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Top Rated Campaign Management Software with Email Management in 2026

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Verified reviewer profile picture

All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: April 2026

Email management organizes and tracks email campaigns efficiently, automates follow-ups, and ensures compliance with regulations. It simplifies segmentation, scheduling, and personalization, enhancing communication and improving overall marketing effectiveness. Our reviewers in campaign management software rated this feature as highly important.

4 Best Campaign Management Software with Email Management

  • ActiveCampaign
  • MailerLite
  • Brevo - Highest rated for email management
  • Mailchimp

See other top Campaign Management products with email management

How we picked the 4 top rated products

We chose the high-performing solutions on this list based on verified user ratings on our site. Depending on available data, qualifying products either had to be among the most user-reviewed or the most searched-for products in the campaign management software category. They also needed to have sufficient reviews about email management, have a minimum user rating of 3 out of 5 for that feature, and show evidence of U.S. market presence. We then added a distinction for the product with the highest rating for email management based on our proprietary ratings and reviews. Sponsorship or client status has no influence on the selection of these products, but it may impact the order in which products appear.

Details for the 4 best products

ActiveCampaign logo
4.6
(2.5K)
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User insights about the email management feature

Reviewers appreciate ActiveCampaign's well-structured email management, noting its ease of segmentation, scheduling, and list organization. They find the automated follow-ups and variety of email automations valuable. Users report that creating and sending emails is straightforward, with helpful tutorials available. Some mention the interface can be overwhelming initially, and there are occasional issues with Gmail integration. Overall, ActiveCampaign's email management is praised for its flexibility, ease of use, and effectiveness in managing campaigns and customer communication.
“Email management is well-structured, enabling easy segmentation, scheduling, and list organization. Automated follow-ups are a plus, but the interface can be overwhelming initially.”
Verified reviewer profile picture

Matteo P.

Graphic Designer

“Easy to set up either automations for an email sequence or a one off campaign to a segment of our database. ”
JO

Janelle O.

Director

Campaign Management key features coverage

ActiveCampaign offers 6 out of the 6 key features for Campaign Management software identified by reviewers:

Email Marketing4.7
Campaign Analytics4.4
Campaign Planning4.6
Contact Database4.4
Contact Management4.5
Lead Capture4.4

Pros and cons based on 2,560 verified reviews

67% of users rated ActiveCampaign 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,560 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Effective sales funnel creation

Supports business growth

Robust automation features

Efficient client management

Comprehensive lead management

Cons:

Frequent performance issues

User experience problems

Limited landing page options

Complex navigation and switching

High costs and complexity

See pros and cons details

Pricing

Starting price:$15 flat rate/per month|Free version:Not available|Free trial:Available

Prices may vary depending on the number of users and features.

MailerLite logo
4.7
(2.2K)
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User insights about the email management feature

Reviewers indicate that MailerLite's email management is user-friendly and straightforward. They appreciate the simplicity of setting up and scheduling email sequences, and find the interface clear and easy to navigate. Users highlight the effectiveness of organizing and filtering subscribers, as well as the ability to automate and track email campaigns. They also value the integration with websites and the ability to segment audiences based on behavior. However, some users wish for more customization options for email designs. Overall, MailerLite's email management is praised for its efficiency and reliability.
“MailerLite is the first email automation software that I have used. They have made it so effortless to set up and distribute emails and campaigns. I now know how my subscribers are responding to my emails and have a greater sense of confidence when sending emails to my lists.”
Verified reviewer profile picture

zoie y.

Coach

“Like most similar platforms out there you can import your subscriber list and schedule campaigns. Organising and filtering subscribers based on their preference is worth taking the time to set up so you know what to target to whom.”
JC

Jacqueline C.

Brand Designer

Campaign Management key features coverage

MailerLite offers 5 out of the 6 key features for Campaign Management software identified by reviewers:

Email Marketing4.8
Campaign Analytics4.6
Campaign Planning4.6
Contact Database
Contact Management4.6
Lead Capture4.5

Pros and cons based on 2,256 verified reviews

78% of users rated MailerLite 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 2,256 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Supports small business growth

Responsive customer support

Effective live chat support

Comprehensive email marketing

Intuitive drag-and-drop editor

Cons:

Challenging account management

Complicated version upgrades

Website management difficulties

Limited form editor functionality

See pros and cons details

Pricing

Starting price:$10 per user/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Brevo logo
4.6
(3.4K)
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User insights about the email management feature

Reviewers appreciate Brevo's email management capabilities for their ease of use and reliability. They report that it is simple to create, track, and save emails, and find the detailed insights on customer interactions valuable. Users highlight the ability to manage contacts, campaigns, and responses in one place, and praise the platform's intuitive interface. They also mention the helpfulness of the editing tools and contact segmentation, as well as the integration with other email systems. Overall, users find Brevo's email management efficient and effective for their needs.
“Email management in Brevo is super important because it helps you keep everything organized and running smoothly. It lets you handle all your email contacts, campaigns, and responses in one place. Good email management helps you sort and categorize ”
Verified reviewer profile picture

Kshitij W.

