Semrush Reviews

Great feature set for SEOs. It’s been used at many agencies and marketing departments for a reason. Decent data sets.

Keyword search volume isn’t the most accurate. So many tools it can be overwhelming so be sure to use the training they provide.

SEMRush offers a wealth of digital marketing information that you can use to guide your current and future online marketing strategy. From identifying new keywords to target to in-depth competitor analysis and backlink checks. I would go as far as to say this is one of the most useful tools for marketers in the digital age.

Some tools such as the Keyword Manager and Backlink Audit appear harder to use at first and can offer a clunky experience with long load times and unnecessary UI - but they still offer some sort of value once the user figures them out and is able to wait the long loading times.

The dashboard of SEMrush is really user-friendly where you can see different options. In the Backlinks section, you can see the number and sources of the links you have created for your websites. If you want to start an ad campaign at Google Adwords then you can find and search for the keywords at SEMrush. You can add different projects according to your websites. Then you can check your On-Page SEO, Site Audit, Content Analyzer, and more professional things. If you want to compare your website ranking with your competitors then SEMrush is really awesome.

There are three plans which SEMrush offer, according to my experience there should be an option for the beginners. Or the trial period should be more than the normal days. All other features of SEMrush are really awesome and fabulous.

Very good website tracking platform and easily track your complete website SEO performance, backlink analysis, SEO audit, keyword analysis and more seo performance. Easily track your best competitor sites and analyze the performance of other websites. This is an overall SEO tool used by the SEO agencies.

This website is very esy to use but the pricing plan is too high cost. SEMRUSH is very high cost for individual or freelancers. SEMRUSH should think about the pricing plan for an individual or freelancers.

Hi Ramakant, thank you for your insights on SEMrush! We really appreciate your feedback!

... you must do your research first!!! I was skeptical to start using SEMrush - as a photographer, did I REALLY need to know ALL that much about SEO and all of that backed of my website?! Turnes out - yes, yes I do!!! From doing keyword research, to defining who my competition is in my own market, and what keywords THEY use, to defining weekly tracking on important metrics, both on my website AND social media channels, SEMrush has played a HUGE role in the way that I have started to see my small business as an actual business and not just a hobby. Beat them at their own game? Well, you gotta do a bit of research on who you're playing against to see how you can be better.

I probably didn't even BEGIN to scratch the surface of what SEMrush can possibly do for me, because I am not a pro at the SEO/SEM game. So I could not say that there is something I don't like about the software, since I have yet to be able to use it to its full potential.

Mostly all SEO Specialists nowadays are using SEMrush (in combination with other tools), and it is effective either for your small personal site or blog, or ever for larger corporation sites. On SEMrush you will find different tutorials in order to get started, SEO audit check, plenty of features in order to analyze your keywords rankings, organic traffic, PPC progression and how to analyze your competition.

It would be great if they develop a plugin able to integrate their "SEO Writing Assistant" directly on the backend of a site (like on WordPress), in order to facilitate content editors' work.

Used predominantly for SEO research, audits and competitor analysis. Useful for performance tracking and the insight tools have been useful too. Single location (dashboard) to view all project performance.

Pricing is a little on the high side for consultants and freelancers wanting to utilise some of the advanced functionality of the tool.

The ability to plug in a website URL and quickly see (1) which keywords it is ranking for and (2) what keywords it is buying in paid search is in a word, invaluable. This has on more than one occasion helped me to secure a new client. Thus, the software has paid for itself many times over already. The Website Audit feature is very good and competitive with anything else out there -- Raven Tools, A Hrefs, MySiteAuditor, etc. The new SEO Ideas functionality is a very awesome, very promising feature that will definitely keep me renewing for another annual subscription.

The Link Audit Tool is a little weak. Not quite good enough for me to be able to let go of my A Hrefs subscription. I hope this will improve so I can cut back on my very high "Tool Overhead" costs.

They have updated this product a ton since I first started using it. Every update has been extremely useful. I'm able to export a full SEO report for clients - this includes an overall site audit with a breakdown of the site/ what to improve, organic keywords, position tracking, backlink report, link building opportunities, sample PPC ads and they've newly added social media information that I haven't had the opportunity to test out yet. I just learned they offer certifications too so I'm excited to dig into those!

Very few if any - I don't have any to report. The tool can be overwhelming when you first use it because of the crazy amount of features available. With that being said, (as mentioned) there are certifications and learning tools and once you're able to play around with it, it's pretty simple to navigate.

- Hourly, daily, weekly, monthly updates! - Ability to track numerous projects at once - Extensive keyword database - KW Magic Tool is great - Powerful keyword analytics - Fun to use

- Small learning curve - as it can feel overwhelming at first. - SERPs don't always look accurate.

SEMrush offers many ways for comprehensive competitve research. It is a must have for every search engine optimizer. Information handled is extensive and can be passed on to clients easily and for our team to use efficiently. SEMrush has a SEO community aspect, the training base and integration is excellent. Videos and webinars are offered for comprehension and awareness.

The free version is very limited. If you want to use SEMrush you are going to have to pay for it. It is sometimes difficult to find data on lesser trafficked keywords.

We use the tool mostly to help with our SEO clients. I personally like the on-page grader tool. I think it's a great way to compare your page with the top 10 ranking pages for a specific keyword. I think the tool is fast and I like how you can receive almost instant advice. Some other tools can take much longer to scan a site. The site audit in particular can deliver quick responses.

I am uncertain on the position tracking. We use a few different SEO tools alongside SEMRush and the results we get back from SEM Rush seem to be different to the other tools.

