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Online Product Analytics Software

Last updated: February 2026

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64 software options

Adobe Customer Journey Analytics logo

Adobe Customer Journey Analytics

Analyze and optimize the complete customer journey.

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Customer Journey Analytics connects customer identities and interactions across channels, devices, and time for fast, holistic analyses that deliver accessible and precise customer insights.

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LiveSession logo

LiveSession

LiveSession: Product Analytics, But Simple

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LiveSession: Product analytics but simple. Blend quantitative and qualitative data for better product decisions.

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Google Analytics 360 logo

Enterprise-class web analytics

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Enterprise-level analytics platform for marketers, BI staff, and online businesses to gain insights into customer website interactions.

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Hotjar logo

Digital experience insights for any business selling online

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Understand the "why" behind your numbers. Hotjar is all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results.

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Lucky Orange logo

All-in-one conversion optimization suite for website owners

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Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Syft Analytics logo

The interactive & collaborative financial reporting tool.

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Syft Analytics is the financial reporting and data analytics software that helps growing businesses understand their financial data.

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Pendo logo

Product usage & behavior data capture

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Identify invisible friction, accelerate adoption, and improve software experiences with analytics. Start collecting app and user data immediately with little to no engineering effort.

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Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

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Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

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Smartlook logo

Qualitative analytics for websites and mobile apps

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Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

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Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

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Mixpanel logo

Powerful, self-serve product analytics.

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Mixpanel helps companies build better products through data. With our powerful, self-serve product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.

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Usermaven logo

Privacy-friendly analytics for websites and SaaS products.

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Usermaven is a cloud-based analytics tool with pre-built reports to help businesses analyze the behavior of their visitors and customers. It respects the privacy and is hosted in the EU. It makes setting up the dashboard quick and easy. Users can discover the sources of traffic, the most popular pages, and the conversion-driving actions.

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Seller Assistant logo

Amazon Product Research Tool for Amazon sellers

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It combines two extensions: Seller Assistant and IP-Alert Chrome Extension, seller tools: Bulk Restrictions Checker and UPC/EAN to ASIN converter, and features: Side Panel View, FBM&FBA Profit Calculator, Quick View, ASIN Grabber, Stock Checker, IP Alert and Restrictions Checker.

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Glassbox logo

Cloud-based web analytics tool for marketers.

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Glassbox is a cloud-based web analytics solution, which helps businesses in finance, retail, insurance, hospitality, and other sectors track and manage customer journeys across applications. The solution offers various features such as session replays, funnel analysis, mobile app analytics, data capturing, digital record keeping, heatmaps, error analysis, and more. Glassbox also facilitates third-party interaction with various applications such as Google Analytics and Adobe Analytics.

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Whatfix logo

Accelerate Digital Adoption

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Whatfix is advancing the "userization" of application technology, by empowering companies to maximize the ROI of digital investments.

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Segment logo

Customer data hub

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Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices.

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Microsoft Clarity logo

See what your users want—with Clarity

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Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

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Fullstory logo

Every data point has a story to tell

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Fullstory surfaces the sentiment between clicks so enterprises can create better products and experiences that win lifelong loyalty.

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Canny logo

Customer feedback & feature request management

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Canny helps product teams to collect and organize user feedback and feature requests to better understand customer needs, and prioritize their product roadmap

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Amplitude logo

App, web and mobile analytics software

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Amplitude is a mobile analytics platform focused on providing access to the behavioral layer of user data

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LogRocket logo

Stop Guessing About Your Digital Experience

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LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Heap logo

All-in-one solution for creating great digital experiences.

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Heap automatically captures every click, view, and form fill with a single snippet that takes just minutes to install. Easily assess business impact of product features to create a data-driven roadmap. See every action by every user on your product or site, then receive insight on what to fix & how.

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Screeb logo

We help companies to (re)connect with their customers

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The All-In-One Platform 
to Build Product Experiences Your Users Will Love

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NPAW Suite logo

Real-time streaming video analytics platform

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NPAW Suite is a real-time streaming video analytics platform. It empowers marketing, operations, and engineering teams with insights and analysis of streaming performance and video usage. By delivering visibility into platform performance, audience behavior, advertising, and content, it supports informed, data-driven decisions.

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UXCam logo

Product analytics without the complexity

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UXCam is a product analytics platform with integrated AI analyst, for mobile apps and websites. We serve companies in 50+ countries and process 100B+ data points every month.

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