OptinMonster Features

OptinMonster

Lead generation software for marketers

4.36/5 (14 reviews)

OptinMonster Feature Summary

  • A/B split testing
  • Page-level targeting
  • Sidebar forms
  • Floating bar
  • After post & inline forms
  • Content locking
  • Exit-intent technology
  • Referral detection
  • Yes/no forms
  • Slide-in scroll trigger boxes
  • Full screen takeovers
  • Campaign scheduling
  • Drag-and-drop form builder
  • Behavior personalization
  • Visitor segmentation
  • Popups
  • Reporting & statistics
  • Animated effects

Marketing Feature Comparison

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A/B Testing (134 other apps)
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Customizable Branding (172 other apps)
Customizable Templates (175 other apps)
Data Import/Export (132 other apps)
Drag & Drop Interface (182 other apps)
Engagement Analytics (151 other apps)
Monitoring (164 other apps)
Multi-Channel Marketing (141 other apps)
Real Time Analytics (137 other apps)
Real Time Data (126 other apps)
Reporting & Statistics (183 other apps)
Social Media Integration (198 other apps)
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Third Party Integration (187 other apps)

OptinMonster Feature Reviews

13 reviewers had the following to say about OptinMonster's features:

Camille Bosley

Keep it simple when using this tool

2018-04-26

Great tool for driving conversions. You can launch tactics FAST.

Pros

Native Google Analytics integration makes tracking a breeze, and the setting triggers is super easy.

Cons

Every A/B test I've tried to run has technical issues.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Hey Camille,

Thanks for the review. I think most if not all of your concerns will be addressed in some of our future updates to the Builder. :)

Thanks again for working with us. Don't hesitate to reach out if we can help you with anything.

Read more
Paola Peralta

Must-have tool for boosting conversion rates and growing an e-mail list!

2018-05-01

Pros

Just used my designer's branding scheme and applied it to the templates, changing the fonts or colors as necessary and bam!

Cons

I was not a fan of the way google analytics grab data from these, but it's not that important at least for the use I was giving the tool.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Monthly

Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Hey Paola,

I'm happy to hear how much you enjoy OptinMonster! Also, thank you for the comments about Google Analytics. I'll be sure to bring this up with the team.

If you run into any issue, please don't hesitate to reach out to us.

-Kevin

Read more
Anonymous
A verified reviewer

Looking for a lead gen tool? You'll definitely need OptinMonster

2018-04-14

Pros

- Various lead forms to generate leads - Amazing customer support - A/B Testing - Integrates with all the major software - Drag & Drop builder (Best part)

Cons

I think they can add more lead gens forms in it so that a newbie blogger or marketers can use it to take their lead generation to the next level.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Other

Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Thank you for the review! We sincerely appreciate you taking the time to leave us an honest review. Don't hesitate to reach out to OptinMonster support if we can assist you with anything.

Read more
Anonymous
(Education Management company, 1001-5000 employees)

Opt-in Monster is great at providing quick conversion data and comparing programs to each other

2018-05-07

Pros

I like how easy it is to get campaigns up and running within Opt-in Monster over to our website.

Cons

We've had a couple of issues with Marketo form integration, but overall our experience with Opt-in Monster is very positive and I would recommend it.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Brandon Weaver

Verified Reviewer

Lots of templates but not very customizable

2018-04-05

Pros

The user interface and building a popup took me a little while but once I got the hang of it, not so bad.

Cons

The biggest drawback is their templates are not very customizable. You can change colors of buttons and background colors and insert your own image but the templates I tried, the platform doesn't allow you move things around to get the pixel-perfect design I want.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

7/10
Source: GetApp
Helpful?   Yes   No
Read more
Patrick Keith

I have been greatly pleased with this software and would highly recommend it overall.

2018-04-26

Pros

For a first time user, I thought the documentation was outstanding.

Cons

I find my self sometimes wishing there was a greater selection of templates. Although, I have been pleased with what is present available in the software.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Hey Patrick,

Thank you for your kind review. I think our updates to the Builder in the near future will help you customize your campaigns even quicker and more intuitively. We're very happy to be working with you!

Please don't hesitate to reach out if we can help you with anything!

Read more
Anonymous
(Environmental Services company, myself only employees)

Great upside, depending on your web platform and aims

2018-08-07

Impressed with the product, I can see the value it would add to higher traffic websites. As an earlier stage venture, it was probably overspec for my needs.

Pros

Great that it plugs into email marketing software like MailChimp and the like, avoids the need for using Zapier or a more manual workaround.

Cons

I'm still impressed with the technology, but it's worth thoroughly testing that the opt-ins work correctly on your website before committing, especially if you intend to buy one of the more expensive plans.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Other

Likelihood to recommend

5/10
Source: Capterra
Helpful?   Yes   No
Read more
Rocky Kev

Quick and easy lead generation software that anybody who knows Wordpress can use

2018-06-24

So many useful features. It's one of the few pieces of software where I use about 80-90% of it's features.

Pros

And the pro version does some incredible things like A/B testing automatically.

Cons

It works, there's frequent updates that makes the software better, and the free version is a excellent taste for many startups.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Renee Lo

Amazing!!

2018-04-30

Pros

I actually really liked the software. Also must add that customer service is completely AMAZING!!! I am so happy they helped me.

Cons

I didn't end up using it long, just because I haven't made the time for my blog.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Hey Renee!

We're so glad you were a customer of OptinMonster and we look forward to working with you again. :)

Best of luck with your blog and we're ready to help you gain leads whenever you're ready.

-Kevin

Read more
Nate Smoyer

Not a bad start for capturing leads

2016-12-06

I think some of the pre-designed forms could be improved in looks, but other wise is a solid tool.

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Anonymous
Head of Marketing (Computer Software company, 11-50 employees)
Verified Reviewer

Simple and powerful

2017-06-09

Pros

We use it daily to attract leads on our landing pages. It's easy to use, and has a lot of features that others don't have, like exit intents, monster effects.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: GetApp
Helpful?   Yes   No
Read more
Anonymous
(Computer Software company, 11-50 employees)

Great software

2018-04-10

Pros

OptinMonster is super easy to use and works extremely well.

Cons

And when I have a support question, they answer it expertly and really quickly.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from Awesome Motive


Thank you so much for your kind words! We're thrilled to have you as a customer! Don't hesitate to reach out to us via Support if you ever have any issues that we can assist you with. :)

Read more
Anonymous
A verified reviewer

I used a free version of Optin Monster and it made designing my website optin form easy.

2018-03-15

Pros

What i love most about optin monster is that i created my optin form in a few minutes and for a rookie, that is big.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Weekly

Source: Capterra
Helpful?   Yes   No
Read more