SendinBlue Email Pricing, Features, Reviews & Comparison of Alternatives

SendinBlue Email Reviews

SendinBlue Email

Automation, Marketing & Transactional Email, and SMS Service

4.21/5 (96 reviews)
5,847     5,400

SendinBlue empowers businesses to build and grow relationships through email campaigns, transactional emails and SMS messages.

What makes us different? SendinBlue is powered by our world-class customer happiness team and we offer pricing plans guaranteed to make you smile. Our platform combines a robust suite of services within a single, user-friendly solution.

Create Mobile-Friendly Emails
Use our responsive design tools to easily create beautiful emails that drive action.

Integrate Advanced Designs
Want to use your own HTML code? Simply paste it. Our creation tools make design easy for both advanced and new users.

Scheduling & Automation
Launch your campaign immediately or schedule it for later. Create automated campaigns to send welcome emails and order confirmations.

Deliverability
We assure the security of our clients and we make sure their subscribers are reached. You can even pre-test deliverability before sending campaigns to see if your email will make it to the inbox.

Integration
SendinBlue integrates with list building plugins like Privy, OptinMonster and PlugMatter that allow you to easily display pop-ups on the exit intent and automatically push the email addresses to your SendinBlue account. Connect SendinBlue with your ecommerce, CMS and other apps including: WordPress, Drupal, Magento, Prestashop, Shopify, Zapier and more.

Clear and Complete Reports
View your results in real-time, or any time. Your results' history is stored and ready to export! Use the Heat Map to see the areas on your campaign where contacts interact the most.

Statistics you Need
Review reporting on your open rates, click rates, hard bounces, or create custom metrics to follow.

Google Analytics
Want to track the traffic sources to your site? Integrate SendinBlue with Google Analytics and monitor traffic driven by your email campaigns.

SendinBlue Email Reviews (96)

Most positive review

 Great Alternative

I have used this software to send monthly emails to our master list of people who are interested in an event we put on. It has been a great alternative to Mail Chimp after our list grew too large. This software has been much more economical for the mid-high size of our email list.

Read the full review
Reviewed 28th of January, 2016 by A verified reviewer

Most critical review

 Lack of Cusomer Support

Lack of customer support. Struggling to get customer support. My account will not verify my email properly when I try and create a campaign. I have sent numerous emails and tickets without this issue being resolved. Is there an international phone number I can call?

Read the full review
Reviewed 30th of January, 2016 by A verified reviewer

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SendinBlue Email Pricing

Starting from: $7.37/month

Pricing model: Freemium, One-time License, Subscription

Free Trial: Available (No Credit Card required)

SendinBlue pricing is based on the number of email messages sent, rather than the number of contacts you keep in your account.

Try SendinBlue with a free account and send up to 9,000 emails per month (300 emails per day).

As your business grows, you can upgrade to a plan that meets your needs without breaking the bank! Send up to 40,000 emails per month for just $7.37 -- or send even more emails at great prices.

View Pricing Plans

Key Features of SendinBlue Email

  • Mobile-Friendly Email Design Templates
  • Import Your Own HTML Design
  • Email & Phone Customer Support
  • Excellent Deliverability
  • Unlimited Contacts
  • Customizable Sign-up Forms
  • Advanced Contacts Segmentation
  • Advanced, Real-Time Reporting
  • Link Tracking
  • Hard Bounce & Unsubscription Management
  • Pre-Schedule Campaigns
  • SMTP (Transactional) Email
  • Transactional SMS
  • Marketing Automation Tools
  • Google Analytics Integration
  • API & Documentation
  • eCommerce Plugins: Prestashop, Shopify, Magento, WooCommerce
  • Plugins for WordPress, Salesforce, Drupal, OptinMonster
  • Zapier Integration
  • Advanced Marketing Automation Tools
  • CSV & Text File Contact List Imports
  • Mobile-Friendly Email Design Tools
  • Social Media Integrations
  • Customizable Signup Forms

SendinBlue Email Screenshots (9)

