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Marketing Automation Software with Third-Party Integrations (2026)

Last updated: February 2026

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Why are third-party integrations important for marketing automation software users?

Based on GetApp's analysis of verified user reviews collected between July 2021 and August 2024.

Third-party integrations allow marketing automation software to connect with various tools and platforms, streamlining workflows, enhancing efficiency, and enabling data synchronization across systems, which supports scalable and adaptable business operations. Of the 85 reviewers who rated third-party integrations, 92% rated this feature as important or highly important.

Key features of marketing automation software based on insights from 4959 verified reviews

  • Email Marketing: Users value robust automation, segmentation, and customizable templates, enabling effective personalized campaigns and real-time performance tracking. 97% of reviewers rated this feature as important or highly important.
  • Engagement Tracking: Reviewers appreciate detailed insights into email open rates, clicks, and overall engagement metrics to optimize marketing strategies effectively. 93% of reviewers rated this feature as important or highly important.
  • Lead Capture: Users highlight the ease of creating forms and landing pages, facilitating efficient lead collection and nurturing through customizable templates and integrations. 92% of reviewers rated this feature as important or highly important.
  • Data Import/Export: Users find the data import/export functionalities straightforward, supporting various file formats and enhancing data management and analysis. 88% of reviewers rated this feature as important or highly important.
  • Lead Management: Reviewers emphasize efficient tracking and segmentation of leads, allowing for targeted follow-ups and improved conversion rates. 87% of reviewers rated this feature as important or highly important.
  • Landing Pages/Web Forms: Users appreciate the drag-and-drop builders and customizable templates for creating engaging landing pages and forms that capture leads efficiently. 83% of reviewers rated this feature as important or highly important.
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458 software options

Levitate logo

Levitate

Relationship marketing as authentic as you are.

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Our Happiness Platform features authentic communication tools to help build lasting relationships with your network. From email, social media, and content, to meeting booking, texting, and a dedicated success specialist, Levitate has everything you need to nurture relationships easily - at scale.

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Marketo Engage logo

Marketo Engage

AI-powered marketing automation built for digital marketers

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Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.

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PostMonster logo

PostMonster

(0)

Push Button. Post Ads.

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With PostMonster, users can unleash digital advertising, search optimization, and social media publishing from a one-stop platform for local ad campaign management that scales for multi-location brands by artificial intelligence and marketing automation.

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HubSpot Marketing Hub logo

HubSpot Marketing Hub

All in one inbound marketing platform

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With HubSpot’s interconnected tools, you use real-time marketing data to provide relevant, contextual marketing experiences to every contact in your database.

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Xtremepush logo

Xtremepush

Multi-channel analytics & engagement platform

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Enabling brands to make evidence based decisions through actionable analytics.

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Ricochet360 logo

Ricochet360

Category Leaders

Customer relationship management and auto dialer solution

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Ricochet360 is an all-in-one auto-dialer, CRM, lead management, and marketing automation platform designed for both inbound and outbound agents looking for a competitive advantage. It enables teams to call a new lead in one second, nurture and engage prospects throughout the entire sales process, and automate most of the daily workflows.

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Constant Contact logo

Constant Contact

Streamlines marketing to grow loyal audiences

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Constant Contact is a digital and email marketing platform that provides tools for creating, sending, and tracking email campaigns. The platform offers customizable email templates, AI writing assistance, and automation features to help businesses reach audience. Additionally, it includes social media marketing capabilities, SMS marketing, and multi-account solutions for organizations managing multiple locations or teams.

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emfluence Marketing Platform logo

emfluence Marketing Platform

Built for marketers. Backed by humans.

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Automate personalized customer journeys that drive engagement and measurable ROI. Use visual workflows, behavior triggers, and CRM data to deliver the right message at the right time and track performance across every step of the customer lifecycle.

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Zoho CRM logo

Zoho CRM

Customer relationship management solution

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Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

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ShortStack logo

ShortStack

Contests, forms and landing pages.

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Create unique contests and giveaways, run social media contests, choose winners, send emails and analyze results - all from one place.

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CleverTap logo

CleverTap

User Retention Platform for High-Growth Mobile Apps

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Automate your marketing efforts based on centralized customer data to enrich your customer experience. Leverage pivots, journeys, RFM to understand, onboard, re-engage and retain users efficiently.

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Creatio CRM logo

Creatio CRM

New era CRM to manage all customer and operational workflows

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Marketing Creatio is an AI-native omnichannel marketing platform that accelerates lead-to-revenue by providing a holistic customer view, enabling personalized journeys, streamlining digital, email, and event campaigns, and boosting team collaboration.

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Pinpointe logo

Pinpointe

Advanced-feature email marketing for less

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Send automated messages by scheduling them to arrive on a specific date or trigger them to send based on a behavior like opening an email or visiting your site.

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Omnisend logo

Omnisend

Drives revenue via automated eCommerce marketing

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Trusted by 150k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey. Build customer relationships & drive sales on autopilot. 1-click integrations with Shopify, BigCommerce, WooCommerce, Wix & more.

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SlickText logo

SlickText

The #1 Rated SMS Marketing Service

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SlickText is the #1 rated SMS marketing platform. We help businesses connect with their customers through texting.

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Customer.io logo

Customer.io

Transforms data into tailored customer journeys.

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Customer.io is a data-driven customer engagement platform enabling businesses to create personalized journeys across channels. It features a visual workflow builder for automating messages, omnichannel support for email, SMS, push, and in-app communications, and robust data integration. Customer.io uses first-party data and AI insights to deliver targeted messaging while ensuring compliance with GDPR, HIPAA, and SOC 2 Type II standards.

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Channable logo

Channable

Channable empowers your eCommerce growth

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Channable combines powerful data feed management with the possibility to manage Google Shopping campaigns & Search campaigns based on your product feed. Set up dynamic campaigns based on your product data and automate campaigns inventory- based. This way you always advertise your latest offers.

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Mailchimp logo

Email and advertising marketing automation platform

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MailChimp gives you all the power of enterprise-level automation without any of the headaches. Provide timely, relevant information with MailChimp Workflows.

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Jira logo

Project management and work tracking software

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Jira is project tracking software that helps every team collaborate to plan, track, and release work by breaking down big ideas into achievable steps. Jira offers features like task organization, work alignment to goals, customizable workflows, and real-time data insights to optimize outcomes.

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Brevo logo

Automation, marketing & transactional email, and SMS service

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Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

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Systeme.io logo
Category Leaders

Cloud-based email marketing software

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Systeme.io is an all-in-one marketing platform designed for launching and growing online businesses. The platform combines essential tools including sales funnel building, email marketing, website creation, course hosting, and affiliate program management into a single integrated system. Users can access comprehensive marketing automation features without needing multiple separate subscriptions.

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MailerLite logo
Category Leaders

Advanced email marketing made easy.

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From newsletters to automated customer journeys—join 700,000 businesses scaling the easy way with MailerLite. 

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Pipedrive logo

Cloud-based CRM solution for salespeople

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Pipedrive is a web-based sales CRM solution that helps sales teams of all sizes and industries close more deals. Pipedrive lets salespeople, business owners and everyone in between focus on selling with its customizable sales pipelines, real-time insights and AI-based features.

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Semrush logo

Reliable SEO tools for the AI Search Era

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Semrush SEO Toolkit contains more than 20 tools and reports to assist you in every step of your website SEO. You’ll have access to the largest keyword database and the most accurate search volume on the market.

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ActiveCampaign logo

AI-first marketing platform

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ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

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