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tradeit
Scalable ecommerce for advanced B2B, B2C, and global growth.
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tradeit overview
What is tradeit?
Red Technology: Advanced Ecommerce Solutions
Red Technology is a UK-based ecommerce solutions provider and the creator of tradeit™, a cloud-hosted PaaS platform engineered for complex B2B, retail, DTC, and international commerce. Built for flexibility, scalability, and long-term growth, tradeit™ empowers businesses to evolve, expand, and innovate without compromise.
Designed to support strategic digital transformation, Red develops and continuously enhances the tradeit™ platform, delivering tailored ecommerce solutions that align with each client’s goals—from launching new channels and replatforming legacy systems to driving global expansion. Every deployment is backed by ongoing updates and a transparent innovation roadmap.
Mid-market and enterprise organisations trust tradeit™ to manage multiple brands, customer types, and regions from a single, unified platform. Its mobile-first design, cloud-hosted architecture, and seamless integrations with ERP, CRM, and other business systems ensure high performance, operational efficiency, and a consistent customer experience across all touchpoints.
Key Capabilities of tradeit™
Multi-site & Multi-channel Management
Centrally manage multiple brands, regions, and customer segments from a single admin interface. Launch new storefronts quickly, maintain consistent branding, and streamline operations across all channels.
Advanced B2B & B2C Functionality
Serve trade and consumer audiences simultaneously with personalised pricing, catalogues, and promotions. Support complex B2B workflows including quotes, approvals, credit limits, and account hierarchies.
International Commerce Tools
Expand globally with built-in support for localised storefronts, multiple languages and currencies, region-specific taxation, and multi-warehouse fulfilment.
Integrated Content & Marketing Suite
tradeit™ includes native CMS, PIM, and marketing tools—enabling dynamic content creation, product data management, promotions, loyalty schemes, subscriptions, and targeted email campaigns without relying on third-party plugins.
Unified Order & Customer Management
Deliver seamless experiences across all channels with centralised order processing, flexible checkout flows, integrated account services, and responsive customer support.
Mobile-first Design & Native Mobile App
tradeit™ is optimised for mobile performance and can be extended with Red’s Mobile Application—a native-quality shopping experience deployed via API for fast, secure, and branded commerce on iOS and Android.
Cloud-hosted Architecture & Seamless Integrations
Delivered as a cloud-hosted PaaS, tradeit™ offers high availability, security, and scalability. It integrates effortlessly with ERP, CRM, and other core systems to support end-to-end digital operations.
Rich Native Functionality
tradeit™ is packed with native features, reducing reliance on third-party plugins. This ensures greater stability, faster performance, and easier long-term maintenance.
Trusted Across Industries
tradeit™ is used by leading organisations in manufacturing, distribution, retail, and services. Its flexibility and depth make it ideal for businesses with complex requirements and ambitious growth plans.
By choosing Red Technology and tradeit™, clients benefit from:
Increased conversion rates and customer engagement
Enhanced mobile performance and user experience
Streamlined operations and reduced technical overhead
Faster time-to-market for new initiatives
Scalable infrastructure for sustainable growth
Key benefits of using tradeit
Tradeit™ supports sophisticated B2B and B2C requirements in a single platform. Businesses can deliver personalised experiences with:
Custom pricing and catalogues per customer or group
Complex workflows for quotes, approvals, and credit limits
Consumer-friendly features like wishlists, reviews, and subscriptions
This dual capability enables businesses to serve trade and consumer audiences simultaneously, without compromise.
2. Multi-Site & Multi-Channel Management
Tradeit™ allows centralised control of multiple brands, regions, and customer types from a single admin interface. Whether launching new channels, expanding internationally, or managing microsites, businesses benefit from:
Unified content and product management
Shared or segmented customer data
Streamlined operations across all sites
3. International Commerce Tools
Global expansion is simplified with built-in support for:
Localised storefronts with language and currency options
Region-specific taxation and compliance
Multi-warehouse fulfilment and shipping rules
Tradeit™ helps businesses tailor experiences to local markets while maintaining central control.
4. Integrated Content, Marketing & Merchandising
Tradeit™ includes native tools for content and campaign management, eliminating the need for third-party plugins:
CMS for dynamic page creation and editing
PIM for centralised product data management
Promotions engine for discounts, loyalty schemes, and bundles
Email campaign tools for targeted communications
These features help drive engagement, conversions, and customer retention.
5. Unified Order & Customer Management
Tradeit™ provides a seamless experience across all channels with:
Centralised order processing and fulfilment
Integrated account services and customer support
Flexible checkout flows and payment options
This ensures consistent service and simplifies backend operations.
6. Mobile-First Design & Native Mobile App
Tradeit™ is built with mobile performance in mind. Its responsive design ensures fast, intuitive browsing across devices. The optional mobile app extends functionality with:
Native-quality shopping experiences on iOS and Android
Rapid deployment via API
Secure, branded interfaces that boost mobile conversions
7. Cloud-Hosted Architecture & Seamless Integrations
Tradeit™ is delivered as a cloud-hosted PaaS, offering:
High availability and performance
Continuous updates and innovation roadmap
Easy integration with ERP, CRM, and other business systems
This reduces IT overhead and ensures long-term scalability.
8. Rich Native Functionality
Unlike platforms reliant on third-party plugins, tradeit™ offers deep native features that enhance stability, speed, and security. This reduces technical debt and ensures consistent performance across all use cases.
9. Trusted Across Industries
Tradeit™ is used by leading organisations in manufacturing, distribution, retail, and services. Its flexibility and robustness make it ideal for businesses with complex requirements and ambitious growth plans.
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tradeit integrations (72)
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tradeit FAQs
tradeit has the following pricing plans:
Pricing model: Subscription
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Q. Who are the typical users of tradeit?
tradeit has the following typical customers:
Large Enterprises, Mid Size Business, Small Business
Q. What languages does tradeit support?
tradeit supports the following languages:
English
Q. Does tradeit offer an API?
No, tradeit does not have an API available.
Q. What other apps does tradeit integrate with?
tradeit integrates with the following applications:
Hotjar, Klarna, Loqate, Adyen, SAP S/4HANA Cloud, Crescendo, Maxemail, Infor M3, PayPal, Google Analytics 360, WinMan ERP, Tangiblee, Pimberly PIM, Salesforce Marketing Cloud, Transloadit, Cheetah Digital, REVIEWS.io, Aptean Food & Beverage ERP, RedEye, Awin, Weglot, tawk.to, Experian Address Verification, Avalara, OrderWise, NetSuite, Sage 50 Accounting, Emarsys, LiveAgent, Yieldify, Bazaarvoice, Olapic, ACTITO, Sage 200, SAP Business One, Opayo, Sage X3, Brightpearl, Acquire, Klaviyo, Intact iQ, Khaos Control, Dotdigital, Issuu, Icecat PIM, cybersource, WhosOn, Sage 500, Tableau, Smartsupp, LiveChat, Foursixty, MaxMind minFraud, OGL Software, Feefo, Google Pay, Dynamics 365 Business Central, Olark, Adestra, Google Merchant Center, Mailchimp, Trustpilot, Trengo, Google Maps, Xero, Unleashed, CJ Affiliate, Pure Chat, Linnworks, Epicor BisTrack, Worldpay for Business, Zendesk Suite
Q. What level of support does tradeit offer?
tradeit offers the following support options:
Email/Help Desk, Phone Support, 24/7 (Live rep), Knowledge Base




























