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Top Rated Email Marketing Software with Campaign Management in 2026

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Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

Campaign management enables efficient creation, scheduling, and tracking of email campaigns. It allows for audience segmentation, performance analysis, and automation, ensuring targeted communication and continuous optimization of marketing strategies. Our reviewers in email marketing software rated this feature as important.

6 Best Email Marketing Software with Campaign Management

Product
User rating
Starting price
ActiveCampaign logo
4.6
(2.5K)
15
flat rate/per month
MailerLite logo
4.7
(2.2K)
10
per user/per month
HubSpot Marketing Hub logo
4.5
(6.2K)
15
per user/per month
Brevo logo
4.6
(3.4K)
9
usage based/per month
Systeme.io logo
4.8
(2.1K)
17
flat rate/per month
Mailchimp logo
4.5
(17.5K)
13
flat rate/per month

See other top Email Marketing products with campaign management

How we picked the 6 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the Email Marketing software category. They also needed to have sufficient reviews about campaign management, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for up to three products based on our proprietary ratings and reviews: Highest rated, Highly rated for campaign management, and Highly rated for free version. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 6 best products

ActiveCampaign logo
Reviews Sentiment
 
 
 
1-2(62)
3-4(795)
5(1,703)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.5

User insights about the campaign management feature

Reviewers highlight ActiveCampaign's campaign management for its ease of use and comprehensive features. They appreciate the ability to create, schedule, and track campaigns with just a few clicks. Users find the deep tracking features, split testing, and drag-and-drop capabilities valuable. They also mention the user-friendly interface and the ability to manage all marketing activities from a single dashboard.
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“The deep tracking features for campaigns is amazing as well as being able to split test campaigns.”
Verified reviewer profile picture

Christopher I.

Web Designer and Digital Marketer

“They allow us to control all marketing campaign activities from a single point.”
LH

Louise H.

Front Office Manager

Starting price
15flat rate /
per month
Pros and Cons based on 2,560 verified reviews
Verified reviewer profile picture

Effective sales funnel creation

Supports business growth

Robust automation features

Efficient client management

Comprehensive lead management

Frequent performance issues

User experience problems

Limited landing page options

Complex navigation and switching

High costs and complexity

See pros and cons details
MailerLite logo
Reviews Sentiment
 
 
 
1-2(43)
3-4(446)
5(1,767)
Key Features
Email Campaign Management4.8
Campaign Scheduling4.7

User insights about the campaign management feature

Reviewers find MailerLite's campaign management user-friendly and efficient. They appreciate the ease of creating, managing, and tracking campaigns, as well as the intuitive interface. Users highlight the ability to segment lists, reuse campaigns, and access detailed analytics. They also mention the built-in calendar for posting and the straightforward setup process.

See related user reviews

“Everything that comes together to create an awesome email campaign works exceptionally efficiently in Mailerlite, right from list management through to reporting and analytics on campaign performance.”
MS

Mohammed S.

Field Manager

“One of the things I love about MailerLite's campaign management is its user-friendly interface. From creating a new campaign to designing the email content and setting up automation, everything is laid out in a clean and intuitive manner”
DC

Debbie C.

Owner

Starting price
10per user /
per month
Pros and Cons based on 2,256 verified reviews

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details
HubSpot Marketing Hub logo
Reviews Sentiment
 
 
 
1-2(82)
3-4(2,392)
5(3,742)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.6

User insights about the campaign management feature

Reviewers indicate that HubSpot Marketing Hub's campaign management is streamlined and efficient, allowing for easy navigation and comprehensive tracking. They appreciate the ability to manage all marketing activities in one place, track KPIs, and integrate with tools like Salesforce. Users find it helpful for organizing, automating workflows, and monitoring campaign performance.

See related user reviews

“We have marketing and cold outreach campaigns going simultaneously, so keeping them organized and semi-automated is important to divide our time wisely. HubSpot is a great tool for tracking campaigns and analytics for those campaigns.”
JA

Jamie A.

Partnerships & Integrations

“Campaign management helps tie tactics together as one strategy. Among the many benefits is the complete view of analytics at the campaign level.”
SM

Skott M.

Head of Digital Marketing

Starting price
15per user /
per month
Pros and Cons based on 6,216 verified reviews

Comprehensive automation features

Effective lead management

Streamlined marketing automation

Robust email marketing tools

Extensive training resources

High cost concerns

Limited reporting capabilities

Complex navigation

Inefficient contact management

Limited template customization

See pros and cons details
Brevo logo
Reviews Sentiment
 
 
 
1-2(82)
3-4(881)
5(2,441)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.7

User insights about the campaign management feature

Users report that Brevo's campaign management is user-friendly and efficient. They appreciate the ease of planning, executing, and tracking email campaigns from a centralized platform. Reviewers highlight the detailed reporting tools, clear statistics, and the ability to monitor campaign performance. They find it simple to design, send, and manage campaigns, which helps in staying organized.
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“I love the fact that I can easily create and manage my campaigns in Sendinblue. I can quickly create a campaign, add my contacts, and start sending emails. I also love the fact that I can track my campaign results and see how many people opened my email, clicked on my links, and unsubscribed from my list.”
Verified reviewer profile picture

Geoffrey k.

