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Top Rated Email Tracking Software with Contact Database in 2026

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Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

A contact database streamlines storing, organizing, and managing contact information. It allows for easy segmentation, tracking of client interactions, and targeted marketing campaigns, ensuring efficient communication and follow-up. Our reviewers in email tracking software rated this feature as highly important.

3 Best Email Tracking Software with Contact Database

See other top Email Tracking products with contact database

How we picked the 3 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the email tracking software category. They also needed to have sufficient reviews about contact database, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for contact database based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 3 best products

Mailchimp logo
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User insights about the contact database feature

Reviewers find Mailchimp's contact database easy to use and manage, with simple import/export capabilities and effective organization tools. They appreciate the ability to segment, tag, and group contacts for targeted marketing. Users report that the database integrates well with other platforms and provides detailed analytics for tracking engagement. However, some find it challenging to manage large databases and perform bulk edits. Overall, they value the centralized data management and customization options for maintaining their contact lists.
“Simple to import existing contacts into it, simple to add new contacts from the platform itself, simple to manage contact information. Mailchimp is compatible with CSV formats, and offers a one-click import wizard for existing contatc lists. Databse management, thanks to custom fields, tagging and segmentation, is very very manageable.”
Verified reviewer profile picture

Monica M.

Dott.ssa

“We have multiple contact groups for our different campaigns. Having a contact database makes it easy to manage and ensure the right people receive the right communication! It also allows us to easily import clients or archive them as needed.”
ES

Elisha S.

Operations Manager

Email Tracking key features coverage

Mailchimp offers 6 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.5
Contact Management4.4
Email Distribution4.6
Email Marketing4.6
Email Management4.5
Reporting/Analytics4.4

Pros and cons based on 17,565 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,565 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Pricing

Starting price:$13 flat rate/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Constant Contact logo
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User insights about the contact database feature

Reviewers appreciate the ease of use and organization of Constant Contact's contact database. They highlight the simple import/export process, the ability to categorize and tag contacts, and the intuitive interface. Users find it helpful for managing email campaigns, tracking engagement, and keeping the database clean by removing duplicates and inactive contacts. They also mention the integration with other CRM systems and the auto-unsubscribe feature as valuable aspects.
“Customizable fields make it easy to sort contacts for certain types of emails. You can view each contact's interaction with each campaign. Uploading contacts via spreadsheet is a time saver.”
TY

Tawni Y.

owner

“We are able to separate our lists according to donor level, as well as other critical distinctions, to help us target specific populations without having to hand select each recipient. ”
NC

Nick C.

Clinical Director

Email Tracking key features coverage

Constant Contact offers 6 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.6
Contact Management4.4
Email Distribution4.6
Email Marketing4.5
Email Management4.7
Reporting/Analytics4.4

Pros and cons based on 2,911 verified reviews

52% of users rated Constant Contact 5 out of 5 stars, while 3% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,911 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective client management

Easy newsletter creation

Comprehensive email marketing

Efficient communication messaging

Versatile email campaigns

Cons:

Email handling issues

Text formatting challenges

Subscription management limitations

Frequent issue management

High costs for features

See pros and cons details

Pricing

Starting price:$12 usage based/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

User insights about the contact database feature

Reviewers indicate that EngageBay CRM's contact database is user-friendly and visually appealing. They find it easy to import contacts from third-party vendors or CSV files, and appreciate the robust tagging and customizable fields for managing contacts. Users report that the database is quick to load, easy to navigate, and helps in organizing contacts efficiently. They also value the integration with Gmail for capturing emails and the ability to create lists and sub-lists based on various criteria.
“Very easy to create lists, sub-lists, automated lists that add contacts from the main repository to "smart-lists" based on a plethora of criteria you can set”
SR

Siju R.

Administrator

“The contact database can seamlessly import from 3rd party vendors or csv for easy integration ”
SS

Sanjay S.

Business Development Manager

Email Tracking key features coverage

EngageBay CRM offers 5 out of the 6 key features for Email Tracking software identified by reviewers:

Engagement Tracking4.5
Contact Management4.7
Email Distribution
Email Marketing4.5
Email Management4.4
Reporting/Analytics4.3

Pros and cons based on 907 verified reviews

70% of users rated EngageBay CRM 5 out of 5 stars, while 1% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 907 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Ideal for small businesses

Integrated marketing and sales

Effective lead generation

Cons:

Limited reporting capabilities

Email management limitations

See pros and cons details

Pricing

Starting price:$14.99 per user/per month|Free version:Available|Free trial:Not available

Prices may vary depending on the number of users and features.

Other Top Rated Email Tracking Software with Contact Database in 2026

Mailchimp logo

Email and SMS marketing automation platform

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Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

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Constant Contact logo
Category Leaders

Streamlines marketing to grow loyal audiences

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Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

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Omnisend logo

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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EngageBay CRM logo
Category Leaders

Integrated sales & marketing software for growing teams

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AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

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Freshsales logo

Sales management solution

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Freshworks CRM Marketing Cloud helps marketing teams deliver more personalized customer experiences at every touchpoint across their lifecycle. You can automate conversations with website visitors using AI chatbots, create personalized email campaigns and nurture customers to keep coming back.

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Campaign Monitor by Marigold logo
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Cross-channel marketing made simple and stress-free

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Campaign Monitor by Marigold is the leading provider of professional-grade email marketing and automation software for growing businesses

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HubSpot Sales Hub logo
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Freemium email productivity & tracking for sales teams

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HubSpot Sales is a suite of inbox-based email tracking & productivity tools with which sales teams can build, automate, and accelerate their sales processes

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Bitrix24 logo

All in one business management workspace

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Bitrix24 #1 FREE email marketing and email tracking CRM. Cloud, mobile, open source. 12 million companies worldwide. Send emails in bulk, see who's open your emails, clicked links and run automation rules based on email triggers.

