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Bloomreach Logo

Bloomreach personalizes the e-commerce experience

Table of Contents

Bloomreach - 2026 Pricing, Features, Reviews & Alternatives

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Bloomreach overview

What is Bloomreach?

Bloomreach personalizes the e-commerce experience. Its data engine unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — reflecting a changing customer as they shop. Amplified by the speed and scale of Loomi, Bloomreach's AI for e-commerce, this creates endless new paths to purchase, greater profitability, and fast business growth. Bloomreach products include: Engagement, a marketing automation platform; Discovery, an e-commerce search solution; Content, a headless CMS; and Clarity, AI-powered conversational shopping.

Key benefits of using Bloomreach

True Personalization: Fix the fractured customer journey with personalized commerce experiences that drive revenue through search, browse, layout and content.

Product and customer data: Bloomreach has an unparalled understanding of who your customer is and what they're hoping to find. It relevance engine looks at every aspect of your data, and ensures every experience meets consumer intention. For example, it knows when "chocolate" is the product and when it's an attribute, meaning that when someone searches for “milk chocolate,” they'll be shown bars or chocolate rather than pints of chocolate milk.

Commerce-specific ML and Datasets: Bloomreach's commerce-specific ML is backed by more than 12 years of data, meaning customers benefit from its extensive global libraries and database. And once you're a customer, Bloomreach creates information that is only yours.

Starting price


Alternatives

with better value for money

Bloomreach’s user interface

Ease of use rating:

Bloomreach pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
3-4(13)
5(43)

What do users say about Bloomreach?

Reviewers indicate Bloomreach makes it easy to design, automate, and manage complex marketing campaigns, with features for scenario building, analytics, and integration with advertising platforms. They find campaign setup intuitive and appreciate the flexibility for personalizing user journeys, though some mention challenges with dependencies, data insights, and exporting results for presentations.

Users report that customer support is generally fast, responsive, and helpful, with consultants providing valuable assistance during implementation and troubleshooting. They say documentation is thorough and support teams are knowledgeable, but some experience delays during busy periods and wish for more educational resources and broader channel integrations.

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Who uses Bloomreach?

Based on 56 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Retail
Marketing and Advertising
Information Technology and Services
Entertainment
Others

Use cases

Email Marketing
Customer Data Platform
Marketing Automation
Campaign Management
Email Management

Bloomreach's key features

Most critical features, based on insights from Bloomreach users:

Email campaign management
Contact database
Lead capture
Engagement tracking
Mobile optimization
Marketing automation

All Bloomreach features

Features rating:

Email management
Email marketing
Segmentation
Email tracking
Event triggered actions
Campaign scheduling
SMS messaging
Performance metrics
Personalization
Scheduled messaging
Conversion tracking
GDPR compliance
CRM
Customer database
Mass texting
Activity tracking
Customer segmentation
Reporting/Analytics
Data import/export
Real-Time data
Customizable branding
KPI monitoring
Message personalization
Data connectors
Data visualization
Performance testing
Performance management
QR codes
Pageview Tracking
Open rate tracking
Query suggestions
Omnichannel communications
Queue management
Newsletter management
Natural language search
Time on site tracking
Polls/Voting
Purchase order management
Predictive analytics
Predictive modeling
Preview functionality
Price/Margin management
Prioritization
Private dashboards
Publish scheduling
Public dashboards
Process/Workflow automation
Product catalog
Product data management
Product recommendations
Promotions management
Mobile Commerce
Mobile app
Mobile access
Metadata management
Media management
Master data management
Marketplace integration
Marketing management
Marketing calendar
Loyalty program
Localization automation
Live chat
List management
Link management
Lead qualification
Lead nurturing
Lead management
Lead generation
Landing pages/web forms
Customizable fields
Multivariate testing
Multiple user accounts
Multiple Site Management
Multiple data sources
Multi-Store
Multi-Location
Multi-Language
Multi-Currency
Multi-Channel marketing
Multi-Channel management
Multi-Channel distribution
Multi-Channel data collection
Multi-Channel communication
Multi-Channel campaigns
Multi-Channel attribution
Multi-Campaign
Monitoring
Mobile keywords
Mobile dashboards
Mobile coupons
Third-Party integrations
Text-to-Win
Text editing
Text analysis
Templates
Template management
Task scheduling
Task management
Tagging
Tag management
Surveys & feedback
Support ticket management
Spam blocker
Social promotion
Social media monitoring
Social media integration
Social marketing
SMS marketing
Sales reports
WYSIWYG editor
Workflow management
Widgets
Whitelisting/Blacklisting
Website visitor tracking
Website publishing options
Website personalization
Website analytics
Website accessibility tools
Web/Mobile app development
Web traffic reporting
Web forms
Visualization
Visual analytics
Visitor tracking
Version control
User management
User interaction tracking
Two-Factor authentication
Trend analysis
Sales analytics
Rule Based Publishing
Routing
Role-Based permissions
ROI tracking
Rich text editor
Reviews management
Returns management
Retail inventory management
Response management
Reporting & statistics
Referral tracking
Recommendations
Real-Time updates
Real-Time reporting
Real-Time notifications
Real-Time monitoring
Real-Time analytics
Ratings/Reviews
Site Search Tracking
Single sign on
Single page view
Signature management
Shortcodes
Shipping management
Shipping labels
Shared inboxes
SEO management
Sentiment analysis
Semantic Search
Secure data storage
Search/Filter
Search marketing
SDKs
Screen activity recording
Scorecards
Scheduling
Scheduled/Automated reports
Sales trend analysis
Configurable workflow
Compliance management
Competitive analysis
Communication management
Commenting/Notes
Collaboration tools
Cohort analysis
Click tracking
Chatbot
Chat/Messaging
Charting
Channel management
Categorization/Grouping
Catalog management
Canned responses
CAN-SPAM compliance
Campaign tracking
Campaign Segmentation
Campaign planning
Customizable ctas
Customer touchpoints
Customer surveys
Customer profiles
Customer management
Customer journey mapping
Customer activity tracking
Customer accounts
Conversion Rate Optimization
Contextual Targeting
Content publishing options
Content personalization
Content marketing
Content management
Content library
Content delivery
Content Analytics
Contact management
Consent management
Approval process control
Application management
API
Analytics
Alerts/Notifications
Alerts/Escalation
AI/Machine learning
AI writing assistant
Advertising management
Ad optimization
Ad hoc reporting
Activity monitoring
Activity dashboard
Accounting integration
Account based marketing
Access controls/permissions
Abandoned cart saver
A/B testing
2-Way messaging
Campaign management
Campaign analytics
Calendar management
Bulk ordering
Brand management
Behavioral targeting
Behavioral analytics
Behavior tracking
Behavior analytics
Backlink monitoring
Autoresponders
Automatic backup
Automated scheduling
Automated responses
Autocomplete
Audit management
Audience targeting
Asset lifecycle management
Archiving & retention
Keyword tracking
Google analytics integration
Goal setting/tracking
Generative ai
Fuzzy Search
Funnel analysis
Functions/Calculations
Full text search
Forms management
Forecasting
For marketing and advertising
For marketers
For enterprises
For ecommerce
For developers
For b2b
Filtering
File management
Faceted search/filtering
Experience Management
Keyword research tools
Keyword rank tracking
Inventory replenishment
Inventory optimization
Inventory management
Inventory control
Interactive queries
Interactive elements
Interactive content
Interaction tracking
Integrated development environment
Information governance
Indexing
Inbox management
Image library
Image editing
HTML editor
Historical reporting
Heatmaps
Data verification
Data synchronization
Data storage management
Data source connectors
Data security
Data recovery
Data quality control
Data migration
Data integration
Data extraction
Data capture and transfer
Data analysis tools
Data aggregation
Dashboard creation
Dashboard
Customization
Customizable templates
Customizable reports
Customizable forms
Event marketing
Email templates
Email sequences
Email monitoring
Email Distribution
Electronic forms
Editorial Calendar
eCommerce management
Dynamic content
Drip campaigns
Drag & drop editor
Drag & drop
Document storage
Document management
Document classification
Discount management
Digital asset management
De-Coupled front & back ends
Database support

