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Objectives & key results (OKR) goal setting and tracking

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What is

Profit is an OKR (objectives and key results) goal setting and tracking tool for managing individual, team, and organization-wide goals for businesses of all types and sizes. Businesses can utilize Profit to define custom metrics and roll out OKRs, based on these metrics, across the entire company in order to track goals and results. Profit comes with over 300 pre-defined business performance metrics and also allows users to define their own custom metrics based on personal or business-specific goals. Businesses can ensure that all individual or team OKRs maintain alignment with organizational goals using aligned OKRs that allow businesses to trickle down company-level OKRs to every individual employee.

Employees can define their objectives and key results using Profit’s OKR templates and OKR creation wizard, which offers guidance on how OKRs should be structured, prioritization of goals, and weightings of each individual goal. OKRs can be structured with either top-down or bottom-up planning in order to ensure all goals are aligned across the organization in some way, and to maintain individual alignment with larger team and organizational goals. Alignment scores are automatically generated for each goal to help users identify areas for improvement. OKRs can be tracked in real time, with users able to monitor progress towards their own goals, as well as their colleagues. One-to-one meetings can be scheduled within the Profit platform for reviewing OKRs, and all meeting agendas and outcomes are stored in one place.


Starting from
Pricing options
Free trial
Value for money
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Business size



United States, Canada, United Kingdom, Australia, China and 5 other markets, India, Japan, Germany, Brazil, Mexico

Supported languages

English screenshot: Track OKRsWhat is screenshot: Filter OKRs by metrics (KPIs) screenshot: Ensure that team OKRs are screenshot: Manage tasks using Kanban screenshot: Performance Review reviews

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Starting from
Pricing options
Free trial
View Pricing Plans

Freemium - Up to 5 Users
Growth plan - $7/month per user, billed annually features

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Mobile Access
Performance Management
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Additional information for

Key features of

  • Custom Metric Tracking
  • Filters
  • Goal Management
  • Goal Setting/Tracking
  • Individual OKRs
  • KPIs
  • Kanban Boards
  • OKR Alignment
  • OKR Planning
  • OKRs
  • Objective Tracking
  • Prioritization
  • Progress Tracking
  • Real Time Updates
  • Single Sign On (SSO) Integration
  • Status Tracking
  • Task Management
  • Team OKRs
  • Third Party Integrations
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• Plan OKRs with top-down or bottom-up planning to ensure goals are aligned.

• Benefit from automatic alignment scores which assess which goals are in line with organizational OKRs.

• Plan individual and team OKRs and track the progress of both individual employees and entire teams.

• Use Profit to schedule one-to-one meetings to review progress towards OKRs.

• Filter OKRs by different metrics and define custom metrics that are important to the organization.