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Copper logo
Category Leaders

The CRM designed for Google Workspace

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Copper is a CRM tool that’s designed for and recommended by Google. Get set up in minutes thanks to its seamless integration with Google Workspace (formerly G Suite) and beautiful user experience. Automate repetitive tasks, stay on top of projects and deadlines, and build more valuable, long-lasting relationships.

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SendGrid logo

Delivers reliable email at scale for businesses

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SendGrid is a solution that provides a cloud-based email infrastructure to help relieve businesses of the cost and complexity of maintaining custom email systems. It provides email delivery, scalability and real-time analytics along with APIs. The platform also offers SMTP service, email validation, deliverability insights, and dynamic templates, while supporting multiple programming languages including Node.js, Python, and Java.

Read more about SendGrid

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Front logo

AI-enabled customer service platform for collaboration

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Front is more than email tracking. We're a customer operations platform that enables customer-facing teams to deliver exceptional service at scale. Front streamlines customer communication by combining the efficiency of a help desk and the familiarity of email.

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GetResponse logo

Cloud-based email marketing platform

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An email marketing tool that helps business owners build permission-based mailing lists, maximize conversions with email automation and responsive design and create a landing page. GetResponse features include video email marketing, email-to-speech, and a custom form builder.

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Mailjet logo

Marketing Email, Transactional Email, Transactional SMS

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With GDPR-compliant infrastructure and proven deliverability, Mailjet is the best Email Marketing Software & Email API for Teams. Marketers design, deliver, and automate email newsletter while developers power transactional email via robust API platform.

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Agile CRM logo
Category Leaders

Sales and marketing CRM for growing businesses

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Agile CRM combines powerful automation, telephony, web, mobile, email, social and scheduling features to effectively manage the entire customer journey

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Zoho Campaigns logo
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Simplified email and SMS marketing management software

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Zoho Campaigns is an email and SMS marketing software for small, medium, and large businesses to automate their entire marketing process.

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Close logo

The conversation-first CRM for small, scaling sales teams

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Close is a conversation-first CRM designed for founders and small, scaling sales teams to manage every conversation in one place — with built-in calling, email, and SMS built natively inside the platform.

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Acumbamail logo

Cloud-based tool for email and SMS marketing campaigns

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Acumbamail is a complete tool with Email Marketing, SMS campaigns, and landing pages for companies of all kinds to effectively communicate with their customers between channels, expand their business and improve their conversion rates.

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Selzy logo
Category Leaders

Affordable email marketing software

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Selzy is an intuitive email marketing platform that suits any business needs. It offers a wide range of integrations with your favorite tools, an easy-to-use drag&drop editor, and email templates for any occasion.

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GlassHive logo
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Sales and marketing platform for IT industry

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GlassHive assists businesses in the IT industry such as MSPs, MSSPs, VARs, and more. It caters to businesses of all sizes. It enables teams to manage marketing and sales efforts using intuitive tools, pre-built content, and insightful data.

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Saleshandy logo

Send cold emails, book meetings everyday!

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AI-assisted cold outreach platform to generate more leads, book more meetings, and grow your business.

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Yesware logo

Sales Engagement Made Easy

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How sales teams do meaningful email outreach at scale.

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Clearout logo

Email Verification & Email Finder Service

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Email Verifier removes invalid & risky emails. Its Form Guard prevents fake signups. Its Email Finder finds B2B emails, while its prospecting tools build targeted lead lists. Its Webhooks deliver instant notifications enabling automatic CRM updates, even if the original API request fails.

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Getsitecontrol logo

Emails | Popups | Automations

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Getsitecontrol is an email marketing platform for small and medium-sized ecommerce brands.

It brings a complete email marketing toolset with a powerful popup builder on board. Generate leads and segment your audience, send professional newsletters, build email marketing automations.

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Escala logo

CRM and marketing automation platform

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Escala is a marketing automation platform that helps businesses manage customers and streamline ad campaigns. Users can create landing pages and forms by customizing templates and publishing them according to requirements.

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Emma by Marigold logo
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Multi-channel marketing that works for you.

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Emma by Marigold is an email marketing platform which focuses on segmentation, automation, and an easy-to-use email builder for teams of all sizes to leverage their customer data, increase engagement, and drive more revenue from email. Users can create and collaborate on email campaign content.

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Key features for Email Tracking software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Engagement Tracking: Reviewers value detailed insights into email open rates, click-through rates, and engagement metrics for refining future campaigns. 95% of reviewers rated this feature as important or highly important.
  • Contact Management: Users appreciate the ease of importing, organizing, and segmenting contacts, enabling targeted and efficient email marketing efforts. 95% of reviewers rated this feature as important or highly important.
  • Email Distribution: Reviewers highlight the ability to efficiently distribute emails to large audiences, segment contacts, and monitor delivery success. 94% of reviewers rated this feature as important or highly important.
  • Email Marketing: Users find automated email sequences, customizable templates, and detailed analytics crucial for effective and personalized marketing campaigns. 93% of reviewers rated this feature as important or highly important.
  • Email Management: Reviewers mention the convenience of managing multiple accounts, scheduling emails, and tracking responses to streamline communication efforts. 91% of reviewers rated this feature as important or highly important.
  • Reporting/Analytics: Users emphasize the importance of comprehensive analytics for tracking email performance, understanding audience behavior, and optimizing marketing strategies. 88% of reviewers rated this feature as important or highly important.