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Online Website Optimization Tools Software

Last updated: March 2026

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163 software options

LiveSession logo

LiveSession

LiveSession: Product Analytics, But Simple

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LiveSession: Product analytics but simple. Blend quantitative and qualitative data for better product decisions.

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Website Speedy logo

Website Speedy

Instantly reduce website loading time by 3X

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Instantly reduce website loading time by 3X for Mobile and desktop devices. Fix core web vitals, resolve render blacking issues, and set up in less than 10 minutes.

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Semrush logo

Reliable SEO tools for the AI Search Era

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Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

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Divi logo
Category Leaders

Website and online content building tool for WordPress user

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Divi is a WordPress theme and web page builder used primarily by freelancers, agencies, and e-commerce retailers, but professionals in other sectors also use it. It integrates with WordPress CMS to create custom themes, reusable pages, and SEO-friendly content, optimizing them through split testing.

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Ahrefs logo
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SEO toolset that helps you rank higher and get more traffic.

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Ahrefs is an all-in-one SEO toolset that helps you rank higher and get more traffic.

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Cloudflare logo
Category Leaders

Performance & Security for Any Website

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Cloudflare protects and accelerates million of website online using a single change to your DNS by offering CDN functionality and advanced security.

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Hostinger logo

Virtual private server and website optimization software

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Hostinger is a virtual private server and website optimization software that helps businesses create websites, monitor vulnerabilities, conduct daily backups, set up file transfer protocol (FTP) accounts, and more from within a unified platform. It allows staff members to to utilize SSL certificates and cache-engine to ensure website protection.

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Hotjar logo
Category Leaders

Digital experience insights for any business selling online

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Hotjar provides digital experience insights so you can understand how users behave on your site, what they need, and how they feel, fast.

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AccuRanker logo

SERP rank tracker platform for enterprises & SEO agencies

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AccuRanker is a SERP rank tracker platform for enterprises & SEO agencies. We provide over 32,000 customers with SEO features that lets them do in-depth analytics. Combined with a powerful infrastructure, AccuRanker takes guesswork out of the equation by providing accurate, fast and up-to-date data.

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SE Ranking logo
Category Leaders

An all-in-one SEO platform for agencies and SMB's

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Crawl every page of a website, find all the errors and fix them

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Gumlet logo

Video and Image Management and Optimization

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With Gumlet Image, you can reduce CDN costs by 30%, get perfect web vitals, and publish optimized images automatically.

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Screpy logo

AI-enabled website monitoring solution

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Screpy is a website monitoring solution that uses artificial intelligence to help organisations analyse web pages and track data. Administrators can utilize the tool to monitor page speed and receive real-time downtime notifications through a centralized platform.

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Datadog logo

Cloud-Scale Monitoring Platform For Dev, Sec, and Ops teams.

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Datadog is the essential monitoring service for front-end and back-end infrastructure. Now with Datadog AI-powered Synthetics, you can proactively monitor your users' experiences, while correlating infrastructure metrics, traces and logs.

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Lucky Orange logo
Category Leaders

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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CustomerHero logo

Online survey creator and feedback collection

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Startquestion is a web-based tool for creating surveys, quizzes, and forms to collect orders or registrations, study customers, evaluate employees, and more

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Moz Pro logo

Boost Your Rankings & Search Engine Visibility with Moz Pro.

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Moz Pro is a search engine optimization tool that allows companies to improve their rankings, increase traffic, and gain more visibility in search results.

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Landingi logo

Landingi platform offering marketing tools and solutions.

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Landingi is a comprehensive marketing platform that enables users to run marketing campaigns independently and create landing pages with an intuitive landing page builder. Users can run A/B tests, manage leads, add pop ups, build funnels and integrate landing pages with other tools.

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ClickCease logo

Prevent Click Fraud in Real-Time

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Prevent click fraud on your Google, Meta or Bing Ads campaigns. Stop bots and competitors from clicking on your ads automatically. We only block bad bots

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Similarweb logo
Category Leaders

Website & app traffic data analysis

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Similarweb empowers businesses to grow, outperform competitors, and win their market. From traffic metrics to channel insights and industry trends, it delivers the digital intelligence needed to understand your audience and lead your category.

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WiserNotify logo
Category Leaders

Social Proof Solution for eCommerce, marketing, and SaaS

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Wisernotify is a tool that helps you automate your social proof. We have been transforming the brand experience of 6000+ websites with social proof. This platform is customizable and user-friendly.

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Fomo logo

Social proof marketing & conversion optimization platform

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Fomo is a cloud-based, no-code social proof marketing automation solution for websites which aims to foster credibility and increase conversion rates by displaying recent customer activity to website visitors. The software offers a range of native app integrations in addition to a developer API.

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New Relic logo

Performance testing and monitoring

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Optimize website performance and user experience with New Relic's real-time insights, designed for software engineer practitioners.

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Smartlook logo
Category Leaders

Qualitative analytics for websites and mobile apps

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Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Kajabi logo

Cloud-based content marketing platform

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Kajabi is a content marketing system that offers individuals and SMBs a single and centralized platform from which to sell, market and deliver product content. It incorporates customizable themes, a landing page builder and video hosting as well as integrated payments & an interactive message board.

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Shogun logo

Page Builder & A/B Testing

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Build high-converting pages, test smarter, and turn more visitors into customers with powerful visual editing and A/B testing tools using Shogun for Shopify.

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