There is so much functionality to SEMrush, I don't think I'll ever know all of its capabilities. For any type of search research -- whether it's average CPC for an SEM campaign or insights into my competitors rankings -- I turn to it. I also tend to think that SEMrush's traffic data is a little more accurate than some of the other tools i use (though we all know total accuracy is impossible in our industry) and I prefer it for traffic and organic CTR estimates.

The design could use some improving. Sometimes I get lost trying to find a particular report -- especially since there are so many options. I also still prefer AHREFS for tracking backlinks, even though you could technically do it in SEMrush.

up-to-date tools and analysis, nice user interface and good power tools. Easy to use and extent knowledge base with academy. Varied type of analysis for a SEO analyst and easy integrations with essential tools

To have access to things like the API or new tools like the canibalization report you need to pay for the next tier subscription. For many companies or SEOs this may be beyond budget. I tried to reach customer service very difficult to have a response not so good on that front

Hi Martin! Thanks a lot for leaving us this review, we are glad you like using the tool! You can easily start an online chat with one of our representatives on the website, we will be happy to help with any question you may have regarding our tools!

This is an affordable tool even for SME to completely control their SEO and SEM activities.

Some features are not so useful and not fully developed

Hi Andrea, thank you so much for the review you left us!

SEMrush contains every report and data point you would ever want regarding SEO and SEM. I mean that literally. I don't think there is another tool that has as many features as this.

It is extremely overwhelming for a new user.

There is no one best feature. A few of my favourites are the Projects tracking which includes a site health checker as well as the on-page seo checker and the SEO template which plugs in nicely to Google Docs. Another new feature we're loving is the keyword manager where you can import keywords and get their search volumes.

Occasionally, the software stalls and takes a long time to update, so we're forced to check all our positions and rankings manually which is really frustrating.. it happens once or twice a year, normally for about 2-3 weeks.

This is very powerful SEO software. I use it to investigate how other companies are targeting their keywords. You can also use this to figure out which keywords to target for your blogs or websites and see which related keywords consumers are looking for and the rate searched for each week or month. Lots of reporting and the data available is very accurate.

It is a bit pricey for just a basic subscription and could use some more functionality for seeing what the competition is up to.

Very specific keyword research results, instead of large ranges of numbers, making it easy to decide if it's a keyword you want to write about. Amazing filter options to drill down to long-tail keywords. Ability to research competitors' ranking and keywords too.

The price is hard to swallow and justify for newbies just getting started who aren't making money blogging. There's SO much information, I feel overwhelmed and wonder if I'll ever use it all.

Hi Chelsea, thank you so much for your review! We are glad to read you enjoy the Keyword Research tools. Also happy for your blog progress - keep it up and don't hesitate to reach out to us for any questions!

SEMRush provides loads of actionable data from SEO to PPC to Social. I use it a lot for Internet Advertising / PPC research on what competitors are doing - what are their ads saying, what keywords do they target, what is their estimated ad spend, etc all in one place. It helps with not only search ads - but also display ads - this super feature helps us understand what the competition is up to. It helps in keyword research for organic SEO as well as paid traffic. In terms of SEO it helps track position on organic search results (SERPS), SEO audit including technical stuff and backlinks.

The only thing about all the data provided is that its an estimate - so they are not accurate - although they give you a magnitude or direction - they are far from accurate to be used as a benchmark. There are a lot of alternatives for SEO like Moz - which are more easier to use & bring in thought leadership in the industry. There are a lot more things that can be better like the reports can be more intuitive, it's really slow at times, missing data on various sections, etc - can be a handicap at times.

The biggest advantage of SEMRush is the ability to generate enormous amount of the actionable data on the subject you want to research in. That allows to own the reliable data according to what you can confidently make the right decisions from the perspective of the SEO Strategy. This tool is beyond productiveness if it's used to its full capability. It's an invaluable everyday asset in my SEO projects.

The only cons I'd like to emphasize is the 'Keyword competitiveness' research tool, which is not as exact as other competitors are having (KR, KF, etc) it's slightly hard to understand for what keyword you should go for. Apart from that, I assume, it's very expensive for the starter SEO guys to afford.

The features I like most about SEMrush software; Domain Name Analysis is specific to a domain. You type a domain name (for example, "google.com") into the search bar, and you get valuable information about it. Second, Keyword Analysis is keyword focused. You write a keyword about your brand (for example, "what is a deeplink") and you get details about that keyword. I love these two features.

Frankly, I have not encountered any situation that I do not like, I have used all its features very efficiently.

Hi Caner, thank you so much for your review! Great to know you enjoy a lot of features within Semrush!

The depth and breadth of tools available in one spot is unparalleled.

It doesn't have the cleanest or fanciest UI/UX. Connecting other tools like Google Analytics over and over for each tool in SEMRush is mildly annoying.

Hi Chris! Thank you so much for taking the time to write this review! We appreciate your feedback, and will keep working on improvements!

The clean interface, the scope of data you can obtain - but simply, it's ease of use in comparison to Moz and Ahrefs

The videos are poor. I watched the SEM rush tutorial, it lacked any kind of charisma and was really surface level. Then, I wanted to deep dive into Google ads, your course is terrible, I'm sure the man Is knowledgable but it was a video of him with small excerpts of the interface - it should be all a screen share with him in the corner - I understand the want for the videography and angles, the productivity youtube kind of effect, but it took away from the education to the point I had to quit. Actually teach, teach well - people will love it. Your whole education hub is well advertised and lacking for quality engaging content.

If you have an online store you can boost your store. You can improve your search engine optimization and social media marketing with SEMrush tools and features. You can do Technical SEO audit of your website. You can track the position of your website for different keywords. You can check and analyze the Backlinks of your website.

All features of SEMrush are really professional and improved. According to my experience there are no cons. Because the platform is really great for E-commerce and for Enterprise.

Thank you for your feedback!