MD

“I love this feature as it allows you to create, send and monitor your email campaigns. It makes the design to email process very easy and super efficient.”
MM

Michele M.

Operations Manager

Starting price
9usage based /
per month
Pros and Cons based on 3,404 verified reviews
Verified reviewer profile picture

Comprehensive marketing tools

Effective email marketing

Support for small businesses

Efficient campaign creation

Slow performance issues

Restrictive email limits

Challenges with email sending

See pros and cons details
Systeme.io logo
Reviews Sentiment
 
 
 
1-2(15)
3-4(301)
5(1,810)
Key Features
Email Campaign Management4.7
Campaign Scheduling

User insights about the campaign management feature

Reviewers appreciate Systeme.io's campaign management for its ease of use and intuitive setup. They find it valuable for managing email marketing campaigns, integrating with funnel steps, and tracking performance. Users highlight the ability to automate processes, add emails post-launch, and monitor statistics. They also mention the seamless integration with other tools and the user-friendly interface.

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“I liked the campaign management,because it allowed me to see my trends Overtime,this was because it allowed me to see who clicks,replies and checks their emails from me So I was able to Taylor my emails to get the best results.”
VS

Victor S.

Accountant

“Campaign management in Systeme.io allows users to plan, execute, and track marketing campaigns seamlessly, optimizing engagement and driving better results”
ES

Edgars S.

CEO

Starting price
17flat rate /
per month
Pros and Cons based on 2,126 verified reviews

Facilitates business growth

Comprehensive marketing tools

Seamless migration process

Responsive support services

Challenging domain configuration

Cumbersome page builder

Limited email management

See pros and cons details
Mailchimp logo
Reviews Sentiment
 
 
 
1-2(274)
3-4(6,994)
5(10,294)
Key Features
Email Campaign Management4.6
Campaign Scheduling4.6

User insights about the campaign management feature

Reviewers appreciate Mailchimp's campaign management for its comprehensive tools and ease of use. They highlight the ability to automate, schedule, and track email campaigns, as well as the detailed analytics provided. Users find it easy to create, edit, and duplicate campaigns, and value the insights on campaign performance. They also mention the user-friendly interface and helpful templates.
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“It is very easy to create, edit and duplicate campaigns in Mailchimp. This is very important (especially duplication) as we spend a lot of time to design our emails to be unique (even on the free plan). With easy one click options we can duplicate campaigns and just replace what we need to replace. Past campaigns as well as its details can be seen very easily.”
UA

Ukeje A.

Researcher

“Campaign management helps users view analytics on how their campaigns are doing and provide actionable insights on strategies and market reach.”
Verified reviewer profile picture

Charles R.

Team Leader BCXP.

Starting price
13flat rate /
per month
Pros and Cons based on 17,562 verified reviews
Verified reviewer profile picture

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Other Top Rated Email Marketing Software with Campaign Management in 2026

Mailchimp logo

Email and SMS marketing automation platform

MailChimp features allow you to send marketing emails, automated messages, and targeted campaigns. And our detailed reports help you keep improving over time.

Read more about Mailchimp

Users also considered
HubSpot Marketing Hub logo

All in one inbound marketing platform

HubSpot's software helps you attract new subscribers and grow your list over time

Read more about HubSpot Marketing Hub

Users also considered
Brevo logo
Category Leaders

Automation, marketing & transactional email, and SMS service

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

Read more about Brevo

Users also considered
Systeme.io logo
Category Leaders

Cloud-based email marketing software

Systeme.io is an all-in-one marketing platform designed for launching and growing online businesses. The platform combines essential tools including sales funnel building, email marketing, website creation, course hosting, and affiliate program management into a single integrated system. Users can access comprehensive marketing automation features without needing multiple separate subscriptions.

Read more about Systeme.io

Users also considered
MailerLite logo
Category Leaders

Advanced email marketing made easy.

From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

Users also considered
Pipedrive logo

Cloud-based CRM solution for salespeople

Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

Read more about Pipedrive

Users also considered
Airtable logo

AI-Powered, No-Code App Building Platform

Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required.

Read more about Airtable

Users also considered
ActiveCampaign logo

AI-first marketing platform

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

Read more about ActiveCampaign

Users also considered
GMass logo
Category Leaders

Google Chrome extension for sending & scheduling emails

GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

Read more about GMass

Users also considered
Constant Contact logo

Streamlines marketing to grow loyal audiences

Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

Read more about Constant Contact

Users also considered
Nimble logo

Contact management & social relationship solution

Send targeted group messages to groups of contacts with detailed reporting on Opens & Clicks.

