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Customer Loyalty Software with Incentive Management (2026)

Last updated: April 2026

Key features of Customer Loyalty Software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Loyalty Program: Reviewers emphasize its role in boosting customer retention and engagement through rewards, improving customer relationships, and driving business growth. 96% of reviewers rated this feature as important or highly important.
  • Rewards Management: Users value the ability to tailor rewards, track customer behavior, and offer diverse redemption options, enhancing engagement and satisfaction. 94% of reviewers rated this feature as important or highly important.
  • Gift Card Management: Users appreciate the flexibility, variety of redemption options, and ease of tracking and managing gift cards, which aid in customer engagement. 89% of reviewers rated this feature as important or highly important.
  • Loyalty Cards: Reviewers highlight the convenience of digital cards, ease of use, and customization options, which help in maintaining customer loyalty and reducing physical card issues. 85% of reviewers rated this feature as important or highly important.
  • Member Portal: Users find it easy to navigate and manage accounts, rewards, and personal information, contributing to a favorable user experience. 83% of reviewers rated this feature as important or highly important.
  • Referral Tracking: Reviewers note the importance of tracking and managing referrals accurately, which aids in customer acquisition and retention through word-of-mouth marketing. 77% of reviewers rated this feature as important or highly important.
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24 software options

Zoho CRM logo

Customer relationship management solution

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Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

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Tremendous logo
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Digital rewards and payouts platform

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Tremendous is the global payouts platform for businesses sending gift cards and rewards to drive customer loyalty.

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Kangaroo logo
Category Leaders

An all-in-one Loyalty and Marketing Platform for businesses.

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Kangaroo’s powerful loyalty marketing solution can be completely customized to engage customers via personalized offers and rewards, automated marketing, digital gift cards, branded app, custom omnichannel experience & robust reporting. Kangaroo is available in English, French, Spanish & Portuguese.

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InviteReferrals logo

Referral marketing software

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InviteReferrals is a referral marketing software designed to help businesses acquire new customers by creating & launching customer referral campaigns via multiple platforms including mobile, tablet & desktop websites, as well as Android & iOS mobile apps

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Influitive logo

Customer-Powered Growth

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The Influitive platform helps B2B companies discover, nurture, and mobilize their customers, developers, partners, and employees to shorten sales cycles, amplify marketing, increase retention and drive product innovation.

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TapMango logo
Category Leaders

Customer Loyalty & Marketing Platform

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TapMango is a fully branded loyalty solution offering the most advanced rewards program to retailers and restaurants. Engage customers with our powerful marketing tools, get new customers with our referral system and review boost, increase revenue with flash sales and mobile ordering and more.

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Xoxoday logo

Global rewards, recognition, loyalty and incentive solutions

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An AI-powered platform offering businesses a comprehensive suite of loyalty, rewards, incentives, and engagement solutions. Designed to help organisations acquire, retain, and engage customers, partners, employees, and sales teams, Xoxoday enables personalised, technology-driven reward experiences

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Preferred Patron Loyalty logo
Category Leaders

Innovative Loyalty Programs, Customer Engagement & Gift Card

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Preferred Patron provide customer loyalty and gift card management programs to businesses of all sizes, across many diverse industries

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Smile.io logo

Points, VIP & Referrals. Attract & retain loyal customers.

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The leading loyalty platform for ambitious Shopify brands.

Join thousands of Shopify Plus businesses accelerating growth through modern loyalty programs. Optimized for Shopify at scale.

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Giftbit logo
Category Leaders

Digital rewards for seamless incentive programs

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Use Giftbit to buy, send & track digital gift cards to attract, engage & retain your customers. Send individually or in bulk with our simple web-app, integrate directly with our API, or connect your apps to trigger via Zapier. Free account, on-demand.

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Talkable logo

A true end-to-end solution for referral marketing

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The industry-leading Referral Marketing solution. Talkable enables eCommerce companies to build, launch, track, test, and analyze referral marketing programs in order to acquire new customers and increase sales.

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Runa logo
Category Leaders

Digital gifts and rewards platform

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Customer loyalty software designed specifically to automate the distribution of digital gift cards to customers at scale.

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Voucherify logo

Build promotions and loyalty programs without limits.

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Grow customer loyalty, acquire new customers, and boost revenue with targeted incentives and contextual rewards. Use powerful API & marketer-friendly dashboard to run, manage and monitor coupon, loyalty, and referral programs.

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Talon.One logo

Powerful Promotion Engine for Enterprises

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Talon.One helps you create promotions that react to customer interactions on any platform. Build loyalty programs based on points, memberships and multi-tiered KPIs. Personalize each incentive/reward with custom attributes and use flexible wallet features to store any point or currency you need.

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White Label Loyalty logo

Simple solution for complex needs

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White Label Loyalty is a cloud-based loyalty platform that empowers businesses to increase their revenue by understanding, engaging and retaining their customers. Our flexible API and SDK based approach makes it easy to seamlessly integrate loyalty into your existing systems and applications.

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Ambassador logo

Omni-channel, fully customizable referral marketing.

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Seamlessly run omni-channel referrals and programs with our easy to use referral and influencer marketing platform. Track, incentivize, and reward with ease.

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Mention Me logo

Customer Advocacy Intelligence Platform

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Mention Me helps brands to identify, activate, and nurture loyal customers, turning brand fans into a powerful growth driver. Over 500+ global brands are already harnessing the power of advocacy with Mention Me, including PUMA, Charlotte Tilbury and Nutmeg.

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SaaSquatch logo

Loyalty, Referrals and Rewards for Online Businesses

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SaaSquatch is a cloud-based rewards marketing platform designed to help innovative marketing and product teams track & reward referrals and customer loyalty.

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Apex Loyalty logo

Channel & employee loyalty management

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Apex Loyalty is a loyalty marketing & incentive automation tool designed to help businesses engage & communicate with channel partners to drive brand advocacy

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Queue logo

Community activation, brand advocacy & growth amplification

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Queue is a marketing platform for digital agencies & growth marketers to create, track, & manage advocacy campaigns with gamification & social media integration

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Lootly logo

Customer loyalty, rewards & marketing for eCommerce

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Lootly is a rewards and referrals platform for eCommerce, which is designed to encourage brand interaction through incentivized customer actions. Features include customizable points and rewards systems, a HTML editor, VIP program, referral insights, automated customer reminders, and open API.

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SPREAD logo

Le logiciel pour fidéliser, convertir et animer vos clients.

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SPREAD vous permet de mettre en place un programme de fidélité à votre image : points, statuts, récompenses, animations… Stimulez les achats récurrents, valorisez vos clients et augmentez leur valeur à long terme grâce à une solution flexible et intuitive.

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Prime Cloud logo

Customer loyalty program management

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Prime Cloud by Loyalty Prime is a cloud-based loyalty program management solution that allows retail businesses to create, manage, and track customer loyalty programs. The platform also allows users to manage member accounts, promotions, rewards redemption, referrals, segmentation, campaigns & more.

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EngagePackage logo
(0)

Customer engagement software

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EngagePackage is a customer engagement software designed to help businesses in the retail, food and beverage, and other sectors collect customer data to create engagement strategies. Administrators can analyze key customer-centric key performance indicators (KPIs), demographic data, and behavioral segmentations using a unified interface.

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