SendinBlue Email screenshot: Mobile-Friendly Email DesignerSendinBlue Email screenshot: Mobile-Friendly Email Design TemplatesSendinBlue Email screenshot: Email Campaigns - Sample ReportSendinBlue Email screenshot: Marketing Automation - DashboardSendinBlue Email screenshot: Marketing Automation - Workflow TemplatesSendinBlue Email screenshot: Marketing Automation - Sample WorkflowSendinBlue Email screenshot: Transactional Email ReportingSendinBlue Email screenshot: Plugins and IntegrationsSendinBlue Email screenshot: Account Dashboard

Specifications

Intended Users
Freelancers, Large Enterprises, Mid Size Business, Non Profits, Public Administrations, Small Business
Devices Supported
Android, iPhone-iPad, iPhone, Mac, Windows, Web-based
Supported Countries
Asia, Australia, Brazil, Canada, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom, United States
Supported Languages
English, French, German, Italian, Portuguese, Spanish
Support Options
FAQs, Knowledge Base, Online Support, Phone Support

Alternatives to SendinBlue Email

Benefits

Save Money.
Get competitive email marketing pricing. For most customers, switching to SendinBlue provides substantial savings that you can reinvest in other areas important to your business.

Save Time.
Manage email marketing, text message (SMS) marketing and transactional messaging (via email & SMS) within a single SendinBlue account.

Get Help.
Supported by a team that’s dedicated to your success. While other services skimp on service, we’re here to help you by email, phone and Twitter!

Who is SendinBlue Email For?



SendinBlue offers self-serve tools that are suitable for businesses of all sizes. The vendor works with clients with subscriber lists that range in size from 100 contacts all the way to 1 million+.

Some of SendinBlue’s most well known clients include Rakuten and BMW. Although SendinBlue is most frequently used by marketing professionals, the self-serve system is straightforward enough that it can be utilized by any member of a company’s team.

Read the full GetApp Analysis

SendinBlue Email Category Leaders

Reviews
Integrations
Mobile
Media
Security

#6 in Email Marketing

View full ranking
61
13
14
13
6
15

GetApp’s ranking highlights the top 25 apps in different categories on GetApp. If an app is listed in more than one category, it has the potential to be ranked in each of these categories. The ranking is independent of any commercial campaign an app vendor has with GetApp. The ranking is based on 5 data points, each scored out of 20: reviews, integrations, mobile apps, media presence, and security.

Security and privacy

Encryption

Yes
Encryption of sensitive data at rest
Yes
HTTPS for all pages

Access control

No
Multi-factor authentication options

Data policy

Yes
Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn
Etienne Dubois

Start with the private IP, you will save time

11/04/2017

They only want you to buy the private IP and they said this is because of the reputation of their shared IP address. The features were really great, but after setup everything, they refused my case. No problem for the refund, one good news!

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No

Response from Sendinblue



Hi Etienne,

Thank you for taking time to try SendinBlue -
we're sorry to hear it wasn¿t a good fit for your needs. When this happens, our hope is to be as helpful as possible as you assess your needs and transition to another service.

The use of shared or borrowed email lists is not allowed in SendinBlue¿s terms of use. These lists often perform poorly and can negatively impact other SendinBlue users¿ ability to reach the inbox. (More details are available in our FAQs here: https://help.sendinblue.com/hc/en-us/articles/208835449--Introduction-to-dedicated-IP#q2). We understand that this can be a ¿deal breaker¿ for some email marketers, so we strive to be transparent about this important requirement by displaying several reminders during the account setup process. Please accept our sincere apologies if these were missed ¿ we understand that your time is valuable. If we can offer any additional assistance, please email us at contact@sendinblue.com.

Kind regards,
SendinBlue

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Veronica Bero

Verified Reviewer

I was scared by reviews...and I tried it anyway

02/04/2017

Pros

This platform is easy. And equally as important for a small biz with a tech department that includes ME (must be easy - too busy) is it is affordable. You get the bang for the buck. Because of other reviews, I was worried about the email validation - I did not have a high open rate on my old platform (Mad Mimi) and did not want to get "turned down" so I hesitated to open a send in blue account ( I have over 5,000 subscribers and growth just hit big time) - what if I go through all this and they say - we can't validate your list? Sorry. GOOD NEWS. I tried it anyway and less than 24hs after I sent my first campaign I was validated and ready to go. I signed up here just to review them because those other reviews were really scary and I want to assure YOU, the small biz owner like me, to go ahead and try it.