Performance Marketer and Content Creator

“Bravo allows to follow reactions to campaign sent and get insights about whats clients want”
UB

Ulysse B.

Coordinateur

Campaign Management key features coverage

Brevo offers 6 out of the 6 key features for Campaign Management software identified by reviewers:

Email Marketing4.7
Campaign Analytics4.5
Campaign Planning4.6
Contact Database4.4
Contact Management4.5
Lead Capture4.3

Pros and cons based on 3,406 verified reviews

72% of users rated Brevo 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 3,406 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Comprehensive marketing tools

Effective email marketing

Support for small businesses

Efficient campaign creation

Cons:

Slow performance issues

Restrictive email limits

Challenges with email sending

See pros and cons details

Pricing

Starting price:$9 usage based/per month|Free version:Available|Free trial:Not available

Prices may vary depending on the number of users and features.

Mailchimp logo
4.5
(17.5K)
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User insights about the email management feature

Reviewers find Mailchimp's email management tools comprehensive and user-friendly. They appreciate the ease of creating, saving, and managing email templates, as well as the ability to track and analyze email campaigns. Users highlight the platform's automation capabilities, allowing for targeted and scheduled emails. They also value the integration with other systems and the ability to segment and organize contact lists. Some users mention the high cost and occasional complexity, but overall, Mailchimp's email management is considered effective and essential for their marketing needs.
“I like the features for creating and managing the emails that I send out through Mailchimp. The platform provides time options, stats, and lots of ways to make emailing more effective.”
MM

Melanie M.

Creator

“Mailchimp allows me to easily run through email creation and maintain cohesive branding with saved templates and photos previously uploaded. ”
LB

Laura B.

Holistic Trauma Therapist and Intuitive Coach

Campaign Management key features coverage

Mailchimp offers 6 out of the 6 key features for Campaign Management software identified by reviewers:

Email Marketing4.6
Campaign Analytics4.5
Campaign Planning4.3
Contact Database4.4
Contact Management4.4
Lead Capture4.3

Pros and cons based on 17,565 verified reviews

59% of users rated Mailchimp 5 out of 5 stars, while 2% gave it 1 or 2 stars. To determine these pros and cons insights we analyzed 17,565 reviews and identified the topics where users expressed positive and negative sentiment.

Pros:

Efficient client communication

Comprehensive email marketing

Streamlined newsletter creation

Effective email blasting

Support for small business growth

Cons:

Issues with spam filtering

Restrictive usage limits

Challenges with issue management

Expensive for small businesses

Limited design customization

See pros and cons details

Pricing

Starting price:$13 flat rate/per month|Free version:Available|Free trial:Available

Prices may vary depending on the number of users and features.

Other Top Rated Campaign Management Software with Email Management in 2026

Trello logo

Visual collaboration tool for shared project perspectives

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Trello is a project management tool that helps teams organize and manage their tasks. It caters to a range of industries and teams, from marketing to engineering. Trello's simple and intuitive interface makes it easy for any team to get started and stay on top of their work.

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Mailchimp logo

Email and SMS marketing automation platform

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Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels.

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Asana logo

Project tracking and workflow management platform

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Asana is a campaign management tool where you can connect all your work in one place and bring teams together, anywhere. From lists to boards, to calendars and gantt charts, organize work your way. Join millions of teams across 190 countries who use Asana to get more done.

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monday.com logo

Project management software

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monday.com is a visual Campaign Management software used by marketing teams to collaborate, plan and track campaigns - all in one place.

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HubSpot Marketing Hub logo

All in one inbound marketing platform

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HubSpot brings data from every touchpoint with your leads into one clean view that you and your sales team will love.

