App comparison

Add up to 4 apps below to see how they compare. You can also use the "Compare" buttons while browsing.

Matomo Logo

Matomo

4.8
(51)

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Take back control with Matomo

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(5)

Matomo Alternatives & Competitors

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Features


Pricing model


Devices supported


User rating


Organization types


Integrated with


Industry


Company size


Tableau logo

Tableau

4.6
(2K)

Business intelligence & analytics

Features

Total

Tableau logo
Matomo logo

38

136

56

features in common

38

features in common

Tableau logo

Tableau user ratings

Functionality

4.5
(2K)

Top features

  • Real Time Analytics

    5.0

  • High Volume Processing

    5.0

  • Customizable Reports

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Tableau logo
4.2

0.7

Matomo logo
4.9

What users say about Tableau's value for money

I love that the tool is so easy to use and it turns data into a manageable and easy to digest appearance. It manages to make data fun to look at, and it's really easy to work with.
I also like the fact that the company is always striving to improve their software as it shows dedication to the field. With every update I find that the new features help with my job quite a lot.
Lucky Orange logo

Lucky Orange

4.7
(148)

All-in-one conversion optimization suite for website owners

Features

Total

Lucky Orange logo
Matomo logo

42

118

56

features in common

42

features in common

Lucky Orange logo

Lucky Orange user ratings

Functionality

4.7
(148)

Top features

  • For Websites

    5.0

  • Monitoring

    5.0

  • Multiple User Accounts

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$18/month

Value for money

Lucky Orange logo
4.7

0.2

Matomo logo
4.9

What users say about Lucky Orange's value for money

Lucky orange is phenomenal at showing live guest engagement. This has additionaly assisted me with developing and contact a greater crowd and monitor my progress.
I love pretty much everything about Lucky Orange from the heatmaps to the Hubspot integration.
Google Analytics 360 logo

Google Analytics 360

4.7
(7.4K)

Enterprise-class web analytics

Features

Total

Google Analytics 360 logo
Matomo logo

29

48

56

features in common

29

features in common

Google Analytics 360 logo

Google Analytics 360 user ratings

Functionality

4.6
(7.4K)

Top features

  • Website Analytics

    4.8

  • Data Aggregation

    4.8

  • Reporting/Analytics

    4.7

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Google Analytics 360 logo
4.7

0.2

Matomo logo
4.9

What users say about Google Analytics 360's value for money

I believe it is a great asset for any business. Once setup it is extremely easy to use and gives valuable insights to improve and thrive your business.
I love that this is free and easy to use. It's important to set up goals and conversations and then track them over time.
Hotjar logo

Hotjar

4.7
(489)

Digital experience insights for any business selling online.

Features

Total

Hotjar logo
Matomo logo

32

105

56

features in common

32

features in common

Hotjar logo

Hotjar user ratings

Functionality

4.5
(489)

Top features

  • Activity Dashboard

    5.0

  • Usability Testing

    5.0

  • Visitor Tracking

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$39/month

Value for money

Hotjar logo
4.5

0.4

Matomo logo
4.9

What users say about Hotjar's value for money

Hotjar is reliable and is the best at what it does. There are other options to help record app sessions, but HotJar continues to do what it does best.
UX plays a very important role for performance marketing and Hotjar is a brilliant tool which helps in collecting user behaviour data to do analysis and take corrective measures.
Semrush logo

Semrush

4.7
(2K)

SaaS solution for online content marketing

Features

Total

Semrush logo
Matomo logo

31

102

56

features in common

31

features in common

Semrush logo

Semrush user ratings

Functionality

4.6
(2K)

Top features

  • Link Analytics

    5.0

  • Website Management

    5.0

  • SEO Audit

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$119.95/month

Value for money

Semrush logo
4.3

0.6

Matomo logo
4.9

What users say about Semrush's value for money

The other excellent feature that I found exclusive to SEM rush was PPC competitor tracking. Knowing what competitors are bidding on is beyond the realm of a usual SEO software and is a great addition.
It includes a site health grade, all the Errors/Warnings, and gives ideas on how to make improvements on the site. I also love love love the automated reporting.
FullStory logo

FullStory

4.6
(65)

Everything you need to know about your digital experience.

Features

Total

FullStory logo
Matomo logo

47

128

56

features in common

47

features in common

FullStory logo

FullStory user ratings

Functionality

4.5
(65)

Top features

  • Dashboard

    5.0

  • Visual Analytics

    5.0

  • User Journeys

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

FullStory logo
4.1

0.8

Matomo logo
4.9

What users say about FullStory's value for money

The integration of fullStory to the product is simple and easy due to the good documentation an good customer support. The FullStory provides some inbuilt analysis trends which is pretty useful.
I recommend it to all my colleagues, it can help improve our user experience by reviewing their activity, not just to help investigate issues.
Smartlook logo

Smartlook

4.7
(134)

Qualitative analytics for websites and mobile apps

Features

Total

Smartlook logo
Matomo logo

27

73

56

features in common

27

features in common

Smartlook logo

Smartlook user ratings

Functionality

4.6
(134)