Cons

I am having a great experience so far. I would like to be able to maybe add video - I understand the challenge AND would love a solution. Other than that minor add, I have to say - totally impressed.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: GetApp
Helpful?   Yes   No
Read more
Adrianna Vidal

Glad I switched over from MailChimp

23/02/2017

Send in Blue is ridiculously easy to use and way way waayy cheaper than what I was paying at Mailchimp. Not to mention their customer service is easy to get a hold of and super helpful. 10/10 do recommend!

Pros

Ease of Use

Cons

Nothing I don't like!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Tone Jarvis

Affordable Email Solution For A Growing Business

23/02/2017

We switched from Mailchimp to SendinBlue after reading about their service on another website. Their pricing is a lot more attractive than others we have tried and they have some great additional features. Sending and tracking our emails has become a lot easier but the main reason we moved was cost. If you have an online shop as we do they have some great automation features for prospects and customers.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Edmund  DeSoto

Best buisness email solution

22/02/2017

I have tried different email solutions for SMTP and mailing list finctionality, and Sendinblue tops them all with functionality and ease-of-use combined.

Pros

Easy to use and best value for the dollar.

Cons

None.

Rating breakdown

Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

10/10

Recommendations to others considering SendinBlue Email

None.

Source: Capterra
Helpful?   Yes   No
Read more
Vonda Sinclair

I love Sendinblue

22/02/2017

I've used Sendinblue for a few months now and I've sent out three or four newsletters. I found it easier to learn and more user friendly than a competing service I had before. The price, quality and value are amazing. I love the design features and modules. It's easy for me to make my newsletters beautiful and professional. Customer service quickly answered my questions in a very helpful and friendly way. Thank you!

Pros

Easy to use. I love the flexible design "modules" that I can drag and drop where I want. I love that I can easily change the colors of the backgrounds or buttons to any color I like. I love the buttons too which my previous newsletter service didn't provide. The look of the newsletter is very professional.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Laura Castree

Great service

22/02/2017

A fantastic, very user friendly service at a competitive price. We have used other campaign software in the past and this is much easier to use - the reports are very helpful.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Carolyn Kaichi

Great Value and Exceptional Customer Service

15/02/2017

So far I¿ve been very happy with the product--the only improvement I would wish for is more features and flexibility in edit mode. I¿m used to Adobe InDesign and although I know those kinds of features are unrealistic for this kind of program, I get sometimes frustrated at the template level...

Pros

Easy to use!

Cons

Need more template flexibility

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
R Dupper

Sweet and swift

15/02/2017

Coming from Mailchimp, SendInBlue was a breeze to work with.The pricing is way friendlier, too. There will undoubtedly be features added as time goes on. Highly recommended.

Pros

All

Cons

Lack of integrations with other softwares. Mailchimp is way ahead there, logically. I just hope companies will catch on to you.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Barry Winbolt

I recommend Sendinblue; it meets all of my needs and more.

15/02/2017

As my list grew Mailchimp was going to be too expensive for me. What clinched it was the accusatory style of their emails whenever they considered that unsubscribes from my wholly legitimate opt-in list suggested that I breaching their standards. I evaluated Sendinblue over some months, and I'm really (no, REALLY) happy that I switched. Semdingblue is great value, flexible and does a lot more than I expected. I can automate things in my standard (cheapest) package, I get 40,000 emails a month, and when I've needed to contact them I have had amiable and informative personal responses, quickly, which has been so helpful. It took me a little while to get to grips with the Sendinblue template builder (hence 4 stars). This is probably due to my poor grasp of what I had to learn. I couldn't find instructions on a number of points so I had to work it out. I recommend Sendinblue as it looks like it meets all of my business needs and more.

Pros

The colour (it's blue). Ease of use, range of automations, great value, efficient delivery and great customer service. Plus, it integrates well with Wordpress.

Cons

I have found the template builder could use an 'idiot's guide', for me at least.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10

Recommendations to others considering SendinBlue Email

See 'cons' above. Some time ago I emailed twice and got helpful replies quickly, but the instructions for the template builder (short videos if I remember correctly) missed out things like formatting images and some of the other functions. My slowness may have been due to my unfamiliarity... but I had to work things out which put me off initially.

