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Zoho Analytics Logo

Agentic Al-Powered Self-Service Bl and Analytics Platform

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Zoho Analytics - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: January 2026

Zoho Analytics overview

What is Zoho Analytics?

Zoho Analytics is a GenAI-powered self-service BI and analytics platform that transforms raw data into meaningful and actionable insights. Unearth trends, monitor key performance indicators, identify outliers, and gain a holistic, data-backed view of your organization’s performance. Independently analyze and extract insights from data across departments without relying on technical experts. Zoho Analytics unifies data from diverse sources to deliver a true-to-data picture of business health. It offers 500+ out-of-the-box integrations with files, feeds, cloud and on-premise databases, cloud storage, and popular business applications. Its GenAI-powered data preparation and management stack enables users to model, cleanse, transform, enrich, and catalog data through an intuitive interface, using more than 250 prebuilt transformation functions without any coding. Once your data is ready, Ask Zia, the AI-infused conversational agent, helps you build and manage complex ETL pipelines, process data from multiple sources using natural language, and establish a strong metrics layer for accurate quality analysis. The platform includes 100+ domain-specific prebuilt reports and dashboards, pre-trained NLQ models, and intelligently blended datasets across business functions. With its drag-and-drop visual chart builder interface, you can also build and customize interactive dashboards using charts, widgets, pivot tables, and tabular views effortlessly. Our agentic AI assistant, Ask Zia enables immersive, conversational analytics, helping you analyze data, build reports, and derive insights from historic trends, predictions, diagnoses, and smart recommendations. You can assign tasks and trigger actions through conversation, streamlining workflows and driving smarter, data-backed decisions. You can even embed Ask Zia in business applications and collaboration tools like Microsoft Teams, ensuring contextual insights are available within existing workflows without switching platforms. Zia Insights automatically generates meaningful insights in the form of narratives supported by intuitive visuals. Perform diagnostic analytics, forecast critical metrics, and gain intelligent insights with actionable recommendations. Auto-analysis speeds up decision-making by automatically generating relevant dashboards and reports from your data. Empower your data analysis with advanced AI capabilities, such as forecasting and trend analysis, to predict future outcomes using uni-variate and multivariate models, detect anomalies in real time, and uncover hidden patterns through clustering. Perform what-if analyses to simulate potential business scenarios. Set smart data alerts to stay informed about significant changes, anomalies, or goal achievements. Users can build ML models effortlessly with Analytics' no-code interface, enabling quick predictions and insights. For more advanced use cases, Python Code Studio allows custom model creation, providing flexibility for both business analysts and data scientists to drive deeper intelligence. AI agents, models, or MCP (Model Context Protocol) clients can harness Zoho Analytics tools through the MCP Server to drive data analysis, generate insights, and enable informed actions. Collaborate with confidence on the highly secure platform. Reports and dashboards can easily be shared and published to your team members, clients, and vendors, letting you leverage communication with messages and in-context comments. Easily embed reports and dashboards into websites, blogs, and applications for broader accessibility. Create engaging data stories using slideshows or dedicated analytics portals. Build custom analytical solutions using a robust suite of APIs and SDKs designed for flexibility and scalability. Get all of this and more with Zoho Analytics.

Who uses Zoho Analytics?

By industry, Zoho Analytics reviewers are most commonly professionals in information technology and services (15%). The most frequent use case for Zoho Analytics cited by reviewers is data analysis (75% of reviewers).

What do users say about Zoho Analytics pricing?

Most reviewers indicate that Zoho Analytics delivers excellent value for money, with affordable pricing and a robust free version. However, some reviewers feel that scaling costs and additional licenses can make it expensive for smaller organizations.

What are the most popular integrations for Zoho Analytics?

The Zoho Analytics integration most frequently cited by reviewers is Zoho CRM, a CRM product rated 4.8 out of 5 for its integration with Zoho Analytics.

Starting price

30flat rate /
per month

Alternatives

with better value for money


Pros & Cons

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Insights

Reporting

Visualization

Synchronization

Stability

Formulas

Zoho Analytics’s user interface

Ease of use rating:

Zoho Analytics pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(7)
3-4(161)
5(192)

What do users say about Zoho Analytics?

