehensive automation features

Effective lead management

Streamlined marketing automation

Robust email marketing tools

Extensive training resources

High cost concerns

Limited reporting capabilities

Complex navigation

Inefficient contact management

Limited template customization

See pros and cons details
Squarespace logo
Reviews Sentiment
 
 
 
1-2(47)
3-4(1,179)
5(2,154)
Key Features
Email Campaign Management4.5
Campaign Scheduling

User insights about the landing pages/web forms feature

Reviewers indicate that Squarespace makes creating landing pages and web forms simple and intuitive, even for beginners. They value the variety of templates and the ease of integration with other tools like ConvertKit. Users appreciate the platform's aesthetic design capabilities but note limited customization and some interface challenges.
Verified reviewer profile picture

See related user reviews

“SquareSpace excels at beautifully designed, eye-catching forms, which is why we used it to entice the potential customers and leads once they come to our landing page. With prebuilt templates that still retain some visual uniqueness, it is clearly one of the best SquareSpace features.”
DS

Djordje S.

Client Manager

“The platform has a variety of adjustable landing pages and web form templates that are suitable to reach specific objectives, like collecting leads or registering for an event. Businesses can make use of user-friendly templates to create a personalized touch to their content and captivate their target audience. Branding and unique messaging can be implemented for maximum engagement. Squarespace also offers features such as A/B testing, which allows businesses to test different versions of their landing pages and web forms to optimize conversion rates.”
Verified reviewer profile picture

Chibuike U.

Web Developer

Starting price
25flat rate /
per month
Pros and Cons based on 3,380 verified reviews
Verified reviewer profile picture

Ideal for small businesses

Efficient client website creation

Professional website appearance

User-friendly website creation

Diverse and customizable templates

Customization constraints

Frequent technical issues

Limited page design flexibility

Short and restrictive free trials

High cost concerns

See pros and cons details
ActiveCampaign logo
Reviews Sentiment
 
 
 
1-2(62)
3-4(795)
5(1,703)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.5

User insights about the landing pages/web forms feature

Reviewers appreciate the ease of creating landing pages and web forms with ActiveCampaign, highlighting the simplicity and integration capabilities. They find the templates professional but desire more customization options. Users value the lead capture and automation features, though some prefer using external platforms for more advanced design needs.
Verified reviewer profile picture
Verified reviewer profile picture

See related user reviews

“Feature to create Landing Page in Active Campaign is just awesome. No designing skills required no coding required but with this, anyone can have a beautiful start with the campaign or for any purpose of collecting information and getting people into the automated process.”
Verified reviewer profile picture

Shovon K.

Business Analyst

“Landing Page / Web Forms are not that much effective, I mean not that much level of customization. I dont like the way it works. But it is ok for those who don't need great amount of fine-tuning and are ok with the overall look.”
Verified reviewer profile picture

Mehandi I.

Director of Research & Development

Starting price
15flat rate /
per month
Pros and Cons based on 2,560 verified reviews
Verified reviewer profile picture
Verified reviewer profile picture

Effective sales funnel creation

Supports business growth

Robust automation features

Efficient client management

Comprehensive lead management

Frequent performance issues

User experience problems

Limited landing page options

Complex navigation and switching

High costs and complexity

See pros and cons details
Mailchimp logo
Reviews Sentiment
 
 
 
1-2(274)
3-4(6,994)
5(10,294)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.6

User insights about the landing pages/web forms feature

Reviewers find Mailchimp's landing pages and web forms useful for capturing leads and running campaigns. They appreciate the ease of use and the variety of templates available. However, some users feel the design options are limited and the forms can be cumbersome. The integration with other marketing tools is a positive aspect.
Verified reviewer profile picture

See related user reviews

“Landing pages and web forms are very important pieces of my marketing strategy and I can't imagine working without them. They are amazing but I wish if we had more customizable options for forms and more landing pages for different business models. So we don't need to waste so much time designing and rewriting these default landing pages.”
KD

Kris D.

