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KickoffLabs
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Viral Contests, Landing Pages, Popups & Forms for Lead Gen.
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KickoffLabs - 2026 Pricing, Features, Reviews & Alternatives


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Last updated: August 2025
KickoffLabs overview
What is KickoffLabs?
KickoffLabs is an amazing audience growth platform that supports you and scales with your company.
Startups, E-commerce owners, and digital marketing teams from large companies have all run successful, contests, product launches, referral growth, and audience engagement campaigns with KickoffLabs.
Our giveaway platform keeps things simple with leads earning additional entries for every friend they refer or social media engagement they make with your brand. It's a great way to encourage liking, following, or even sharing your content online.
Build excitement around new product launches using KickoffLabs viral. Wait-lists where leads move up in line for early access with updated mechanics based on the classic launch of the Robin hood app.
Run milestone reword campaigns that were made popular by the launch of Harry's razor, but the basic psychology where customers can unlock rewards for reaching referral counts or total points earned through contest actions like following, liking, or sharing your content online. I worked for growing almost any list.
You can also use KickoffLabs for learning more about your customers with a voting competition or asking them simple questions, growing specific social media channels or verticals like Kickstarter launches or subscription box growth. Or just good old fashioned lead capture forms that give away coupon codes or digital downloads.
As a platform, we aim to make KickoffLabs flexible for your brand. You can customize the scoring mechanics of your campaign to include referrals, points through contest actions, both, or just no scoring. If you're just doing basic lead capture.
In addition to a library of over 70 different contest actions for leads, you can create custom actions, and tags that award points, and give points for purchases. Each dollar spent and even reward points for custom events from your site or application such as creating an account, taking a survey or attending a demo.
You can run your campaign with our drag and drop landing page templates on your own custom domain as a pop-up on your site and embedded box, or even just use a campaign script or API to turn any existing form into an engagement opportunity, even if it was built on another landing page service.
In addition to that platform, flexibility, every campaign is mobile responsive.
We can store your leads is a lightweight CRM.
You get insights into how referrals are going and what actions your leads take. Leads can be sent emails on signup or scoring milestones.
We can also ensure the leads you collect are valid with multiple levels of automatic fraud detection mechanisms, like ensuring unique IP addresses, captcha, email, or phone number verifications.
KickoffLabs is supported and scalable. Our goal is to support you through the process and professional one-on-one level, onboarding, and scale, proven to meet the needs of fortune 500 companies.
Key benefits of using KickoffLabs
KickoffLabs Contest Boxes allow you setup viral contests on your site in minutes without any technical knowledge! Run a contest box as a pop-up, embedded into a page on your site, or both!
Use AnyForm to turn any existing lead generation form into a viral growth opportunity. Even if it wasn't built on KickoffLabs, you can turn existing forms into a referral opportunity.
Reward Level Giveaways Feature Something for Everyone
Create achievement levels that anyone can earn by referring friends or engaging with your brand online so everyone can participate
Identify influencers and see who referred who by tracking referral progress and get detailed reports on viral sharing, including who referred who, top influencers, and how many leads are coming from sharing!
Advanced Fraud Protection! Prevent fake contest entries and referrals from mucking up your campaign. We've got some tools to help with that.
Set and Forget A/B Testing - Start an A/B test, and we'll automatically optimize your campaign to ensure you get the best conversion rate without checking daily.
Personalized Greetings - Create a personal greeting on your campaigns for visitors from their own friends to boost your conversion rates dramatically!
Send Smart Automated Emails That Drive Campaign Engagement - Send emails after your customers sign up when they reach key sharing thresholds and stay up-to-date with lead notification emails.
Customizable Scoring and Action - Taylor engagement and scoring to match your audience growth goals with over 60 built-in actions and custom lead tagging.
Done For You Campaigns - Hire the KickoffLabs team to design, develop, and deploy your next viral campaign. We set it up and you just promote it!
Agency Account Support - Manage isolated campaigns for multiple clients with one account. Create re-usable campaign templates. Transfer campaigns to client accounts.
Campaigns that Scale - We've run giveaways for some of the largest companies with millions of entries connected to Super Bowl commercials. We can meet your needs.
Platform APIs and Script Library - Build a custom lead engagement/capture experience with our API, javascript library, webhooks to create custom integrations.
Coupon Code Distribution - Upload a set of unique coupon codes we can distribute on entry or at set reward levels.
Form Builder - Customize the entry form to collect name, phone number, address, or any custom field you want.
Custom Domains - Improve brand recognition, credibility, and get discovered online easier by publishing your KickoffLabs campaign to a custom domain of your choosing!
Purchase Rewards - Contestants can earn additional entries when they make purchases or even when they refer someone that makes purchases!
Leaderboards - Show people where they stand by adding a leaderboard to your giveaway.
Pick a Winner - Randomly draw a winner in your giveaway, where leads with more entries have better odds.
Team Accounts - Easily collaborate with team members on campaigns by inviting them to your account.
SMS Verification - Collect verified phone numbers with SMS verification codes to ensure you're getting real leads.
Custom CSS & HTML - Have your own designer? Add CSS to our pages or use custom HTML pages with our easy AnyForm script.
Integrations Built In - Push leads to your email software, add lead analytics platforms, and connect to Facebook.
Invite Existing Leads to Giveaways With Instant Signup
- Generate a custom campaign link that can be used to invite existing leads to a contest without having to enter their details again. Easily opt into the campaign and have a referral link generated in just one click!
Starting price
per month
Alternatives
with better value for money
Pros & Cons
User Interface
Ease of Use
Integrations
Pricing
Customer Support
KickoffLabs’s user interface
KickoffLabs pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.5
Features
4.4
Ease of use
4.4
Customer support
4.8
Reviews sentiment
What do users say about KickoffLabs?
Limited Design Flexibility: Template customization options could be more flexible.
Select to learn more
Who uses KickoffLabs?
Based on 24 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
KickoffLabs's key features
Most critical features, based on insights from KickoffLabs users:
All KickoffLabs features
Features rating:
KickoffLabs awards
KickoffLabs alternatives
KickoffLabs pricing
Value for money rating:
Starting from
19
Per month
Usage Based
User opinions about KickoffLabs price and value
Value for money rating:
To see what individual users think of KickoffLabs's price and value, check out the review snippets below.
Paresh K.
Director

Krysta M.
Owner
KickoffLabs integrations (23)
Integrations rated by users
We looked at 24 user reviews to identify which products are mentioned as KickoffLabs integrations and how users feel about them.
Integration rating: 5.0 (1)
KickoffLabs support options
Typical customers
Platforms supported
Support options
Training options
KickoffLabs FAQs
KickoffLabs has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Small Business
These products have better value for money
Q. What languages does KickoffLabs support?
KickoffLabs supports the following languages:
English
Q. Does KickoffLabs offer an API?
Yes, KickoffLabs has an API available for use.
Q. What level of support does KickoffLabs offer?
KickoffLabs offers the following support options:
Email/Help Desk, Chat, Knowledge Base, FAQs/Forum, Phone Support


