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ClickUp logo

Productivity platform for marketing agencies

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ClickUp is a productivity platform that helps businesses combine project management tools, AI capabilities, and collaboration features in a unified workspace. The system can integrate tasks, documents, goals, and chat functionality while offering AI-based agents that automate workflows and answer questions. ClickUp serves teams across various departments with enterprise-grade security certifications including SOC 2 Type II, ISO 27001, GDPR, and HIPAA compliance.

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Brevo logo
Category Leaders

Automation, marketing & transactional email, and SMS service

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Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

Read more about Brevo

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MailerLite logo
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Advanced email marketing made easy.

learn more
From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

Read more about MailerLite

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Smartsheet logo

Online work execution platform for businesses of all sizes

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Smartsheet, an online work execution platform, empowers organizations to plan, track, automate, and report on work. Over 80,000 brands rely on Smartsheet for project and work management because of its easy-to-use interface, real-time gantt charts and dashboards, and work automation features.

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Semrush logo

Reliable SEO tools for the AI Search Era

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Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

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Airtable logo

AI-Powered, No-Code App Building Platform

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Airtable is the AI-powered app platform that unifies data, maximizes collaboration, and powers smarter workflows — no code required.

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ActiveCampaign logo

AI-first marketing platform

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ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

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ShippingEasy logo

Online shipping automation pla eCommerce seller

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ShippingEasy is online shipping fulfillment software for eCommerce sellers that want the best postage rates and automate back-end shipping processes.

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Wrike logo

AI powered workflow management platform

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Execute your most successful campaign yet with Wrike's trusted work management. Streamline your intake with custom-field request forms, collaborate in real-time, plan out projects, share results, and accelerate approvals with built-in proofing tools.

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Constant Contact logo

Streamlines marketing to grow loyal audiences

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Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

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Omnisend logo
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Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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EngageBay CRM logo
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Integrated sales & marketing software for growing teams

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AI-powered all-in-one CRM for marketing, sales, and support — built to help small businesses grow faster.

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Marketing 360 logo

Marketing Platform For Small Business

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Fuel growth with multi-channel ads
You can’t control where people spend their time, but you can control if you’re there. Capture market share by staying in front of the right audience with multi-channel ads. Create your free account today to learn more and explore plans and pricing.

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EmailOctopus logo
Category Leaders

Cloud-based email marketing tool

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EmailOctopus is a low-cost email marketing platform that offers simple yet powerful tools for growing and engaging an audience. Users can create beautiful email campaigns, build email drip sequences, and integrate their mailing list with customised sign-up forms and landing pages.

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Klaviyo logo

AI-enabled email marketing solution for B2C companies

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Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

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iContact logo
Category Leaders

Email marketing , automation, and landing page software

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Manage email campaigns from creation to execution and everything in between. List management, creative templates, social post support and full reporting.

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Keap logo

An all-in-one CRM, sales and marketing automation solution

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Use Keap's campaign builder to create automated, action-triggered follow-up marketing campaigns, & use pre-built templates or design your own campaigns

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Campaign Monitor by Marigold logo

Cross-channel marketing made simple and stress-free

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Create pixel-perfect designs with our drag-and-drop tools and use powerful automation workflows to send relevant and personalized emails.

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Bitrix24 logo

All in one business management workspace

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Bitrix24 #1 FREE CRM with campaign management and marketing automation. Over 12 million clients. Cloud, mobile, open source.

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Marketo Engage logo

AI-powered marketing automation platform

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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Key features for Campaign Management software

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

  • Email Marketing: Reviewers highlight unlimited email sends, powerful automation, customization with templates, A/B testing, drag-and-drop builder, and detailed analytics for optimizing campaigns. 96% of reviewers rated this feature as important or highly important.
  • Campaign Analytics: Users value detailed insights on open rates, clicks, and engagement, allowing for data-driven optimization and visualization of campaign performance. 91% of reviewers rated this feature as important or highly important.
  • Campaign Planning: Reviewers appreciate tools for detailed targeting, scheduling, and keyword planning, enabling precise, data-driven campaign strategies. 91% of reviewers rated this feature as important or highly important.
  • Contact Database: Users find easy import, segmentation, and management of contacts critical for tailored campaigns and maintaining accurate records. 91% of reviewers rated this feature as important or highly important.
  • Contact Management: Reviewers emphasize advanced tagging, segmentation, and tracking features for efficient organization and personalized interactions. 90% of reviewers rated this feature as important or highly important.
  • Lead Capture: Users highlight customizable forms, landing pages, and integration capabilities for effective lead generation and management. 87% of reviewers rated this feature as important or highly important.