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Sumo
5
33
4
21
3
7
2
2
1
3
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
A free suite of tools for growing traffic on any website
Table of Contents
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Sumo - 2026 Pricing, Features, Reviews & Alternatives
All user reviews are verified by in-house moderators and provider data by our software research team. Learn more
Last updated: March 2026
Sumo overview
What is Sumo?
Sumo is a suite of widget-like apps free to install on any HTML or popular CMS-based website. Designed to grow traffic and maximize content engagement, users can install tools including List Builder, Heat Maps and Share from a single Sumo plugin. Fully customizable and expandable via the integrated ‘Sumo Store’, pricing plans apply to access subsequent apps.
Grow your daily email signups with List Builder’s mobile optimized pop-ups and single-click integration with leading email-marketing services. Heat Maps offers illustrated, real-time feedback on where website visitors are clicking, while Share connects to over 16 social services to help spread the word on great content. Subsequent apps such as Discover raises traffic freely via sister Sumo sites, while Contact Form, Google Analytics and Image Sharer solutions can also be added.
Already trusted by several commercial sites, Sumo promises to keep integration and deployment hassle-free. Installation is made easy across HTML, Wordpress.org, Shopify, Squarespace, Tumblr, Blogger/Blogspot, Weebly and more, while a one-click, drag and drop approach ensures app tools are simple to use.
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Email Marketing
Pricing
Ease of Use
User Interface
Forms
Sumo’s user interface
Sumo pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.0
Features
4.2
Ease of use
4.2
Customer support
3.9
Reviews sentiment
What do users say about Sumo?
Sumo is an excellent tool to connect your email marketing to your website and design custom call to actions.
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Who uses Sumo?
Based on 66 verified user reviews.
Company size
Small Businesses
Midsize Businesses
Enterprises
Top industries
Use cases
Sumo's key features
Most critical features, based on insights from Sumo users:
All Sumo features
Features rating:
Sumo alternatives
Sumo
Starting from
49
Per month
Constant Contact
Starting from
12
Per month
Omnisend
Starting from
16
Per month
Squarespace
Starting from
25
Per month
Sumo pricing
Pricing plans
Pricing details:
User opinions about Sumo price and value
Value for money rating:
To see what individual users think of Sumo's price and value, check out the review snippets below.
John T.
Owner
John T.
Owner
Sumo integrations (20)
Top integrations
Sumo support options
Typical customers
Platforms supported
Support options
Training options
