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HubSpot CMS Hub

Content management for professional marketers and developers

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Table of Contents

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HubSpot CMS Hub - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: November 2025

HubSpot CMS Hub overview

What is HubSpot CMS Hub?

HubSpot CMS is a content management platform for marketers to manage, optimize, and track content performance on websites, blogs, and landing pages. Features include content insights, customized and pre-built templates, content personalization for each visitor, performance tracking, and more.

HubSpot CMS uses call-to-action and smart insight features including device type, referral source, country, language, and lifecycle stage to enable users to personalize website content for each visitor. The platform uses data derived from HubSpot CRM and real-time insights into visitor behavior while they are browsing. This enables anonymous visitors to be captured and converted into qualified leads using live chat, conversational bots, and web-forms.

With HubSpot CMS, website owners have full site security monitoring, providing real-time alerts of potential threats and security breaches. Additionally, real-time website monitoring enables users to track site performance in order to adjust SEO and content strategies in response to incoming data.

Key benefits of using HubSpot CMS Hub

- HubSpot CMS includes the tools needed to easily create and manage optimized website pages personalized for different visitors.

- The platform can be integrated with other marketing and feedback tools.

- Developers can build a website using preferred tools, with resources and support from a developer community.

- HubSpot CMS is cloud-hosted, eliminating the possibility of issues related to plugin maintenance or downtime.

- The software includes SEO and content strategy for monitoring site usage.

Starting price

20per user /
per month

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Alternatives

HubSpot CMS Hub’s user interface

Ease of use rating:

4.6

(88)

HubSpot CMS Hub pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from

Overall rating

Reviews sentiment

1-2(1)

3-4(26)

5(61)

What do users say about HubSpot CMS Hub?

Reviewers appreciate HubSpot CMS Hub for its wide range of features, including automation, design tools, and easy record-keeping. They find the platform helpful for daily business operations, but some mention that many advanced features require paid upgrades and wish more functionalities were available for free. They also note ongoing improvements and regular updates to the tool.

Users report that HubSpot CMS Hub is user-friendly, with a clean interface and intuitive navigation. They say it is easy to build and manage websites, though some find customizing designs can require coding knowledge. They value the ease of use and quick learning curve.

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Who uses HubSpot CMS Hub?

Based on 88 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Information Technology and Services

Computer Software

Marketing and Advertising

Construction

Others

Use cases

Content Management

Web Content Management

Records Management

Content Marketing

Enterprise Content Management

HubSpot CMS Hub's key features

Most critical features, based on insights from HubSpot CMS Hub users:

Customizable templates

4.4

(16)

Website management

4.5

(15)

Text editing

4.3

(15)

Content publishing options

4.5

(14)

SEO management

4.3

(12)

Electronic forms

4.8

(6)

All HubSpot CMS Hub features

Features rating:

4.4

(88)

Workflow management

4.6

(8)

API

4.3

(6)

Social media integration

5.0

(3)

Search/Filter

4.7

(3)

Reporting/Analytics

4.0

(5)

Multi-Channel campaigns

5.0

(2)

Customizable forms

4.0

(1)

Content management

5.0

(3)

Content library

4.8

(5)

Third-Party integrations

4.7

(7)

Access controls/permissions

4.8

(12)

Document management

4.3

(17)

Drag & drop

4.5

(6)

Document classification

4.5

(4)

Video support

4.3

(6)

Collaboration tools

4.5

(10)

Audio file management

4.3

(6)

Image editing

4.5

(6)

Version control

4.7

(3)

Tone selection

(0)

Assisted content creation

(0)

Templates

(0)

Automated text generation

5.0

(1)

Publish scheduling

(0)

Personalization and recommendation

(0)

Content delivery

(0)

Long-Form content

(0)

Generative ai

(0)

Editorial Calendar

(0)

Customizable rules

(0)

Content generation

4.0

(1)

Content personalization

(0)

Content ideas

(0)

HubSpot CMS Hub alternatives

HubSpot CMS Hub

4.6

(88)

visit website

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.5

Features

4.4

Value for Money

4.3

Customer Support

4.5

Flipsnack

4.6

(307)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.5

Features

4.3

Value for Money

4.2

Customer Support

4.5

Kontent.ai

4.5

(48)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

4.4

Features

4.2

Value for Money

4.2

Customer Support

4.7

Onehub

4.6

(40)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.6

Features

4.4

Value for Money

4.3

Customer Support

4.3

HubSpot CMS Hub pricing

Value for money rating:

4.3

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Starter

/user

Per month

Features included:

All Free Tools
Design Manager
30 Landing Pages/Websites
SEO Recommendations and Optimizations
Ad Management
Mobile Optimization
Cookie Management
Local Website Development
Website Themes
Content Library
AI Blog
Site Export & Import
Drag & Drop Editor
Conversational Bots
1 Shared Inbox
Hubspot Mobile App
Premium Hosting
AI Image Generator
CTAs
AI Assistants
URL Mappings
Website Traffic Analytics
Email and in-App Chat Support

Professional

500

Per month

Features included:

10K Landing Pages/Websites
100 Shared Inboxes
A/B testing
10 Teams
SEO Analytics
Content Remix
Podcasts
AI Translation
Video Hosting & Management
Content Staging
Content Embed
Post Narration
Adaptive Testing
HubDB
50 Custom Views
Duplicate Management
100 Custom Reports
Standard Contact Scoring
Brand Voice

Enterprise

1,500

Per month

Features included:

Multisites
Activity logging
SSO
Reverse Proxy Configuration
Serverless Functions
Standard Sandbox Account
Custom Objects
Content Approvals
Content Partitioning
300 Teams
Salesforce Custom Object Sync
Site Performance Monitoring
Code Alerts

User opinions about HubSpot CMS Hub price and value

Value for money rating:

4.3

(88)

To see what individual users think of HubSpot CMS Hub's price and value, check out the review snippets below.

“HubSpot loves to love their clients, which makes it easy for us to love our customers well. They go the distance to help you make it work, and customize everything exactly how you need it.”

Geertje C.

Marketing and Social Media

“The best part I love is the smart content option where the content is displayed based on the country and the IP address. Easy to create workflows to engage with the subscribers and website visitors.”

wazeer H.

Marketing