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Customer Loyalty Software with Chat/Messaging (2025)

Last updated: April 2025

Key Features of Customer Loyalty Software

Based on GetApp's analysis of verified user reviews collected between July, 2021 and August, 2024

  • Loyalty Program: Reviewers emphasize its role in boosting customer retention and engagement through rewards, improving customer relationships, and driving business growth. 96% of reviewers rated this feature as important or highly important.
  • Rewards Management: Users value the ability to tailor rewards, track customer behavior, and offer diverse redemption options, enhancing engagement and satisfaction. 94% of reviewers rated this feature as important or highly important.
  • Gift Card Management: Users appreciate the flexibility, variety of redemption options, and ease of tracking and managing gift cards, which aid in customer engagement. 89% of reviewers rated this feature as important or highly important.
  • Loyalty Cards: Reviewers highlight the convenience of digital cards, ease of use, and customization options, which help in maintaining customer loyalty and reducing physical card issues. 85% of reviewers rated this feature as important or highly important.
  • Member Portal: Users find it easy to navigate and manage accounts, rewards, and personal information, contributing to a favorable user experience. 83% of reviewers rated this feature as important or highly important.
  • Referral Tracking: Reviewers note the importance of tracking and managing referrals accurately, which aids in customer acquisition and retention through word-of-mouth marketing. 77% of reviewers rated this feature as important or highly important.
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25 software options

XM for Customer Experience logo

Customer experience management (CXM) platform

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Improve every key moment along the customer journey with the world's most advanced, AI-driven platform for customer loyalty.

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Preferred Patron Loyalty logo
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Innovative Loyalty Programs, Customer Engagement & Gift Card

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Preferred Patron provide customer loyalty and gift card management programs to businesses of all sizes, across many diverse industries

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Zoho CRM Plus logo

Unified Customer Experience platform

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Zoho CRM Plus is a unified customer experience platform that brings sales, marketing, and customer service teams together on one platform to deliver amazing experiences across all stages of the customer journey. It helps businesses retain customers, increase their lifetime value, and turn them into

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Guusto logo
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#1 Highest Rated Recognition Platform on G2

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Guusto makes it easy for HR leaders at companies with 200+ employees to build recognition programs and shape culture.

The #1 Highest Rated Recognition Platform on G2.

No minimums, markups, or hidden fees, and full credit back on unclaimed gift cards to deliver UNMATCHED VALUE!

START FOR FREE.

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Zoho CRM logo

Customer relationship management solution

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Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

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Tremendous logo
Category Leaders

Rewards people love

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Tremendous is the best platform to create and run customer loyalty programs with international coverage. Use the Tremendous platform to build loyalty programs and instantly reward your recipients with gift cards, prepaid Visa® cards, cash, and more.

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Influitive logo
Category Leaders

Customer-Powered Growth

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The Influitive platform helps B2B companies discover, nurture, and mobilize their customers, developers, partners, and employees to shorten sales cycles, amplify marketing, increase retention and drive product innovation.

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AiTrillion logo

All-in-one Marketing Automation Platform

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AiTrillion is a SaaS-based Artificial Intelligence enabled, all-in-one marketing platform for eCommerce sellers.

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InputKit logo

InputKit, the best tool for an incredible experience.

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InputKit's mission is to help companies stand out from the competition by developing innovative software solutions.

With InputKit, get authentic feedback from your customers and employees to continoulsy improve your serivces. This will help you deliver the best experience possible!

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GetFeedback logo

Send better surveys. Collect better feedback.

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GetFeedback is easy-to-use online survey software designed to improve response rates.

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Acobot logo

Self-learning conversational AI for lead nurture on websites

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With an Acobot live chat robot you can answer customer questions instantly, with a human touch and turn them into paying customers like never before. Acobot is fully automated. It works 24 hours a day, seven days a week, even when you go to the beach.

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Retently logo

Net Promoter Score & customer feedback collection

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Retently is a tool for measuring and improving customer satisfaction and loyalty through Net Promoter Score surveys and feedback collection. With Retently businesses can collect customer feedback and analyze results through advanced analytics and reports in order to take corrective action.

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iVision Mobile logo

Text messaging tool for SMBs & brands in the U.S. & Canada

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Thousands of businesses and organizations across North America use iVision Mobile's text messaging software to engage their contacts with relevant mobile marketing and communications.

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Medallia Experience Cloud logo

The pioneer and market leader in Experience Management

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Medallia is the market leader in Experience Management - trusted by over a thousand of the world’s leading brands. According to the Forrester Consulting Total Economic Impact Study commissioned by Medallia, organizations using Medallia can achieve $35.6M in value and an ROI of 591% over 3 years.

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Ambassify logo

Advocate marketing for brands

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Ambassify helps to identify brand advocates and encourage them to generate positive word-of-mouth through referrals, reviews, testimonials, social shares, etc.

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Scal-e logo

Omnichannel marketing system with customer loyalty programs

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Omnichannel marketing solution that reaches audiences through customer loyalty programs and data management to gain a 360 degree view on customer profiles with 5 modules including data management, audience builder, omnichannel orchestration, customer retention, and customer intelligence.

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Loyalti logo
Category Leaders

Smarter retail loyalty with Spark Loyalty®

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Spark Loyalty® gets your message in front of loyal customers and bring them back, day after day. Loyalty matters -- acquiring new shoppers is 25X more expensive than retaining current shoppers. Turn your visitors into a loyal customer community!

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Infuse Reviews logo

Review Management Made Simple

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Our easy-to-use online review management software Requests, Responds, Shares, and Displays Reviews on your website. We also offer a Digital Signage creator that can display online reviews and a Rewarded Survey creator with survey results displayed automatically on your website.

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Messangi logo

Digital Customer Engagement Platform

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Delivery personalized content and brand experiences across the customer journey.

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Upzelo logo

Transform one-time buyers into lifelong customers.

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Upzelo helps subscription businesses reduce churn and increase customer loyalty, through real-time data, customised offers, and feedback.

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Howazit logo

Howazit collects feedback from customers and acts upon it.

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Collect customer feedback at relevant touchpoints, measure customer experience, including metrics like NPS, CSAT and CES, and then take smart actions based on collected feedback to improve customer experience and business performance.

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Engage 365 logo

Customer loyalty and reward platform

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A Microsoft Dynamics 365 based loyalty platform that allows you to deliver great reward programs- Engage365.
Drive lasting customer loyalty with Engage365.

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OptCulture logo

Cloud-based customer loyalty tool for retailers.

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OptCulture provides retailers with in-depth analysis of customer purchasing behaviors and preferences, enabling them to tailor their offerings effectively.

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Feefo logo

Harness the power of verified reviews.

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Founded in 2010, Feefo works with 6,500+ brands worldwide. Feefo invites verified customers to leave feedback, which results in reliable, fake-free feedback. Its reviews help boost customer confidence, as well as providing the foundation for smarter, data-driven decisions and actionable insights.

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EngagePackage logo
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Customer engagement software

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EngagePackage is a customer engagement software designed to help businesses in the retail, food and beverage, and other sectors collect customer data to create engagement strategies. Administrators can analyze key customer-centric key performance indicators (KPIs), demographic data, and behavioral segmentations using a unified interface.

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