Reviewers appreciate Zoho Analytics for its robust data analysis, customizable reporting, and visually appealing dashboards. They find it easy to integrate with various data sources, value its affordability compared to competitors, and highlight its intuitive drag-and-drop interface for building reports and charts. Many say it streamlines decision-making and supports collaboration across teams.

Users report some challenges with advanced features, initial setup, and complex integrations, especially for non-technical users. They mention occasional limitations in customer support responsiveness, customization options, and handling large datasets. Some feel that learning advanced functions requires extra training or technical knowledge.

Select to learn more


Who uses Zoho Analytics?

Based on 360 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Information Technology and Services
Computer Software
Marketing and Advertising
Education Management
Others

Use cases

Data Analysis
Dashboard
Data Visualization
Reporting
Business Intelligence

Zoho Analytics's key features

Most critical features, based on insights from Zoho Analytics users:

Data visualization
Reporting/Analytics
Data connectors
Multiple data sources
Dashboard creation
Customizable dashboard

All Zoho Analytics features

Features rating:

Database support
Data quality control
Data management
Integration into third party applications
Data extraction
Interactive reports
Data cleansing
Key performance indicators
Data analysis tools
Customizable reports
Customizable branding
Streaming analytics
Activity dashboard
Single page view
Self-service analytics
Ad hoc reporting
Scheduled/Automated reports
Alerts/Notifications
Role-Based permissions
Reporting & statistics
Publishing/Sharing
Profitability analysis
Dashboard
Performance metrics
Data import/export
Functions/Calculations
Self service data preparation
Predictive analytics
Access controls/permissions
Visual analytics
KPI monitoring
Data discovery
Query builder
Data transformation
Data capture and transfer
Search/Filter
Third-Party integrations
Forecasting
Natural language search
ETL
Mobile dashboards
Data blending
API
Sales reports
Sales trend analysis
Application development
Alerts/Escalation
AI/Machine learning
Ad hoc query
Sentiment analysis
Ad hoc Analysis
Single sign on
Storytelling
Templates
Trend analysis
Trend/Problem indicators
Visual discovery
Widgets
Drag & drop
Financial reporting
Data synchronization
Generative ai
Geographic maps
High volume processing
Information governance
Data integration
Marketing reports
Mobile access
Mobile reporting
Monitoring
Multi-User collaboration
Customization
Private dashboards
Collaboration tools
Public dashboards
Charting
Real-Time analytics
Real-Time reporting

Zoho Analytics awards

Zoho Analytics alternatives

Zoho Analytics logo

Starting from

30

Per month

Free trial
Free version
Ease of Use
Features
Value for Money
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EngineRoom logo
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Starting from

495

Per year

Free trial
Free version
Ease of Use
Features
Value for Money
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Starting from

120

Free trial
Free version
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Zoho Analytics pricing

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Basic

30

Per month

Features included:

  • .5 Million Rows
  • Daily Sync
  • Live Connect
  • Unlimited Reports and Dashboards

Standard

60

Per month

Features included:

  • Access Logs
  • Data Alerts
  • Data Backup
  • Data Snapshots
  • Groups Support

Premium

145

Per month

Features included:

  • Activity Logs
  • Advanced Data Preparation
  • Analytics Portal Add-on
  • Logo Rebranding
  • Premium Support Add-on
  • Private Links
  • Zia Insights

Enterprise

575

Per month

Features included:

  • 1 Analytics Portal
  • 5x Performance
  • Live Chat Support
  • WorkSpaces
  • Visualization

Custom

Empty state illustration for "No pricing info"

No pricing info

Contact vendor for more details

User opinions about Zoho Analytics price and value

Value for money rating:

Of 53 reviews that provide robust commentary on Zoho Analytics's price and value, 85% mention it in a positive light.

