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Booker Logo

Spa and Salon Business Management Software

Table of Contents

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Booker - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

Booker overview

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Based on 977 verified user reviews

What is Booker?

By industry, Booker reviewers are most commonly professionals in health, wellness and fitness (39%). The most frequent use case for Booker cited by reviewers is appointment scheduling (71% of reviewers).

What do users say about Booker pricing?

Some reviewers find Booker’s wide range of features adds value, and some users say flat-rate pricing was initially affordable. However, reviewers indicate frequent price hikes, extra fees, and disappointing value for money compared to competitors.

Starting price

139flat rate /
per month

Alternatives

with better value for money


Pros & Cons

Online Booking

Appointment Scheduling

Scheduling

Credit Card Processing

Customer Support

Bugs and Issues

Booker’s user interface

Ease of use rating:

Booker pros, cons and reviews insights

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To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(115)
3-4(377)
5(485)

What do users say about Booker?

By industry, Booker reviewers are most commonly professionals in health, wellness and fitness (39%). The most frequent use case for Booker cited by reviewers is appointment scheduling (71% of reviewers).

Select to learn more


Who uses Booker?

Based on 977 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Health, Wellness and Fitness
Cosmetics
Retail
Consumer Services
Others

Use cases

Appointment Scheduling
Employee Scheduling
Spa
Point of Sale
Business Management

Booker's key features

Most critical features, based on insights from Booker users:

Online booking
Confirmations/Reminders
Calendar management
Appointment management
Reporting/Analytics
Client database

All Booker features

Features rating:

Scheduling
Customizable branding
Shift swapping
Customer database
Performance metrics
Referral tracking
Credit card processing
Sales reports
Commission management
Inventory tracking
Real-time scheduling
Purchasing & receiving
Employee database
Payroll & commissions
Booking management
Employee management
Employee scheduling
Transaction history
Gift card management
Online payments
Appointment scheduling
Financial management
Alerts/Notifications
Activity dashboard
For salons and spas
Email marketing
Inventory management
Client management
Payment processing
Marketing automation
Automated scheduling
Recurring appointments
Point of sale (pos)
Social media integration
CRM
Calendar sync
Time & expense tracking
API
Billing & invoicing
Real-Time reporting
Payroll management
Access controls/permissions
Reminders
Rescheduling
Retail inventory management
Retail pos
Room booking
Schedule distribution
SMS marketing
SMS messaging
Task scheduling
Third-Party integrations
Treatment packages
Vacation/Leave tracking
Website integration
Accounting
Attendance management
Barcode/Ticket scanning
Before & after pictures
Booth rental management
Client portal
Client profiles
Credit card management
Customer accounts
Customer support
Customizable fields
Customizable reports
Customizable templates
Data import/export
Data synchronization
Discount management
eCommerce management
Electronic signature
Email reminders
For barbershops
For medical spas
For retail
Group scheduling
Item management
Loyalty program
Mobile app
Multi-Location
Online time clock
Ordering automation

Booker alternatives

Booker logo

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139

Per month

Free trial
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Features
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Goldie logo

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No pricing info

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Booker pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Starter

139

Per month

Features included:

  • Manage a limited set of active staff profiles
  • Send up to 3,000 text notifications & reminders
  • Streamline your intake process

Accelerate

289

Per month

Features included:

  • Unlimited Staff Profiles
  • Unlimited 2-Way Texting
  • Create custom templates
  • Loyalty rewards program

Ultimate

469

Per month

Features included:

  • Email Marketing & SMS Marketing Automation
  • Referral Incentive

Ultimate Plus

599

Per month

Features included:

  • AI Assistants
  • Real Time Dashboard

User opinions about Booker price and value

Value for money rating:

Of 62 reviews that provide robust commentary on Booker's price and value, 45% mention it in a positive light.

Some reviewers find Booker offers a wide range of features and options for services, staff, and pricing, which they feel adds value, especially for businesses managing multiple locations or requiring comprehensive functionality. Some users say they initially chose Booker because it was more affordable than competitors and appreciated the flat-rate pricing, which made budgeting easier. Reviewers appreciate that, at one time, the software was considered inexpensive for the features provided, and some feel it is worth the investment for running an entire business. Some users report that the basic subscription includes a substantial set of features, making it a good deal for certain business types.

However, reviewers indicate that Booker’s price has increased significantly over time, especially after being acquired by MindBody, leading many to feel it is now among the most expensive options on the market. Some users say the cost is difficult to justify, particularly for small businesses or solo operators who do not need all the included features. Reviewers feel frustrated by frequent price hikes, additional fees for certain functionalities, and a perceived mismatch between cost and quality. Some users report that promised features are only available at extra cost, and they express disappointment with the overall value for money compared to competitors.

