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Marketing Analytics Software

Last updated: April 2026

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88 software options

AgencyAnalytics logo

AgencyAnalytics

The All-In-One Marketing Reporting Platform for Agencies.

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Agency Analytics is the all-in-one marketing analytics reporting dashboard that impresses clients and saves time. Connect with 50+ data sources to monitor & report all of your campaigns in one place.

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Adverity logo

Adverity

The integrated data platform for teams that run on data.

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Adverity is the leading integrated data platform for connecting and managing all of the data you need to drive marketing performance.

• 600+ data connectors across marketing, advertising, sales and finance
• Automated data quality and management tools
• Customizable data visualizations

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Sprout Social logo

Sprout Social

Social Media Management Software for Business

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Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.

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HubSpot Marketing Hub logo

HubSpot Marketing Hub

All in one inbound marketing platform

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With HubSpot’s inbound marketing software platform, you have access to integrated metrics that span your contacts database, marketing content & website traffic.

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Publitrac logo

Publitrac

Online marketing automation and performance tracking

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PUBLITRAC is an on-demand web marketing automation suite that makes it easy to create, automate and measure your online marketing efforts to achieve the best possible ROI without the tremendous efforts and manual labor involved with traditional marketing solutions.

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ROIVENUE logo

ROIVENUE

Attribution tool for maximization of marketing ROI

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Marketing analytics suite for managing channel attribution, understanding multi touch journeys & maximizing ROI of online campaigns. The application enables marketers to identify underperforming campaigns, manage advertising budgets, and track multiple marketing channels via a unified platform.

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Reportei logo

Reportei

Easy to use Digital Marketing Reports and Dashboards

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Reportei is a powerful tool designed for creating professional digital marketing reports and dashboards across major channels such as Instagram, Facebook, TikTok, YouTube, and Google Ads. It supports multiple languages, including English, Portuguese, French, and Spanish

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Zoho Marketing Automation logo

Zoho Marketing Automation

Multichannel marketing automation, simplified

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Access real-time dashboards and detailed reports to track campaign performance, audience behavior, and ROI. Make informed decisions with insights that show what’s working and where to optimize.

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Synerise logo

Synerise

AI-driven Customer Data & Experience Platform (CDXP)

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Get insights into which strategies work well and where you can optimize your marketing activities. Make informed, data-driven decisions about how and where you interact with customers.

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Vaizle logo

Vaizle

Actionable insights and reports on social media campaigns

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Vaizle offers a set of features for social media and ad analytics that make the day-to-day lives of marketers easier. Through it, companies are able to visualize complex marketing analytics data and make data-driven, informed decisions.

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Odyssey Attribution logo

Odyssey Attribution

Marketing attribution & spend recommendation for advertisers

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Odyssey Attribution helps you identify the true performance of your marketing campaigns by looking at multi-touch attribution. Unique to Odyssey is the integration with Google Analytics, meaning we can use your historical data. Set up only takes 2 minutes and doesn't require development resources.

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ClickCease logo

ClickCease

Prevent Click Fraud in Real-Time

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Prevent click fraud on your Google, Meta or Bing Ads campaigns. Stop bots and competitors from clicking on your ads automatically. We only block bad bots

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Ortto logo

Ortto

Build journeys that drive revenue.

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Your customer data, marketing automation & analytics, together.

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Singular logo

Singular

Next-gen marketing analytics and attribution platform

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Collect full-funnel marketing data including cost, creatives, bids, and ad monetization across every partner, device, & platform.

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Skyword logo

Skyword

Content Marketing Software & Services

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The Skyword Platform offers both bird’s-eye and drill-down access to the content marketing metrics you need to build, manage, and evaluate your program.

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OWOX BI logo

OWOX BI

OWOX Data Marts - Free Forever Open-Source Self-Service Anal

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OWOX Data Marts - Free Forever Open-Source Self-Service Analytics Platform

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Sales & Orders logo

Sales & Orders

Ecommerce Tools Built for Growth

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Create, manage, and optimize product feeds and ad campaigns for today's top retail channels for growth: Google Shopping, Microsoft Bing, Facebook, Instagram, Snapchat and Pinterest.

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ASK BOSCO logo

ASK BOSCO

AI Marketing. Connect | Report | Forecast | Profit

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ASK BOSCO®’s advanced analytics include predictive modelling, using machine learning to forecast outcomes and recommend optimal budget allocations. Users can set custom KPIs, track conversions, and assess audience engagement, with intuitive tools to understand the factors driving campaign success.

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Grin logo

Grin

Treat creators like your brand revolves around them.

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GRIN is built for DTC, ecommerce brands who run influencer marketing programs and are looking to scale their efforts with streamlined workflows and the flexibility of ecommerce integrations.

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WebCEO logo

WebCEO

Online suite of 24 enterprise-level SEO & reporting tools

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Web CEO is cloud-based Search Engine Optimization (SEO) software with White-Label tools and reporting features for site owners, agencies and in-house teams

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Ptengine logo

Ptengine

All-in-One Marketing Solution

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Ptengine is a complete marketing and analytics platform. We help you to truly understand your users and take actions by personalizing content and run A/B-tests. It's free to get started and ready to go in a few minutes.

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Salesforce Marketing Cloud logo

Salesforce Marketing Cloud

Customer relationship management solution

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Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.

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Seenka logo

Seenka

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Seenka Media Intelligence

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Seenka is Latin America’s most advanced cross-media advertising intelligence platform

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AppsFlyer logo

AppsFlyer

Mobile attribution and marketing analytics for app marketers

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AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking.

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Zoho Social logo

Zoho Social

Social media marketing for growing businesses

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Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement by scheduling unlimited posts, managing social networks, tracking conversations, and measuring performance from a single dashboard

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