Great app to do qualitative analytics in user's natural environment helping faster product development. This enables better prioritisation decisions.
VERY good segmentation and ability to isolate recordings and share recordings. Easy to set up funnel tracking with custom events/URL's etc - good visualisation and linking to falloff recordings etc.
Smart look is brilliant to see what your visitor is doing on your site it really helps us in improving our website and making it user freindly.
I found it very disappointing that I was only offered a credit and not a refund of the VAT that should not have been charged to a UK based business.
Will pay more than you get. Data will disappear any day, Application filters don't work.
Heatmaps also does not show % clicks on map, so missing some crucial analytical data.