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Drip
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Drip is for SMB ecommerce brands on the grow.
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Drip - 2026 Pricing, Features, Reviews & Alternatives
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Drip overview
What is Drip?
Drip is the world’s first customer-first marketing automation platform that emboldens community-driven brands to take ownership of each stage of their customer’s journey. With its category-led “delight-first” approach, Drip invites brand-focused marketers to turn the traditional marketing funnel on its head and start with the end in mind. In today’s climate, it’s no longer enough for brands to “convert” their customers. Instead, brands have to delight their customers on the first touch to better facilitate conversions down the line. Drip equips forward-thinking brands with the tools and strategies they need to meet each person where they are in their journey and move them closer toward brand advocacy. Examples include: Forms, popups, bars, and slide-ins to offer a new visitor a 10 percent discount in exchange for their email address A time-sensitive welcome email to deliver that discount A post-first purchase workflow to introduce similar or related products A post-repeat purchase workflow to celebrate milestones in the customer’s journey A surprise freebie to reward brand evangelism From its simple and intuitive drag-and-drop builder to its customizable, prebuilt email templates; hyper-specific rule engine to robust email workflows, Drip is the number one platform for brands that see their audience not as subscribers on a list but as people who want to feel seen and recognized. Try for 14 days and see why community-driven brands are switching to Drip. (No credit card required.)
Who uses Drip?
By industry, Drip reviewers are most commonly professionals in marketing and advertising (19%). The most frequent use case for Drip cited by reviewers is email marketing (82% of reviewers).
What do users say about Drip pricing?
Reviewers appreciate that Drip helps them cut costs compared to previous providers and they find the features justify the price for advanced users. Some users report the entry-level pricing is high and small businesses find it expensive. They indicate concerns about price increases and value compared to competitors.
Starting price
per month
Alternatives
with better value for money
Pros & Cons
Automation
Sequencing
Workflows
Affordability
Accessibility
Flowcraft
Drip’s user interface
Drip pros, cons and reviews insights
To determine these pros and cons insights, we analyzed responses from
Overall rating
Value for money
4.1
Features
4.4
Ease of use
4.1
Customer support
4.2
Reviews sentiment
What do users say about Drip?
Users report Drip offers robust automation workflows, advanced segmentation, and powerful email marketing tools that help them personalize campaigns and save time. They find the visual workflow builder intuitive and appreciate the integrations with platforms like Shopify and LeadPages, though some mention a learning curve and occasional complexity in setup. They value the range of features and ease of use for managing subscribers and campaigns.
Reviewers indicate Drip’s customer support is generally helpful but sometimes slow to respond. They feel the pricing is high, especially for larger lists, and wish for more flexible email templates and improved analytics. Some note the user interface is clean but could be more intuitive.
Select to learn more
Who uses Drip?
Based on 186 verified user reviews.
Company size
Small Businesses
Enterprises
Midsize Businesses
Top industries
Use cases
Drip's key features
Most critical features, based on insights from Drip users:
All Drip features
Features rating:
Drip awards
Drip alternatives
Drip
Starting from
39
Per month
HubSpot Marketing Hub
Starting from
20
Per month
Marketo Engage
Starting from
No pricing info
Creatio CRM
Starting from
25
Per month
Drip pricing
Starting from
39
Per month
Flat Rate
User opinions about Drip price and value
Value for money rating:
Of 25 reviews that provide robust commentary on Drip's price and value, 60% mention it in a positive light.
Reviewers appreciate that Drip allows them to cut costs compared to previous email service providers while retaining most functionalities. They find the integration with Leadpages beneficial, though it adds an extra expense. Users think the entry-level pricing is high but justified by the features and functionality, especially for advanced users. Some users report that Drip offers a free account with limited accessibility for testing. They say the pricing is reasonable and worth the investment due to ease of use, powerful features, and good customer support. However, some reviewers feel the pricing becomes less viable with larger lists and small businesses find it expensive. They indicate concerns about price increases and the value compared to other tools.
, and
To see what individual users think of Drip's cost and value, check out the review excerpts below.
Justin B.
Web Content Manager
Eric L.
Owner
Drip integrations (158)
Integrations rated by users
We looked at 186 user reviews to identify which products are mentioned as Drip integrations and how users feel about them.
Drip customer support
What do users say about Drip customer support?
Customer support rating:
We analyzed 48 verified user reviews to identify positive and negative aspects of Drip customer support.
Widespread user sentiment highlights Drip's support team as responsive, knowledgeable, and eager to resolve issues quickly.
A significant portion of users appreciate the availability of live chat and helpful documentation for onboarding and troubleshooting.
Multiple users mention that support staff are friendly, patient, and willing to walk them through complex problems step by step.
A small group of reviewers report slow response times, inconsistent support quality, and limited phone support options.
Support options
Training options
To see what individual users say about Drip's customer support, check out the review snippets below.
“I was most impressed by the sales and customer support team at Drip. When we first got the system set up their team was responsive and helpful, eating their own dog food and communicating with us through the drip chat tool. When the team didn't know about an error, they quickly connected with their dev team on it and had a response to us by the end of the day.”
Julia M.
Head of Strategy and Growth
“Their support team is fantastic and take the time to explain steps or find solutions to my business needs.”
Dana Z.
Owner
Drip FAQs
Drip has the following pricing plans:
Starting from: $39.00/month
Pricing model: Subscription
Free Trial: Available | (No Credit Card required)
These products have better value for money
Q. What are the benefits of using Drip?
Q. Who are the typical users of Drip?
Drip has the following typical customers:
Freelancers, Mid Size Business, Non Profit, Small Business
Q. What languages does Drip support?
Drip supports the following languages:
English
Q. Does Drip offer an API?
Yes, Drip has an API available for use.
Q. What other apps does Drip integrate with?
Drip integrates with the following applications:
authorize.net, Demio, Shopify Plus, Make, Adobe Commerce, WooCommerce, PayPal, BigMarker, Uscreen, Insightly, WishList Member, Calendly, Sumo, SPLICE Dialog Suite, SegMetrics, Zapier, VYPER, Involve.me, Recurly, Instapage, Survicate, Podia, Segment, Unbounce, ConvertFlow, ClickFunnels, Poptin, Pipedrive, Shift4Shop, WebinarJam, SproutVideo, Continually, Acuity Scheduling, Drift, Gravity Forms, GrazeCart, Stripe, LeadsBridge, Salesforce Sales Cloud, MemberPress, Close, Wistia, LoyaltyLion, SamCart, Typeform, Stamped.io, GoSquared, Kajabi, Eventbrite, Fomo, Insightly Marketing, Justuno, Hello Bar, Yotpo, Crowdcast, 1ShoppingCart, Leadpages, CustomerLabs CDP, Wisepops, Outgrow, Privy, EasyWebinar, OptinMonster, Call Loop, Textiful, Inkit, ViralSweep, E-junkie, NeverBounce, KickoffLabs, mailfloss, Digioh, FastSpring, Oviond, BigCommerce, Operations Hub, Shopify
Q. What level of support does Drip offer?
Drip offers the following support options:
FAQs/Forum, Knowledge Base, Chat, Email/Help Desk, Phone Support
