getapp-logo

App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. 

MailUp Logo

Email, SMS and Messaging Apps marketing solution

Table of Contents

usersusersusers

Is this product right for your business?

Find out with a

MailUp - 2026 Pricing, Features, Reviews & Alternatives

Verified reviewer profile picture
Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

MailUp overview

What is MailUp?

MailUp is an email and SMS delivery solution which enables users to send and design their own promotional, newsletters, transactional emails and SMS, and helps users to automate email & SMS marketing campaigns, with the ability to send millions of emails each month with no limits. With A/B testing, users can compare and analyze different email variations. Using SMTP+, users can send emails from a web application, an ecommerce store or from a mailbox.

MailUp ensures that emails reach their destination. During importing, the software automatically processes the emails list to identify syntax errors (MailUp can identify over 1600 types of error). With MailUp, users can upload all their personal data in different formats, create multiple delivery groups and profiles and keep a clean database that automatically manages subscriptions & unsubscribes.

Starting price

39per feature /
per month

Alternatives

with better value for money


Pros & Cons

Verified reviewer profile picture
Verified reviewer profile picture
Verified reviewer profile picture

Bugs and Issues

Integrations

Contact List Management

User Interface

Email Marketing

MailUp’s user interface

Ease of use rating:

MailUp pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(3)
3-4(38)
5(53)

What do users say about MailUp?

Customer service is also efficient and very helpful to solve technical issue.

Select to learn more


Who uses MailUp?

Based on 94 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Information Technology and Services
Professional Training & Coaching
Mechanical or Industrial Engineering
Marketing and Advertising
Others

Use cases

Direct Mail Automation
Email Marketing
Lead Nurturing
Mobile Marketing
Conversational Marketing Platform

MailUp's key features

Most critical features, based on insights from MailUp users:

Contact management
CAN-SPAM compliance
Customer segmentation
Event triggered actions
Autoresponders
A/B testing
WYSIWYG editor

All MailUp features

Features rating:

2-Way messaging
A/B testing
Access controls/permissions
Activity tracking
API
Archiving & retention
Audience targeting
Autoresponders
Campaign management
Campaign segmentation
CAN-SPAM compliance
Click tracking
Collaboration tools
Contact database
Contact management
Coupons
CRM
Customer segmentation
Customizable branding
Customizable fields
Customizable forms
Customization
Data import/export
Delivery tracking
Design management
Drag & drop
Drip campaigns
Dynamic content
Email Automation
Email campaign management
Email Distribution
Email marketing
Email monitoring
Event triggered actions
Geolocation
Group messaging
Image library
Landing pages/web forms
Lead engagement
Lead segmentation
List management
Location-Based Marketing
Mailer templates
Mailing services integration
Marketing automation
Mass texting
Message personalization
Mobile access
Mobile coupons
Mobile optimization
Multi-Channel communication
Multi-Channel marketing
Performance metrics
Personalization
Polls/Voting
Product recommendations
Push notifications
Queue management
Real-Time data
Real-Time monitoring
Real-Time reporting
Reporting/Analytics
Reporting & statistics
Routing
Scheduled messaging
Search/Filter
Shortcodes
Signature management
SMS marketing
SMS messaging
Social media integration
Spam blocker
Subscriber management
Subscription management
Template management
Text-to-Win
Unsubscribe Database
Whitelisting/Blacklisting
WYSIWYG editor

MailUp alternatives

MailUp logo

Starting from

39

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Brevo logo

Starting from

9

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Gmail logo

Starting from

Free

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support
Mailchimp logo

Starting from

13

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
Customer Support

MailUp pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Starter

39

Per month

Features included:

  • 1 Environment (List)
  • 1 User Included
  • 50 Email Templates
  • BEE Drag & Drop Editor
  • Etc
  • Inbox Previews on 3 Clients
  • Sending Speed From 2k Email/H
  • Unlimited Sendings
  • Unlimited Web Storage

Plus

85

Per month

Features included:

  • 100 Email Templates
  • 10 Environment (List)
  • Custom Domain
  • Full Whitelabeling
  • Inbox Previews on 76 Clients
  • Phone Support

Premium

211

Per month

Features included:

  • 200 Email Templates
  • Priority Support

Enterprise

Empty state illustration for "No pricing info"

No pricing info

Features included:

  • Completely Customizable Plan
  • Sending Speed up to 5m Email/H

User opinions about MailUp price and value

Value for money rating:

To see what individual users think of MailUp's price and value, check out the review snippets below.

“Allows creation of distribution lists and recipient groups.”
Verified reviewer profile picture

Balayo S.

IT SUPPORT

“The content personalization is not top-notch like competitors and the mobile optimization is possible only customizing html code.”
Verified reviewer profile picture

Simone I.

digital marketing technology manager

MailUp integrations (15)

Integrations rated by users

We looked at 94 user reviews to identify which products are mentioned as MailUp integrations and how users feel about them.

WordPress logo
WordPress

Integration rating: 5.0 (8)

Zapier logo
Zapier

Integration rating: 5.0 (4)

Overall really strong, a few quirks but it keeps getting better and more useful.

GC

Garrett C.

Owner

PrestaShop logo
PrestaShop

Integration rating: 5.0 (1)

Prestashop est connecté au PIM via l'API pour la création et la mise à jour de nos données produits.

JT

Jonathan T.

Analyste Programmeur

Integration rating: 3.0 (1)

MailUp support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Knowledge Base
Chat
FAQs/Forum
Email/Help Desk
Phone Support

Training options

Documentation
Live Online
Videos
In Person
Webinars

MailUp FAQs

Related categories