Most reviewers indicate that Zoho Analytics offers excellent value for money. They appreciate the robust free version, which provides essential features for small organizations or individuals. Users find the pricing affordable, especially for startups and small to medium enterprises, and note that it includes a wealth of functionality comparable to more expensive BI tools like Power BI or Tableau. They value the cost-effectiveness of the software, highlighting that it integrates well with other applications and offers a good mix of features for the price. Some users say the pricing is logical and appropriate, making it easy to train new hires. They also mention that the software is competitively priced and provides premium insights at respectable prices.

However, some reviewers feel that Zoho Analytics can be expensive for smaller organizations, particularly when additional licenses or higher-tier plans are required. They report that the cost of extra rows and per-user pricing can be high, making it difficult to scale. Some users also find the pricing presentation misleading and the tool expensive compared to its competitors.

, and

To see what individual users think of Zoho Analytics's cost and value, check out the review excerpts below.

“The free version is very robust giving small organizations or individuals most of what they need for creating reports with small to medium amounts of data. ”
Verified reviewer profile picture

Melissa P.

Director of Communications

“Zoho Reports is the best analytics tool with low monthly cost which suites the pockets of even the starter company.”
NP

NISHANT P.

“We found it to be incredibly frustrating to use, nearly impossible to get help from tech support, and in general, the way the pricing is presented is very misleading regarding how the setup would be managed.”
Verified reviewer profile picture

Nicole B.

Business Analyst

Zoho Analytics integrations (98)

Integrations rated by users

We looked at 360 user reviews to identify which products are mentioned as Zoho Analytics integrations and how users feel about them.

Zoho CRM logo
Zoho CRM

Integration rating: 4.6 (17)

Zoho CRM is integrated with Zoho Analytics to merge the data sources & gain better business insights.

Using analytics in Zoho CRM is fantastic. I wouldn't recommend ever using them separately.

SV

Shubham V.

Manager

1/2
Zoho Expense logo
Zoho Expense

Integration rating: 5.0 (2)

if you are using Zoho expense. you can visualize their data in Zoho analytics

Verified reviewer profile picture

Anonymous R.

digital marketing manager

Zoho Books logo
Zoho Books

Integration rating: 4.2 (5)

Integration rating: 4.8 (5)

Integration rating: 4.5 (4)

Zoho Recruit logo
Zoho Recruit

Integration rating: 4.0 (4)

HubSpot CRM logo
HubSpot CRM

Integration rating: 4.8 (4)

Teamwork.com logo
Teamwork.com

Integration rating: 5.0 (2)

OneDrive logo
OneDrive

Integration rating: 4.5 (2)

Integration rating: 5.0 (2)

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

SurveyMonkey logo
SurveyMonkey

Integration rating: 5.0 (1)

Integration rating: 5.0 (1)

Amazon RDS logo
Amazon RDS

Integration rating: 4.0 (1)

Integration rating: 5.0 (1)

Zoho Analytics customer support

What do users say about Zoho Analytics customer support?

Customer support rating:

We analyzed 44 verified user reviews to identify positive and negative aspects of Zoho Analytics customer support.

A fair number of users highlight the support team's responsiveness and willingness to help resolve issues quickly.

Multiple users mention that customer service is patient, effective, and provides helpful onboarding and troubleshooting assistance.

A number of users report slow response times and difficulty getting detailed or personalized answers from support.

Certain users mention challenges with language barriers, limited initial training, and insufficient documentation or explanations.

Support options

Knowledge base
Email/help desk
Phone support
Faqs/forum
24/7 (live rep)

Training options

Live online
Videos
Webinars
Documentation

To see what individual users say about Zoho Analytics's customer support, check out the review snippets below.

“I love that I can make reports for our clients and they update automatically everyday. If I can't accomplish what I want the customer support is great! ”

SP

Sara P.

Project Manager

“Additionally, Zoho has a great support team that allows for timely resolution of issues and questions.”

Verified reviewer profile picture

Taran R.