Internet Marketer

“What I like about landing pages and web forms in MailChimp is that it helps to capture leads in a seamless manner.”
Verified reviewer profile picture

Ugbede I.

Direct response Copywriter

Starting price
13flat rate /
per month
Pros and Cons based on 17,562 verified reviews
Verified reviewer profile picture

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details
Systeme.io logo
Reviews Sentiment
 
 
 
1-2(15)
3-4(301)
5(1,810)
Key Features
Email Campaign Management4.7
Campaign Scheduling

User insights about the landing pages/web forms feature

Reviewers love the user-friendly drag-and-drop builder for creating landing pages and web forms in Systeme.io. They appreciate the vast selection of customizable templates, which cater to various needs and styles. Users find the platform efficient and suitable for beginners, with no technical knowledge required. However, some desire more template variety and advanced customization options.

See related user reviews

“The landing pages and web forms builder is a handy tool for creating visually appealing and high-converting landing pages. However, I feel that the template library could be expanded to offer more variety and customization options.”
IS

Iswor S.

Founder

“System.io is the easiest tool I have seen to create landing and web pages. There is no need to build a custom website on another platform. System.io allows you to do this through a simple bio page. Fast, simple to edit and professional looking.”
TC

Todd C.

Owner

Starting price
17flat rate /
per month
Pros and Cons based on 2,126 verified reviews

Facilitates business growth

Comprehensive marketing tools

Seamless migration process

Responsive support services

Challenging domain configuration

Cumbersome page builder

Limited email management

See pros and cons details

Other Top Rated Email Marketing Software with Landing Pages/Web Forms in 2026

Mailchimp logo

Email and SMS marketing automation platform

MailChimp features allow you to send marketing emails, automated messages, and targeted campaigns. And our detailed reports help you keep improving over time.

Read more about Mailchimp

Users also considered
HubSpot Marketing Hub logo

All in one inbound marketing platform

HubSpot's software helps you attract new subscribers and grow your list over time

Read more about HubSpot Marketing Hub

Users also considered
Brevo logo
Category Leaders

Automation, marketing & transactional email, and SMS service

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

Read more about Brevo

Users also considered
Systeme.io logo
Category Leaders

Cloud-based email marketing software

Systeme.io is an all-in-one marketing platform designed for launching and growing online businesses. The platform combines essential tools including sales funnel building, email marketing, website creation, course hosting, and affiliate program management into a single integrated system. Users can access comprehensive marketing automation features without needing multiple separate subscriptions.

Read more about Systeme.io

Users also considered
Squarespace logo

Cloud-based solution to build websites and online stores

Squarespace Email Campaigns make it easy to unify your brand voice—from your website homepage to your emails. Manage all of your email marketing in one centralized dashboard on any device. Refine your email strategy with real-time campaign and website analytics from one source.

Read more about Squarespace

Users also considered
MailerLite logo
Category Leaders

Advanced email marketing made easy.

From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

Read more about Pipedrive

Users also considered
ActiveCampaign logo

AI-first marketing platform

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

Read more about ActiveCampaign

Users also considered
Constant Contact logo

Streamlines marketing to grow loyal audiences

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Omnisend logo

Drives revenue via automated eCommerce marketing

Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

Read more about Omnisend

Users also considered
EngageBay CRM logo

Integrated sales & marketing software for growing teams

AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
Marketing 360 logo

Marketing Platform For Small Business

Stay top of mind with email and text
Nurture your leads, customers and more with effective email and text message marketing. Send the right campaign, at the right time, to the right person to boost sales. Create your free account today to learn more and explore plans and pricing.

Read more about Marketing 360

Users also considered
EmailOctopus logo
Category Leaders

Cloud-based email marketing tool

EmailOctopus is a low-cost email marketing platform that offers simple yet powerful tools for growing and engaging an audience. Users can create beautiful email campaigns, build email drip sequences, and integrate their mailing list with customised sign-up forms and landing pages.

