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Matomo Logo

Take back control with Matomo

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Matomo - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Matomo overview

What is Matomo?

Challenge the status quo with Matomo.

Choose a powerful analytics solution that respects data privacy and ownership.

Matomo is the trusted analytics solution for over 1.5 million websites globally.

Key benefits of using Matomo

No data sampling, 100% accurate reports - Matomo delivers only the facts. While most competitors will fill the gaps with data sampling...Using 100% of your data ensures your reports are 100% accurate

Web analytics & user experience on a single platform - Easily optimise engagement and conversions using powerful web analytics, integrated heatmaps and session recordings on a single platform.

Maintain strict data privacy with log analytics - If you need to comply with strict data security policies, use server log analytics as an alternative method for tracking your website’s users

Scale-up with no data limitations - Don’t be bound by data limitations, with Matomo you can track hundreds of websites, create roll-up master reports and consolidate data into a single view

Ensure GDPR compliance - To be GDPR compliant is one thing but to have a GDPR Manager ensures you are in full control when processing your user's personal data

Starting price

9 /
per month

Alternatives

with better value for money

Matomo’s user interface

Ease of use rating:

Matomo pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(1)
3-4(13)
5(48)

What do users say about Matomo?

Reviewers appreciate Matomo for its strong commitment to data privacy, allowing them to own and control their website analytics without third-party involvement. They value that it can be self-hosted, complies with GDPR, and does not sell or share user data, which makes them feel secure about data protection and ethical monitoring.

Users say Matomo offers transparent data handling and easy setup, and they find its privacy-focused approach preferable to competitors like Google Analytics. Some mention that reporting capabilities could be improved, but they like having full access to their data and customizable dashboards.


Who uses Matomo?

Based on 62 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Information Technology and Services
Computer Software
Internet
Marketing and Advertising
Others

Use cases

Web Analytics
Marketing Analytics
Website Monitoring
Dashboard
Data Analysis

Matomo's key features

Most critical features, based on insights from Matomo users:

Conversion tracking
User interaction tracking
Activity dashboard
Customer journey mapping
Time on site tracking
Data visualization

All Matomo features

Features rating:

Widgets
Single page view
SEO management
Screen activity recording
Reporting & statistics
Performance metrics
Multi-Channel attribution
KPI monitoring
Keyword tracking
Heatmaps
Goal setting/tracking
For websites
Data import/export
Dashboard
Campaign tracking
Reporting/Analytics
Referral tracking
A/B testing
Search/Filter
Alerts/Notifications
Dashboard creation
Website analytics
Visual analytics
Third-Party integrations
Statistical analysis
Site Search Tracking
API
Self service data preparation
Data analysis tools
Behavioral analytics
Scheduled/Automated reports
Data capture and transfer
Campaign analytics
Data cleansing
Real-Time monitoring
Real-Time data
Real-Time analytics
Public dashboards
Private dashboards
Campaign management
Pageview Tracking
Multiple Site Management
Data discovery
Customer database
Customer profiles
Customizable branding
Customizable dashboard
Customizable reports
Drag & drop
Data quality control
Customization

Matomo awards

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9

Per month

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Matomo pricing

Value for money rating:

Starting from

9

Per month

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Matomo price and value

Value for money rating:

To see what individual users think of Matomo's price and value, check out the review snippets below.

“A user and administrator/engineer, and Matomo is by far the best one, in terms of features, ease of use, integration, and tracking, absolutely amazing work by Matomo team, bravo.”
ND

Natan D.

Director of Engineering

“Matomo behaved as a quality alternative for content search on our intranet and has met our expectations with an excellent cost-benefit ratio and ease of use.”
RR

Ricardo R.

Analyst

Matomo integrations (62)

Integrations rated by users

We looked at 62 user reviews to identify which products are mentioned as Matomo integrations and how users feel about them.

Joomla logo
Joomla

Integration rating: 5.0 (1)

WordPress logo
WordPress

Integration rating: 5.0 (1)

Matomo support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
FAQs/Forum
Knowledge Base

Training options

Documentation
In Person
Videos

Matomo FAQs

Q. What type of pricing plans does Matomo offer?

Matomo has the following pricing plans:
Starting from: $9.00/month
Pricing model: Free, Subscription, Open Source
Free Trial: Available | (No Credit Card required)

These products have better value for money


Q. Who are the typical users of Matomo?

Matomo has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business


Q. What languages does Matomo support?

Matomo supports the following languages:
Arabic, Bulgarian, Catalan, Chinese (Simplified), Chinese (Traditional), Czech, Danish, English, Estonian, Finnish, French, German, Greek, Hindi, Indonesian, Italian, Japanese, Korean, Norwegian (Bokmal), Polish, Portuguese, Romanian, Russian, Spanish, Swedish, Turkish, Ukrainian, Vietnamese


Q. Does Matomo offer an API?

Yes, Matomo has an API available for use.


Q. What other apps does Matomo integrate with?

Matomo integrates with the following applications:
OpenCart, LineUpr, Drupal, WooCommerce, Jira, PrestaShop, Grafana, Shopware, Moodle, WordPress, LimeSurvey, TYPO3, Zen Cart, Sitejet, Pimcore, Joomla, osCommerce Online Merchant


Q. What level of support does Matomo offer?

Matomo offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base

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