Analytics Manager

Zoho Analytics FAQs

Q. What type of pricing plans does Zoho Analytics offer?

Zoho Analytics has the following pricing plans:
Starting from: $30.00/month
Pricing model: Free, Subscription
Free Trial: Available | (No Credit Card required)

These products have better value for money


Q. What are the benefits of using Zoho Analytics?

1. AI-powered Data Preparation & Cleansing:
Zoho DataPrep (Powered by AI): Integrate, model, clean, prepare, enrich, and organize data easily inside Zoho Analytics. The feature is inbuilt within Zoho Analytics and launched as a stand alone product too.

2. No upfront cost
Traditional in-premises BI tools have a high upfront cost in the form of a perpetual license fee, and buying of separate hardware & software. Zoho Analytics being a BI software offered as a service, you pay as you go (affordable monthly subscriptions).

3. No hardware and software to maintain
Maintaining an on-premises BI tool would mean your IT department will have to maintain both the hardware and software. Going with Zoho Analytics, with the business intelligence platform being hosted, all the IT-related work is taken care by us.

4. Easy setup and fast Implementation
Having your own BI implementation will take months to set up. With Zoho Analytics, you just sign in, import or push your data from multiple sources and get to see auto-generated reports immediately. BI in SaaS mode saves much on set up and implementation time.

5. Easy to use
Zoho Analytics has a spreadsheet-like interface and users who are used to working with spreadsheets will find it easy to learn and use. Most of the report building functions are just drag-and-drop.

6. Accessible from anywhere - Zoho Analytics can be accessed from any computer using just a browser and internet connection. Typical in-premises solutions are accessible only within your company firewalls.

7. Highly collaborative
Sharing, collaboration and publishing are inbuilt in Zoho Analytics. Fine grained access control permissions mean that you have best control over the data and reports being shared.

8. Centralized data maintenance and data blending
Disparate legacy systems have data stored in their own silos. It becomes hard when you want reports connecting multiple systems. With Zoho Analytics, all data can be uploaded/pushed into a single data store, and reports made from across the data tables.


Q. Who are the typical users of Zoho Analytics?

Zoho Analytics has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Non Profit, Public Administrations, Small Business


Q. What languages does Zoho Analytics support?

Zoho Analytics supports the following languages:
Arabic, Basque, Bulgarian, Catalan, Chinese (Simplified), Chinese (Traditional), Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, Galician, German, Greek, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Irish, Italian, Japanese, Kazakh, Korean, Latvian, Lithuanian, Malay, Norwegian (Bokmal), Polish, Portuguese, Portuguese, Portuguese, Romanian, Russian, Serbian (Cyrillic), Serbian (Latin), Slovak, Slovenian, Spanish, Swedish, Thai, Turkish, Ukrainian, Vietnamese


Q. Does Zoho Analytics support mobile devices?

Zoho Analytics supports the following devices:
Android, iPad, iPhone


Q. Does Zoho Analytics offer an API?

Yes, Zoho Analytics has an API available for use.


Q. What other apps does Zoho Analytics integrate with?

Zoho Analytics integrates with the following applications:
Zoho Recruit, Google Analytics 360, Zoho People, Dropbox Business, Zoho CRM, Insightly, ManageEngine ServiceDesk Plus, Microsoft Azure, Teamwork.com, Zoho Projects, QuickBooks Online Advanced, Zoho BugTracker, Amazon RDS, OneDrive, Google Workspace, Google Drive, Box, Zoho Books, Pipedrive, Teamwork Desk, Zoho Campaigns, Twitter/X, Stripe, Zoho Desk, Salesforce Sales Cloud, Zoho Billing, Google Ads, Zoho Survey, Zendesk Sell, LinkedIn for Business, ManageEngine SupportCenter Plus, Panoply, Zoho Creator, Meta for Business, QuickBooks Online, SurveyMonkey, Mailchimp, Xero, Zoho Inventory, HubSpot CRM, Zoho Invoice, Shopify, Zendesk Suite, Microsoft Excel


Q. What level of support does Zoho Analytics offer?

Zoho Analytics offers the following support options:
Knowledge Base, Email/Help Desk, Phone Support, FAQs/Forum, 24/7 (Live rep)

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