, and

To see what individual users think of Booker's cost and value, check out the review excerpts below.

“They also don't seem to nickel & dime a customer, with so many contracted entities provided separate things, whereas, Booker includes most of them in its lower pricing. And overall, their customer service is huge! ”
LW

Lisa W.

Owner

“Overall: a great product for the monthly cost and the features you get even with their basic subscription.”
LP

Laurie P.

owner

“We had multiple issues right off the bat with features we were promised not being available, or only available for an additional fee...even though booker is expensive to begin with compared to their competitors. Although this software may be great for certain businesses, a spa is not one of them.”
MG

Mariah G.

Manager/Service Provider

Booker integrations (14)

Integrations rated by users

We looked at 977 user reviews to identify which products are mentioned as Booker integrations and how users feel about them.

Clover logo
Clover

Integration rating: 5.0 (1)

Booker customer support

What do users say about Booker customer support?

Customer support rating:

We analyzed 254 verified user reviews to identify positive and negative aspects of Booker customer support.

A significant portion of users highlight Booker's customer support as knowledgeable, resourceful, and eager to resolve issues.

Broad user base appreciates the promptness and professionalism of support staff, often describing them as friendly and accessible.

Widespread user sentiment notes that support agents go above and beyond, offering creative solutions and thorough guidance.

A limited number of users report slow response times, lack of follow-through, and difficulty reaching knowledgeable support representatives.

Support options

Faqs/forum
Knowledge base
Chat
Email/help desk
Phone support

Training options

Documentation
Live online
Videos
Webinars

To see what individual users say about Booker's customer support, check out the review snippets below.

“The product itself is good; we're in the process of trying to make it work for an industry that it wasn't necessarily built for, and some of the functionality that we need is not there, but the customer service is absolutely incomparable, and everyone we've interacted with (about eight different people at various times so far) has been phenomenal -- so helpful and flexible.”

AM

Alex M.

Director

“A huge pro is the customer service team, all of whom are super knowledgable and swiftly responsive and creative in helping figure out workarounds as necessary. ”

MP

Michael P.

Chief Brand Officer

“Customer service has been horrible. Whenever the software has a glitch (which I get a new one 2x or more a month), it takes about 2 weeks to get a response and over 6 months to fix the issue (if they even fix it).”

JG

Jeremy G.

Chiropractor

Booker FAQs

Q. Who are the typical users of Booker?

Booker has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

These products have better value for money


Q. What is Booker used for?

Beat out your competition with Booker's award winning salon and spa software, the all-in-one platform that understands you'd rather be focusing on your clients instead of manually handing all the day-to-day tasks. Booker will help you manage your appointment bookings, POS, membership and loyalty programs, all while attracting new clients and keeping them coming back. Access your Booker account 24/7, anywhere, all on Booker's secure, cost-effective, and convenient, cloud-based software. Our Platform is built around 5 main pillars of business management: Attract: Land bookings from new clients on your website, and on partner sites like Facebook, Yelp, MapQuest, and more. Book: Give your customers the freedom to make appointments anytime with online, social and mobile booking options. Sell: Manage and optimize your point-of-sale, payment processing, eCommerce, and gift card sales, all from one platform. Manage: Take control of your employee, customer, and inventory data with easy-to-use tracking and reporting tools. Retain: Build lasting relationships with customers using retention tools that provide the right message at the right time.


Q. What are the benefits of using Booker?

  • Gain insight into where your business is thriving and where you need to makes changes with one system that tracks and reports on all of your activities.

  • Expand your reach and drive more bookings from new consumers on the Booker Marketing Network’s partner sites.

  • Give your customers flexible booking options so they can connect with you anytime, anywhere, on any device.

  • Store your business data safely and securely in the cloud, and have access to your key information whenever and wherever you need it.

  • Provide flexible access for your staff with unique logins, view privileges, and anytime access to their schedule on mobile or desktop.

  • Enhance your customers’ in-person experience with convenient mobile check-ins, purchases, and payment processing.

  • Save time managing your employee’s schedules and appointments with real-time calendar and booking updates.

  • Retain more customers using service and purchase trends to inform customized emails, offers, and packages that will drive repeat visits and increased revenue.


  • Q. What languages does Booker support?

    Booker supports the following languages:
    English


    Q. Does Booker support mobile devices?

    Booker supports the following devices:
    Android, iPad, iPhone


    Q. Does Booker offer an API?

    Yes, Booker has an API available for use.


    Q. What level of support does Booker offer?

    Booker offers the following support options:
    FAQs/Forum, Knowledge Base, Chat, Email/Help Desk, Phone Support

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