Source: Capterra
Helpful?   Yes   No
Read more

GetApp Analysis

Email newsletters and promotions have replaced direct mail pieces for many businesses, primarily because of the speed, efficiency, and high return on investment that online marketing can provide. SendinBlue is a leading solution for businesses that are interested in independently managing their email and SMS marketing campaigns, along with sending transactional messages.

Suitable for businesses in every industry, SendinBlue has integrated tools for building responsive newsletters, transactional emails and SMS messaging into a unified platform. Transactional messages enable businesses to send purchase confirmations, password resets, and other non-commercial messages to their clients.

What is SendinBlue Email?

SendinBlue is working to democratize the world of email marketing, one client at a time. With the web-based platform, businesses can create campaigns, manage contact lists, and send emails to the subscribers on their custom contact lists. After those messages have been sent, SendinBlue provides its users with clear graphs, reports, and statistics that they can then use to track the results of their online marketing campaigns.

Advanced features enable businesses to schedule when their messages should be sent and segment contacts based on custom filters. SendinBlue also provides businesses with customizable subscription forms that they can integrate into their websites to encourage more customers to sign up to receive their marketing messages.

SendinBlue differentiates itself competitors in the industry by offering a reseller platform for agencies, along with multi-language options. Pricing is another area where SendinBlue stands apart, given that the solution is significantly less expensive than many competing platforms. SendinBlue’s self-serve approach enables users to affordably send marketing emails on their own, without relying on agencies or industry “experts.”

Main Features

Building Email & SMS Campaigns

Build an email marketing campaign using SendinBlue’s email creation tools. Drag and drop features enable you to edit text, content, forms, and pictures until you’re happy with the completed look. You can achieve maximum personalization by styling your emails using SendinBlue’s Creation Tools.

Upload custom images from the image gallery to embed in your emails. You can save your emails to continue working on the design at a later time, or save yourself some time by relying on SendinBlue’s templates to get the job done quickly.

Running Campaign Reports

Once your email campaign has been sent, view SendinBlue’s Reports to track the results of your efforts. After you’ve chosen the campaign you’re most interested in learning more about, SendinBlue will provide you with all the relevant data, including interaction histories and statistics for each subscriber on your list.

Within each of your reports, you’ll see a breakdown of the number of views, unique views, clicks, unique clicks, unsubscribe requests, and bounces that occurred as a result of your mailing. You can see what percentage of recipients marked your message as spam, and see a list of which readers viewed your message in its entirety. You can then download your report onto your desktop, or share it with colleagues online using SendinBlue’s sharing tools.

Viewing Real-Time Statistics

For a more high-level view of your email campaigns, click on the Statistics tab. Campaign statistics allow you to follow campaign results in real-time. Not only can you see the overall results of your email marketing campaigns, but you can also view those results by ISP. SendinBlue even lets you build your own tracking statistics with custom metrics.

Filter the statistics that SendinBlue provides by date range. Rather than limiting results based on campaigns, the Statistics page limits results by date. For example, you can see the open rate, click rate, and un-subscription rate for messages sent in April and May. You can also drill down to see more detailed analytics, both for email and SMS campaigns.

Sending Transactional Messages

Transactional messages can be sent via SMS or email, and they frequently include things like purchase confirmations, password resets, and other non-commercial information. SendinBlue offers a number of advanced deliverability and tracking tools through its transactional service. For example, the platform supports automatically blacklisting contacts that result in hard-bounces to keep contact lists as healthy as possible.

View the results of your transactional messages through SendinBlue’s dashboard, keeping a close eye on the total number of SMS messages being sent per second, minute, or hour. Detailed analytics show exactly how many SMS subscribers have replied to or rejected the transactional messages your company has sent in the past month, compared to the total number of messages that have been sent and received.

Integrations

SendinBlue integrates with many other applications, including PrestaShop, Magento, WooCommerce, Easy Digital Downloads and Wordpress. Plugins are also available for Prestashop, Magento, and Wordpress.

Pricing

Pricing for SendinBlue is deceptively simple. Users pay based on the number of emails that they send in a month. The company also offers a free plan for users who send fewer than 9,000 emails per month.

Bottom Line

  • Enables companies to send email and SMS messages to subscribers.

  • Self-service marketing solution.

  • Equally suitable for beginners and advanced users.

  • Built for businesses of all sizes.

  • Detailed reports track the results of online campaigns.

Frequently used together