Read more about Nimble

Users also considered
Omnisend logo

Drives revenue via automated eCommerce marketing

Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

Read more about Omnisend

Users also considered
EngageBay CRM logo

Integrated sales & marketing software for growing teams

AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

Read more about EngageBay CRM

Users also considered
Marketing 360 logo

Marketing Platform For Small Business

Stay top of mind with email and text
Nurture your leads, customers and more with effective email and text message marketing. Send the right campaign, at the right time, to the right person to boost sales. Create your free account today to learn more and explore plans and pricing.

Read more about Marketing 360

Users also considered
Intercom logo

AI-powered customer service with helpdesk

Intercom is redefining how businesses support their customers using powerful messaging and automation

Read more about Intercom

Users also considered
EmailOctopus logo
Category Leaders

Cloud-based email marketing tool

EmailOctopus is a low-cost email marketing platform that offers simple yet powerful tools for growing and engaging an audience. Users can create beautiful email campaigns, build email drip sequences, and integrate their mailing list with customised sign-up forms and landing pages.

Read more about EmailOctopus

Users also considered
SendPulse logo
Category Leaders

Email, web push, SMS, chatbots, CRM on one platform

SendPulse is an all-in-one marketing and sales automation platform for marketers, business owners, industry experts, and eLearning businesses. Our ecosystem includes 10+ audience engagement, communication, and lead generation services and offers an extensive free plan.

Read more about SendPulse

Users also considered
eWay-CRM logo

Customer relationship management solution

eWay-CRM is a CRM plugin for Microsoft Outlook that helps companies manage customers, contacts, sales, projects and marketing.

It contains apps for iOS and Android so that people can work on the go. There is also a web interface for those who prefer working from home or on Mac.

Read more about eWay-CRM

Users also considered
Odoo logo

All-in-one open-source business software

Odoo is an all-in-one, open-source business platform covering CRM, Sales, Accounting, Inventory, Manufacturing, and Projects. It’s fully integrated, customizable, and scalable for companies of any size or budget.

Read more about Odoo

Users also considered
Klaviyo logo

AI-enabled email marketing solution for B2C companies

Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

Read more about Klaviyo

Users also considered
ContactPigeon logo
Category Leaders

Omnichannel customer engagement for eCommerce and Retail

ContactPigeon is a marketing personalization & automation software which includes features designed to work with eCommerce to engage, retain, & grow customers

Read more about ContactPigeon

Users also considered
Levitate logo
Category Leaders

Relationship marketing as authentic as you are.

Our Happiness Platform features authentic communication tools to help build lasting relationships with your network. From email, social media, and content, to meeting booking, texting, and a dedicated success specialist, Levitate has everything you need to nurture relationships easily - at scale.

Read more about Levitate

Users also considered
iContact logo
Category Leaders

Email marketing , automation, and landing page software

Quickly and easily create high converting email campaigns, manage your subscriber lists, schedule social posts across multiple platforms.

Read more about iContact

Users also considered
Keap logo

An all-in-one CRM, sales and marketing automation solution

Improve Your Email Marketing With Keap
Let our software make your email marketing easier and more effective than ever. Better delivery, better growth.

Read more about Keap

Users also considered
Campaign Monitor by Marigold logo

Cross-channel marketing made simple and stress-free

Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails.

Read more about Campaign Monitor by Marigold

Users also considered

Key features for Email Marketing software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Email Campaign Management: Reviewers appreciate the ability to create and customize email templates, automate campaign flows, and schedule emails for optimal engagement. The feature also allows detailed tracking and analysis, helping to improve campaign effectiveness. 95% of reviewers rated this feature as important or highly important.
  • Campaign Scheduling: Users value the flexibility to schedule campaigns in advance, ensuring emails are sent at optimal times. This feature aids time management and enhances engagement by targeting audiences at the right moments. 94% of reviewers rated this feature as important or highly important.
  • Contact Management: Reviewers highlight the ease of organizing, segmenting, and updating contact lists. This feature supports targeted messaging and efficient follow-up, improving customer relationships and campaign performance. 89% of reviewers rated this feature as important or highly important.
  • Lead Capture: Users appreciate the customizable forms and landing pages that facilitate easy collection of potential customer information. This feature helps build and nurture a valuable contact list, leading to better conversions. 89% of reviewers rated this feature as important or highly important.
  • Mobile Optimization: Reviewers emphasize the importance of mobile-optimized templates that ensure emails appear correctly on various devices. This feature enhances readability and engagement among mobile users. 89% of reviewers rated this feature as important or highly important.
  • CAN-SPAM Compliance: Users highlight the importance of built-in compliance tools that ensure adherence to email regulations. Features like automatic unsubscribe links and physical address requirements help maintain legal standards and improve deliverability. 84% of reviewers rated this feature as important or highly important.