CrossEngage - 2025 Pricing, Features, Reviews & Alternatives

CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate the most valuable customer audiences to optimize marketing spend. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI.

The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.

Comprehensive 360° customer profiles including detailed customer history and user behavior allow you to get a true understanding of all data. Features for smart audience management and automated customer journeys enable users to create campaigns across multiple marketing channels such as email, direct mailing, programmatic advertising, social ads, and various other preferred channels. Simply set triggers within the customer journey for corresponding marketing measures and automated campaigns.

Easily create and scale predictive models for customer acquisition, 1st to 2nd order propensity, CLV, conversion scores, churn prevention, and many other use cases. Use our easy-to-use model builder or create advanced, fully modifiable models in our AutoML workbench for data scientists and AI experts. Our Intelligent audience management solution makes it intuitive for anyone to prioritize your audiences based on predicted scores without effort. After you identified the most relevant and engaging audiences, use our natively built-in email or mobile push service or any other of our supported integrations to activate your audiences across channels.

Reducing friction and offering great flexibility, CrossEngage is easy to implement and lets you realize simple use cases right out-of-the-box. Through our integrations and APIs, your setup is easily extensible, customizable, and future-proof.

A team of experts supports brands in realizing a customer-centric approach from onboarding to growth to ensure the success of every client.

To meet rising consumers’ privacy and legal expectations, CrossEngage fulfills the highest security and privacy standards. The software vendor hosts all data in the European Union and works with renowned security and privacy experts.

With 70 employees in Berlin and Hamburg, CrossEngage serves industry-leading companies such as Deutsche Bahn, Peek & Cloppenburg, Porta, Scout24, and Shop Apotheke.