Read more about EmailOctopus

Users also considered
SendPulse logo
Category Leaders

Email, web push, SMS, chatbots, CRM on one platform

SendPulse is an all-in-one marketing and sales automation platform for marketers, business owners, industry experts, and eLearning businesses. Our ecosystem includes 10+ audience engagement, communication, and lead generation services and offers an extensive free plan.

Read more about SendPulse

Users also considered
Odoo logo

All-in-one open-source business software

Odoo is an all-in-one, open-source business platform covering CRM, Sales, Accounting, Inventory, Manufacturing, and Projects. It’s fully integrated, customizable, and scalable for companies of any size or budget.

Read more about Odoo

Users also considered
Klaviyo logo

AI-enabled email marketing solution for B2C companies

Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

Read more about Klaviyo

Users also considered
ContactPigeon logo
Category Leaders

Omnichannel customer engagement for eCommerce and Retail

ContactPigeon is a marketing personalization & automation software which includes features designed to work with eCommerce to engage, retain, & grow customers

Read more about ContactPigeon

Users also considered
iContact logo
Category Leaders

Email marketing , automation, and landing page software

Quickly and easily create high converting email campaigns, manage your subscriber lists, schedule social posts across multiple platforms.

Read more about iContact

Users also considered
Keap logo

An all-in-one CRM, sales and marketing automation solution

Improve Your Email Marketing With Keap
Let our software make your email marketing easier and more effective than ever. Better delivery, better growth.

Read more about Keap

Users also considered
Campaign Monitor by Marigold logo

Cross-channel marketing made simple and stress-free

Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails.

Read more about Campaign Monitor by Marigold

Users also considered
Bitrix24 logo

All in one business management workspace

#1 FREE CRM and email marketing platform with over 12 million sales teams worldwide. Email automation, trigger emails, more.

Read more about Bitrix24

Users also considered
Nutshell logo

Sales, marketing and engagement platform

Nutshell is a comprehensive sales, marketing and engagement platform that helps B2B organizations win deals, and doesn’t require a full-time admin to manage. Every Nutshell subscription comes with unlimited CRM contacts, data migration assistance, and live support, all at a very affordable price.

Read more about Nutshell

Users also considered
Robly logo

Mobile-ready email marketing automation with smart features

Robly is an automated email marketing tool for boosting campaign open rates & growing newsletter subscriptions with OpenGen, Robly A.I. and Exit-Intent features

Read more about Robly

Users also considered
Marketo Engage logo

AI-powered marketing automation platform

Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

Read more about Marketo Engage

Users also considered
lemlist logo

Cold outreach solution

lemlist is a user-friendly cold outreach solution that helps users reach customer inboxes and receive replies.

Read more about lemlist

Users also considered

Key features for Email Marketing software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Email Campaign Management: Users highlight the ability to design, automate, and schedule email campaigns efficiently, with tools for personalization, tracking, and performance analytics. 95% of reviewers rated this feature as important or highly important.
  • Campaign Scheduling: Reviewers appreciate the flexibility to plan and automate campaign sends for optimal engagement, saving time and ensuring timely delivery. 94% of reviewers rated this feature as important or highly important.
  • Contact Management: Users find value in organizing, segmenting, and updating contact lists, aiding in targeted marketing and improving customer relationships. 89% of reviewers rated this feature as important or highly important.
  • Lead Capture: Reviewers emphasize the ease of creating forms and landing pages to collect and manage leads, enhancing the growth of contact lists. 89% of reviewers rated this feature as important or highly important.
  • Mobile Optimization: Users note the importance of ensuring emails are responsive and visually appealing on mobile devices, improving readability and engagement. 89% of reviewers rated this feature as important or highly important.
  • CAN-SPAM Compliance: Reviewers appreciate tools that help ensure compliance with email marketing regulations, including unsubscribe options and preventing spam. 84% of reviewers rated this feature as important or highly important.