Adobe Experience Manager Features

Adobe Experience Manager

Enterprise content management system

4.15/5 (27 reviews)

Adobe Experience Manager Feature Summary

  • Content update tool
  • Mobile content management
  • Commerce management
  • Managed services
  • Video content management
  • Personalized media
  • Creative project and workflow management
  • Community groups
  • User-generated content
  • Personalized interfaces & dynamic content recommendations
  • Analytics across community & content
  • Formal & informal learning management
  • Branching
  • Content management
  • Learning management
  • Activity management
  • Video management
  • Categorizing
  • Monitoring
  • Approval process control
  • Collaboration tools
  • Filtered search
  • Image editing
  • Keyword search
  • Metadata management
  • Usage tracking
  • Website creation tool
  • Marketing campaign management
  • Multisite management
  • Digital asset management
  • Social media integration
  • Offline access
  • Forms & apps creation
  • Document management
  • Global repository
  • Machine learning & advanced algorithms
  • Auto-tagging
  • Project management
  • Task management
  • Workflow management
  • Dynamic media management
  • Personalized media
  • Self service portal
  • Asset templates
  • Assignment management
  • Marketing asset production management
  • Smart search
  • Full text indexing
  • Multilingual asset management
  • Translation management
  • Smart collections
  • Metadata schemas, & processing profiles
  • Metadata format support
  • Customizable templates
  • User management
  • Role management
  • Commenting & annotations
  • Automatic notifications
  • Drag & drop interface
  • Smart video playback & delivery
  • Reporting & analytics
  • Shoppable videos
  • Responsive video players
  • Streamlined localization
  • Adaptive streaming
  • Preview functionality
  • File management
  • Content ideation
  • Omni-channel experience management
  • eCommerce data synchronization
  • WYSIWYG editor
  • Format management
  • Automatic content updates
  • PIM integration
  • Content & creative production tracking
  • Project templates
  • Product catalog management
  • Automated product suggestions
  • A/B testing
  • Promotions management
  • Product discovery management
  • Customer segmentation
  • Testing management
  • CTA creation
  • Data import
  • Email integration
  • Personalized emails
  • Email templates
  • Design management
  • Digital enrollment
  • Digital onboarding
  • Communication management
  • Form discovery
  • Geolocation
  • Mobile forms
  • Form prefill
  • Automatic content validation
  • Dyanamic behavior
  • e-signatures
  • Performance tracking

Website & eCommerce Feature Comparison

Most popular features of all Website & eCommerce apps

API (151 other apps)
Access Control (38 other apps)
Activity Dashboard (55 other apps)
Automatic Notifications (53 other apps)
Content Management (58 other apps)
Custom Forms (46 other apps)
Customizable Branding (79 other apps)
Customizable Templates (74 other apps)
Data Import/Export (49 other apps)
Discount Management (38 other apps)
Drag & Drop Interface (54 other apps)
Electronic Payments (56 other apps)
Order Processing (38 other apps)
Product Catalog (52 other apps)
Reporting & Statistics (38 other apps)
SSL Security (40 other apps)
Search Functionality (52 other apps)
Social Media Integration (37 other apps)
Third Party Integration (78 other apps)
eCommerce Management (49 other apps)

Competitor Feature Comparison

Adobe Experience Manager Feature Reviews

19 reviewers had the following to say about Adobe Experience Manager's features:

Anonymous
( company, 51-200 employees)

Useful Content management system

2018-06-21

Pros

Regular workers can author their own content.

Cons

With most content management systems they each have their own nuances.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
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Antonio Fernández

Until now it has been little experience, but satisfactory

2018-05-01

Combination of several web channels

Pros

We enjoy a very good web content management for digital experiences of combined channels, providing an environment with technical assistance for editing, composition of pages from a library of web components and search engine optimization controls

Cons

A basic AEM package license must be purchased separately for each functionality and does not include licenses for users, who must have a separate license for each product

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Other

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
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Ananya Nayak

Best User Friendly CMS Tool

2018-08-24

I have been using Adobe Experience Manager as a developer for almost 4 years now and every version out does itself. As a developer, I will be recommending AEM for everybody out there.

Pros

It's modular design, and it's ease of integration with both other Adobe products as well as other third party products makes it unique.

Cons

It's almost a near perfect product.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
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Jeff Williamson

Working within AEM allowed for fast and effective publishing

2017-12-06

So much of the website could be updated with new content in a timely manor with a relatively small team managing the builds.

Pros

The templating options allowed our company to work within a standard set of page layouts that helped streamline the page builds and keep the site w/in brand standards.

Cons

From time to time some of the page templates seemed to be a bit buggy and not perform normal functionalities.

Rating breakdown

Ease of use
Features

Time used: 2+ years

Frequency of use: Other

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Cami Krech

An enterprise content manager that acts like visual studios

2016-12-09

I compare it to visual studios because authors have the ability to drag and drop to modify pages.

Pros

Tag manager, digital asset manager, and nontechnical admin abilities.

Cons

A lot of I's to dot and t's to cross to make sure they don't have damaging access.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

7/10

Recommendations to others considering Adobe Experience Manager

We use this software by relying a lot on governance with authors. Make sure you have trustworthy authors or admins which should already be a given.

