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Value for money rating
4.0
/5
32
Price starts from
99
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Other
Price starts from
149
Per month
Pricing model
Free trial
Price starts from
20
Per month
Pricing model
Free trial
Price starts from
5.80
Per month
Pricing model
Free trial
Price starts from
8.95
Per month
Pricing model
Free trial
Price starts from
65
Per month
Pricing model
Free trial
Kay S.
Marketing and Advertising, self-employed
Used daily for 2+ years
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Litmus vastly increased my efficiency in building and testing email campaigns and email templates.
I was hesitant to switch to a remote editor as my default, but Litmus' instant screenshot testing completely changed my workflow - compared to the "old school" method of sending in an email, it's nothing short of revolutionary. In addition, the product is constantly being improved and updated, and the community and support around it is fantastic.
The pricing is not freelancer/small agency friendly. I am mildly annoyed by the presence of tabs for features that are not included in my account level - in my view, if I can't use it, I shouldn't see it.
Eleni Y.
Marketing and Advertising, self-employed
Used daily for 1-2 years
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The platform is very versatile which is great when it comes to design and layout. The platform is easy to use - pretty much anyone can use it no matter how uncomfortable you are with platforms or even if you've never used it before. If you want indepth insights into your emails, deliverability, previews etc, this is a must.
I've used this for almost two years and I've found this to be a vital part of my email campaign strategy. All email clients and apps work differently and the way you design an email in one platform may not translate all that well to email clients, so this is a great way of working out how to optimise your emails.The UI is very clear, easy to use and no jargon. Simply send your email to your litmus...
They recently took away their subject line and preview header testing function which I really loved. Plus, it can get a little expensive for this platform, so depending on the size of your organisation, number of emails sent and how experienced you are with email marketing, you do need to take into consideration what level of plan you get. If you're experienced with email marketing (design, layout, optimisation) you probably wouldn't use this as much, but it's still a very useful tool.
Amelia F.
Pharmaceuticals, 501-1,000 employees
Used other for 2+ years
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For a marketing agency, is can be a useful tool; just do your research before using and be aware of the contract details regarding pricing and service.
This software is easy to use at the onset; I also particularly like the spam check feature, which helps with advising clients on how to best design emails.
In the past I've seen that if usage exceeds the plan limits, your contract is moved to the next service level/package without notification.
Abby H.
Think Tanks, 11-50 employees
Used weekly for 1-2 years
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Great tool for learning to code email without worrying about messing things up.
As an email marketer, this is one of my favorite tools. We have a small marketing team with no real developer on staff. So it is great to have this tool as we learn and try new things without fear of breaking our emails in some inboxes.
We did have Litmus integrated with Marketing Cloud, but they upped their pricing out of our range.
Verified reviewer
Computer Software, 51-200 employees
Used monthly for 2+ years
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Email testing across all email clients and mobile devices.
Emails not consistently great across every email client? Litmus solves that. You can easily send a test email to them or copy/paste email code to see it render across all major clients.
It's a bit more expensive than their competitor, email on acid. It would be nice if it was native to an email tool rather than a separate tool.
Mike D.
Internet, 201-500 employees
Used weekly for less than 6 months
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We had awful metrics for our email campaigns and used litmus to increase those in only a few short weeks.
Litmus had a great set of tools to make sure you maximize your email marketing campaigns. The spam testing and email box checker are top notch and we have seen good improvements in our campaigns.
Cost, the cost is very high and it is vary hard to justify the cost to other people in the organization. Although they see the value the cost can be upwards to thousands a year depending on your needs.
Verified reviewer
Computer & Network Security, 11-50 employees
Used other for less than 6 months
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Helps in designing and testing email campaigns. The rich features and wide capabilities make it a perfect product for this domain.
Litmus makes it easy to test emails before sending it to subscribers. You can generate a detailed report and work on improving your draft for better deliverability.
Litmus is a bit expensive for small teams. However, if you see great value in your email marketing efforts, you can surely give it a try.
Adam A.
Used monthly for less than 6 months
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- Great tools for creating email templates - Online code editor with keyboard shortcuts on board. - A very large base of previews in different email clients. - Great blog with many tips, tricks, reviews and bits of precious knowledge.
It is not for small companies, as it is expensive in my opinion. But if you can scale your sales with emails this is definitely a tool for you. Online code editor has few annoying bugs, but nothing serious.