Bloomreach awards

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Bloomreach pricing

Value for money rating:

Pricing plans

Pricing details:

Free plan
Free trial
Subscription

Engagement

Empty state illustration for "No pricing info"

No pricing info

Discovery

Empty state illustration for "No pricing info"

No pricing info

Content

Empty state illustration for "No pricing info"

No pricing info

User opinions about Bloomreach price and value

Value for money rating:

To see what individual users think of Bloomreach's price and value, check out the review snippets below.

“Bloomreach is a great tool and we are enjoying all of its capabilities and features. I love webhooks, it's an ultimate tool to do any kind of workaround.”
YH

Yahor H.

CRM

“Dashboards are visually effective for me. I like how Bloomreach is innovative and following, maybe even setting trends we can explore and take advantage of. Bloomreach listens to our feedback.”
PN

Petr N.

Campaign manager

Bloomreach support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

24/7 (Live rep)
Email/Help Desk
FAQs/Forum
Knowledge Base

Training options

Documentation
In Person
Live Online
Webinars
Videos

Bloomreach FAQs

Q. What type of pricing plans does Bloomreach offer?

Bloomreach has the following pricing plans:
Pricing model: Subscription, Open Source

These products have better value for money


Q. Who are the typical users of Bloomreach?

Bloomreach has the following typical customers:
Large Enterprises, Mid Size Business, Public Administrations, Small Business


Q. What languages does Bloomreach support?

Bloomreach supports the following languages:
English, German, French


Q. Does Bloomreach offer an API?

Yes, Bloomreach has an API available for use.


Q. What other apps does Bloomreach integrate with?

Bloomreach integrates with the following applications:
Microsoft SQL Server, Shopify Plus, Messenger, Contentsquare, Google Analytics 360, Elastic Path, Dropbox Business, Alexa, Amazon S3, Sinch, Microsoft Azure, WhatsApp, ResDiary, SAP Business ByDesign, Zapier, MongoDB, Segment, AWS Lambda, Shopware, Docusign, OneDrive, Lightspeed eCommerce, Trello, PostgreSQL, MetaRouter, Pipedrive, Movable Ink, SAP Commerce Cloud, Freshdesk, Brevo, Bazaarvoice, Twitter/X, MySQL, Cloudinary, Google Translate, Oracle Responsys, SugarCRM, Shopify Collabs, Snapchat for Business, Crisp, Slack, Klaviyo, Google Ads, Lionbridge Language Cloud, Motionlab Platform, Netlify, Bynder, Antavo, Google Cloud BigQuery, TikTok, Meta for Business, Gorgias, Mailgun, Yotpo, Rithum, commercetools, SaleSphere , Mailchimp, Twilio, Google Cloud Storage, Mailjet, Google Maps, Lightspeed Retail, Mews, JD Edwards EnterpriseOne, BigCommerce, Vercel, Snowflake, Shopify


Q. What level of support does Bloomreach offer?

Bloomreach offers the following support options:
24/7 (Live rep), Email/Help Desk, FAQs/Forum, Knowledge Base

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