Source: Capterra
Helpful?   Yes   No
Read more
Diana Williams

Verified Reviewer

AEM isn't easy but it's a workhorse

2015-09-17

And although it's been a bumpy road, we are starting on our third large redesign with no regrets.

Pros

There are tools to help you get started, and the ability to create a template where our authors can just enter content without worrying about format is a blessing.

Cons

AEM is not an easy program to install or to administer, not if you are going to go beyond an all-in-one server.

Rating breakdown

Value for money
Ease of use
Customer support

Time used: 1-2 years

Source: GetApp
0 of 1 people found this review helpful
Helpful?   Yes   No
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Justin Dean

Comprehensive CMS Solution

2017-11-14

Excellent CMS solution

Pros

It is the FULL package for content management

Cons

It's a bit intimidating at first. There are a LOT of features and it can be hard to know where to start. It takes time, but well worth the investment.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
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Anonymous
A verified reviewer

I use it to manage content for websites and different devices.

2018-05-01

Pros

I can see my assets for website management and potential user devices, which makes me able to manage how people interact with my business.

Cons

There are a lot of aspects to the app, and a lot of data that can be managed, so it can be overwhelming if you don't take the time and care to organize everything very carefully.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
( company, 51-200 employees)

Pretty solid not when it works; smaller additions would make it a more solid program

2018-07-12

Once set up, it is fairly easy to pick up, especially if you have worked with other CMS products.

Pros

It is pretty easy to pick up with the text component and image one, even for clients who aren't tech savvy.

Cons

The touch UI interface with versions 6.1 and above feels rather underwhelming.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

4/10
Source: Capterra
Helpful?   Yes   No
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Tom Thomas

There are easier ways to control work flow but this the software that helps the most.

2018-05-12

Pros

I think that there could be a good way to get some of the smaller apps to work better, and integration could be tighter but overall a good product.

Cons

Watch out how they control their pricing.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
Surej Shams

Great tool for Marketers.

2018-03-05

I feel it is a great tool every marketer should master. Really helps in my daily life.

Pros

Great tool when we have to handle multiple web interfaces.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Source: Capterra
Helpful?   Yes   No
Read more
Sehr Lakhani

Audience Manager Review

2016-11-03

Easy to use and extremely useful for audience building and segmentation and integrating with other tools to use across various channels

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Matt Doyle

This is our content platform and it is robust

2018-02-28

Pros

We use this as a single source of truth for all our content. It houses a lot of content that can be pushed to different sources.

Cons

I don't like the functionality we have set up.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Cindy Flores

Comprehensive content management solution for our websites, mobile apps and forms.

2018-05-31

Pros

Since my team is in different countries, this system allows multiple contributors to access and manage the content simultaneously.

Cons

Difficult at the beginning if you have no knowledge, you'll often have to figure out on your own and spend hours learning something. And also it can be a bit pricey for some small companies.

Rating breakdown

Value for money
Ease of use
Features

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
(Computer Software company, 10001+ employees)

Expensive choice for a CMS, but integrates with other Adobe tools

2018-08-15

Our move to AEM was mandated, but at least it has given us a chance to start afresh and apply some newer thinking and adopt some more modern best practices. That's definitely a plus for us.

Pros

Its integration with other Adobe tools is probably the main reason to choose AEM.

Cons

The CMS I was using previously was a little more intuitive and less restrictive in some areas.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

6/10
Source: Capterra
Helpful?   Yes   No
Read more
Kasja Wall

Used video and pdf softwares of Adobe

2018-04-11

Pros

What I like most about this software was that you could make fillable forms very quick and easy.

Cons

What I did not like about this software is that it is not very easy to use as a beginner.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Other

Source: Capterra
Helpful?   Yes   No
Read more
Saurabh Patel

Adobe Aem Review

2016-12-06

Overall I would say king of CMS in the market now. Hard to understand and implement. You have to go by convention then and then you will get desired results.

Pros

Configuration based Java based OSGi services Extensible components Salable Use either MongoDB or tarMk

Cons

Steep learning curve Preliminary knowledge of Java is required Oob components are poorly designed

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
PHANI TRIPURANI

Best CMS tool

2016-10-27

The tool is pretty impressive .Adobe customer support is good.Stuff like compaction , reindexing , purging can be more automated rather than running them frequently.We spend lot of time on these maintenance activities which include author downtime

Pros

Best CMS tool in the current market

Cons

Maintenance like compaction reindexing and purging needs to be more automated,

Rating breakdown

Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

8/10

Recommendations to others considering Adobe Experience Manager

adobe Support is really appreciatable

Source: Capterra
Helpful?   Yes   No
Read more
Phani Tripurani

Happy Customer

2016-10-06

Using AEM from 2 years and its pretty good CMS tool.customer service is really great and they are pretty quick and knowledgeable. i have also attended the adobe training which is also good to have. their materials are good.

Pros

best cms tool ever

Cons

Author compaction needed every two weeks for our system and re indexing process needs to be fixed.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Likelihood to recommend

8/10

Recommendations to others considering Adobe Experience Manager

not really :)

Source: Capterra
Helpful?   Yes   No
Read more