Top features

  • Activity Tracking

    5.0

  • Visual Analytics

    5.0

  • Reporting/Analytics

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$0/month

Value for money

Smartlook logo
4.5

0.4

Matomo logo
4.9

What users say about Smartlook's value for money

Great app to do qualitative analytics in user's natural environment helping faster product development. This enables better prioritisation decisions.
VERY good segmentation and ability to isolate recordings and share recordings. Easy to set up funnel tracking with custom events/URL's etc - good visualisation and linking to falloff recordings etc.
Contentsquare logo

Contentsquare

4.8
(111)

#1 Digital Experience Analytics Leader for Enterprise Brands

Features

Total

Contentsquare logo
Matomo logo

31

65

56

features in common

31

features in common

Contentsquare logo

Contentsquare user ratings

Functionality

4.8
(111)

Top features

  • Customer Segmentation

    5.0

  • Behavioral Analytics

    5.0

  • Time on Site Tracking

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Contentsquare logo
4.4

0.5

Matomo logo
4.9

What users say about Contentsquare's value for money

The team is super flexible and supportive and speaks with us like a good friend who happens to be very knowledgeable about CX Analytics.
The support from Content Square in implementing the software was fantastic, not only was the technical integration seamless, but the training and aftercare has been second to none.
Heap logo

Heap

4.5
(40)

All-in-one solution for creating great digital experiences.

Features

Total

Heap logo
Matomo logo

39

92

56

features in common

39

features in common

Heap logo

Heap user ratings

Functionality

4.6
(40)

Top features

  • Usage Tracking/Analytics

    5.0

  • Website Analytics

    5.0

  • Product Data Management

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Heap logo
4.6

0.3

Matomo logo
4.9

What users say about Heap's value for money

I love how easy it is to set up and use. I didn't expect it to be so intuitive and user friendly considering all that it does.
I really like the idea of having the chance of gathering metrics about the usage of your platform, tracking users interactions and more useful data, and providing complete metric graphics.
Microsoft Clarity logo

Microsoft Clarity

4.8
(29)

See what your users want—with Clarity

Features

Total

Microsoft Clarity logo
Matomo logo

29

53

56

features in common

29

features in common

Microsoft Clarity logo

Microsoft Clarity user ratings

Functionality

4.5
(29)

Top features

  • Website Analytics

    5.0

  • Customer Journey Mapping

    5.0

  • Reporting/Analytics

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Microsoft Clarity logo
5.0

0.1

Matomo logo
4.9

What users say about Microsoft Clarity's value for money

Overall, I love the tool. It has helped me not only improve my websites but also impress my clients with software like this.
I was really excited when I found Clarity. It's an amazing service that provides heat maps, session recordings, user analytics, and advanced dashboard all in one place.
Improvado logo

Improvado

4.6
(22)

Marketing data aggregation tool

Features

Total

Improvado logo
Matomo logo

41

166

56

features in common

41

features in common

Improvado logo

Improvado user ratings

Functionality

4.3
(22)

Top features

  • Database Conversion

    5.0

  • Data Storage Management

    5.0

  • Data Replication

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Improvado logo
4.6

0.3

Matomo logo
4.9

What users say about Improvado's value for money

Great support during all the onboarding process and great support for any maintenance issue.
Great for anyone in the Marketing and Advertising space that wants a good entry ETL solution.
Adobe Analytics logo

Adobe Analytics

4.5
(211)

Marketing attribution software

Features

Total

Adobe Analytics logo
Matomo logo

21

41

56

features in common

21

features in common

Adobe Analytics logo

Adobe Analytics user ratings

Functionality

4.4
(211)

Top features

  • Multi-Touch Attribution

    5.0

  • Activity Dashboard

    5.0

  • Third Party Integrations

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Adobe Analytics logo
4.1

0.8

Matomo logo
4.9

What users say about Adobe Analytics' value for money

The best thing with Adobe is that they keep providing awesome products, this is one of those tier 1 products, easy to use and understand.
Overall I have liked this software program so far- I am big on Customer Service and this would be a great way for us to better understand and serve our Customers.
Dynamics 365 logo

Dynamics 365

4.3
(4.9K)

ERP and CRM applications from Microsoft

Features

Total

Dynamics 365 logo
Matomo logo

16

118

56

features in common

16

features in common

Dynamics 365 logo

Dynamics 365 user ratings

Functionality

4.3
(4.9K)

Top features

  • Training Management

    5.0

  • Multi-Department/Project

    5.0

  • ROI Tracking

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$50/month

Value for money

Dynamics 365 logo
4.1

0.8

Matomo logo
4.9

What users say about Dynamics 365's value for money

The planning and financial organization helps the sales rise, helps keep good records of clients in line. Very user friendly if you know your computer well.
Everyone involved was impressed by the organization of the training and effectiveness of it. They offered us the ability to call anytime if we have any issues.

Categories in common

Looker logo

Looker

4.6
(188)

Analytics Evolved

Features

Total

Looker logo
Matomo logo

37

109

56

features in common

37

features in common

Looker logo

Looker user ratings

Functionality

4.4
(188)

Top features

  • Visual Analytics

    5.0

  • Real-time Updates

    5.0

  • Dashboard Creation

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Looker logo
4.3

0.6

Matomo logo
4.9

What users say about Looker's value for money

This software has the best support chat ever. They are very knowledgeable and helpful in trying to help in whatever situation you find yourself in.
Small errors are hard to troubleshoot and result in not using the dashboard much. No SQL CLI makes it disappointing for power users.
JMP logo

JMP

4.5
(48)

Statistical Discovery.

Features

Total

JMP logo
Matomo logo

24

112

56

features in common

24

features in common

JMP logo

JMP user ratings

Functionality

4.4
(48)

Top features

  • Predictive Analytics

    5.0

  • Visual Analytics

    5.0

  • Statistical Analysis

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

1,200/year

Value for money

JMP logo
4.3

0.6

Matomo logo
4.9

What users say about JMP's value for money

The results displayed are very good graphic display, easy to save and copy graphs other documents. The profiler component of the JMP is very useful to share analysis and reports using web interface.
Highly recommend to taking the time to master JMP Statistical Software if there is a real interest in having the best statistical software for your personal or company use.
Domo logo

Domo

4.3
(276)

The Domo Business Cloud is where work gets done faster and s

Features

Total

Domo logo
Matomo logo

30

121

56

features in common

30

features in common

Domo logo

Domo user ratings

Functionality

4.2
(276)

Top features

  • API

    5.0

  • Trend/Problem Indicators

    5.0

  • Self-service Analytics

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Value for money

Domo logo
3.9

1.0

Matomo logo
4.9

What users say about Domo's value for money

It seems like the functionality and data representation is limitless. The visualizations are great and clients love to see their data this way.
I like the Run Dataflow feature that was just added, it's been a huge lifesaver. It used to take so much time managing all the steps one by one, but now it's so much straightforward.
monday.com logo

monday.com

4.6
(3.7K)

Project Management Made Easy

Features

Total

monday.com logo
Matomo logo

27

477

56

features in common

27

features in common

monday.com logo

monday.com user ratings

Functionality

4.4
(3.7K)

Top features

  • Customizable Forms

    5.0

  • Purchasing & Receiving

    5.0

  • Dashboard

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$8/month

Value for money

monday.com logo
4.3

0.6

Matomo logo
4.9

What users say about monday.com's value for money

The best feature of monday.com is its ability to help you integrate your tasks into your calendar. The easy to use tool allows you to efficiently manage projects and meet deadlines.
Visually stunning and satisfying great tool helps in smooth management of our projects, ditching the need for any spreadsheets and manual tracking.

Categories in common

Conversionomics logo

Conversionomics

5.0
(1)

Data aggregation and automation technology tool

Features

Total

Conversionomics logo
Matomo logo

16

37

56

features in common

16

features in common

Conversionomics logo

Conversionomics user ratings

Functionality

5.0
(1)

Top features

  • Data Management

    5.0

  • Scheduled/Automated Reports

    5.0

  • Reporting/Analytics

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Mailchimp logo

Mailchimp

4.5
(16K)

Email and advertising marketing automation platform

Features

Total

Mailchimp logo
Matomo logo

29

158

56

features in common

29

features in common

Mailchimp logo

Mailchimp user ratings

Functionality

4.4
(16K)

Top features

  • Monitoring

    5.0

  • Search Marketing

    5.0

  • Geolocation

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$13/month

Value for money

Mailchimp logo
4.4

0.5

Matomo logo
4.9

What users say about Mailchimp's value for money

I've had a very positive experience. The help desk was able to respond to some of my questions pretty quickly, I like the functionality and my emails look good.
I have had instances where the emails sometimes end up in the spam folder or promotions folder, which can be annoying and needs to be figured out.
Chartbeat logo

Chartbeat

4.8
(15)

Realtime analytics and insights for online publishers

Features

Total

Chartbeat logo
Matomo logo

21

34

56

features in common

21

features in common

Chartbeat logo

Chartbeat user ratings

Functionality

4.5
(15)

Top features

  • Performance Metrics

    5.0

  • Reporting & Statistics

    5.0

  • Real Time Reporting

    5.0

Matomo logo

Matomo user ratings

Functionality

4.6
(51)

Top features

  • Data Visualization

    5.0

  • Reporting/Analytics

    5.0

  • Referral Tracking

    5.0

Pricing

Starting from

$7,000/year

Value for money

Chartbeat logo
4.6

0.3

Matomo logo
4.9

What users say about Chartbeat's value for money

I can't find much to complain about. It's a bit costly and some of our teams can't afford it.
Happy with how it's bolstered my online content and story generation. It's also critical to know how users are gained, so I can plan out my sharing on social media, etc.
Salesforce Marketing Cloud logo

Salesforce Marketing Cloud

4.1
(353)

Stand out in Your Customer's Inbox

Features

Total

Salesforce Marketing Cloud logo
Matomo logo

28

154

56

features in common

28

features in common

Salesforce Marketing Cloud logo

Salesforce Marketing Cloud user ratings

Functionality

4.2