Oracle Eloqua Pricing Plan & Cost Guide

Oracle Eloqua

Cloud marketing automation software

4.18/5 (44 reviews)

Oracle Eloqua Pricing

Starting from: $2000.00/month

Pricing model: Subscription

BASIC: $2,000* - 10 Users
STANDARD: $4,000* - 50 Users
ENTERPRISE: Contact Sales - Unlimited Users

*Monthly cost for database of < 10k contacts

Competitors Pricing

RedCappi

Starting from: $10.00/month
Pricing model: Freemium, Subscription
Free Trial: Available (No Credit Card required)

Transifex

Starting from: $139.00/month
Pricing model: Freemium, Open-source, Subscription
Free Trial: Available (No Credit Card required)

NationBuilder

Starting from: $29.00/month
Pricing model: Subscription
Free Trial: Available

Refersion

Starting from: $19.00/month
Pricing model: Subscription
Free Trial: Available

Mortgage Quest

Pricing model: Subscription

Pricing Comparison

How does Oracle Eloqua compare with other Marketing apps?

Subscription plan?

Oracle Eloqua



97% of apps offer a
subscription plan

Free trial?

Oracle Eloqua



83% of apps have a
free trial

Freemium plan?

Oracle Eloqua



27% of apps have a
freemium plan

Pricing Comparison

Marketing app prices shown are $/month




Oracle Eloqua Pricing Reviews

Pros
  • Can be used for simple applications through complex ones.
  • Automate content and social marketing, targeting, segmentation, and lead management with Oracle Marketing Cloud solution.Extensive integrations with 3rd party apps for data enrichment.
  • This product is very popular. Its latest version really tries to bring data from several sources into one giant piece of information. It includes social information which is more and more important.
  • A marketing service that works extremely well for enterprises and has integrations with many services (which is obviously a good thing and offers many opportunities). OMC also has a reputation for being the most powerful automation tool for said enterprises.
Cons
  • Pricing can be high if not negotiated down.
  • Its just little expensive when compared to others in the market.
  • The set up of a software like this is obviously challenging, but in order to get the results you want you have to put in the work up front. This is also a higher priced marketing solution.
  • Expensive in comparison with the competition Lots of features but the support is bad and also the layout and UI looks dated. Needs an upgrade. Makes the product look unnecessarily complicated.
86%
recommended this to a friend or a colleague

10 reviewers had the following to say about Oracle Eloqua's pricing:

John DeBrincat

Most powerful MAP on the market

Used daily for 2+ years
Reviewed 2017-03-13
Review Source: Software Advice

Have used many different marketing automation platforms, and Eloqua is still king of them allCan be used for simple applications through complex ones.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Anonymous

Powerful enterprise software for medium to larger-sized businesses.

Used monthly for less than 6 months
Reviewed 2018-04-13
Review Source: Capterra

A marketing service that works extremely well for enterprises and has integrations with many services (which is obviously a good thing and offers many opportunities). OMC also has a reputation for being the most powerful automation tool for said enterprises.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Deb Turner

Data all in one place

Used other for 2+ years
Reviewed 2018-09-07
Review Source: Software Advice

This product is very popular. Its latest version really tries to bring data from several sources into one giant piece of information. It includes social information which is more and more important.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Shriya Chandra

Great software for sales and marketing

Used monthly for less than 6 months
Reviewed 2018-02-02
Review Source: Capterra

Automate content and social marketing, targeting, segmentation, and lead management with Oracle Marketing Cloud solution.Extensive integrations with 3rd party apps for data enrichment.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Brandon Eick

Review oracle

Used daily for less than 6 months
Reviewed 2016-11-09
Review Source: Capterra

Good experience but high cost. Universal program used in every business that can be customized but takes time

Read the full review


Oracle Eloqua

Cloud marketing automation software

Zubair Ahmed

Great tool with Amazing power

Reviewed 2015-04-18
Review Source: Capterra

Oracle Marketing Cloud is our newest integration at Ross University. We previously used SalesForce but honestly, Oracle's Cloud is much more comprehensive. Our use of this software has revolutionized our way of reaching out to future students for recruitment into our school. The biggest plus of this product is how Oracle removes the guesswork associated with other software and uses hard, forensic evidence in making marketing decisions. Perhaps the one downfall is the price, but when you are a large corporation with big goals, that particular aspect does not seem to be a limiting factor

Read the full review


Oracle Eloqua

Cloud marketing automation software

Alister Rutherford

full features marketing automation

Used weekly for 1-2 years
Reviewed 2018-02-01
Review Source: Capterra

Full of features needs more new age team to rejig the product to beat the competition. A good option for enterprises planning to use market automation.Campaign manager is great. it allows for custom workflows. Allows us to manage campaigns across multiple channels within the single system supports close to 7 channels Extensive integrations with 3rd party apps for data enrichment. Used data.com for contact syndication and maroon.ai for predictive applications layer.

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Oracle Eloqua

Cloud marketing automation software

Matthew Miller

Deliver the right message at the right time.

Reviewed 2014-11-14
Review Source: Software Advice

Eloqua empowers us to deliver marketing to our prospects as if we're having real conversations with them. Using a combination of assets, such as landing pages, forms, and emails, it's easy to create integrated marketing experiences that have a clear, unified voice, to progressively gather information about those you're marketing to, and to provide value exchange. And Eloqua (now a part of the Oracle Marketing Cloud) offers first-class training and ongoing support to help you and your team along your way. So, no matter if you're a shop of one or a large team, Eloqua can scale to fit your business needs.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Amy Beyer

Marketing Campaign Workhorse

Used daily for 1-2 years
Reviewed 2016-09-15
Review Source: GetApp

Eloqua is on the one side being used as a database tool for our big pool of suspects. On the other hand, we use Eloqua as a full fledge automation tool for email, print and telemarketing campaigns. We are using the full package: emails, landing pages, forms, program builder, data tools and reporting function. Eloqua is the hub of our entire marketing program. Our marketing team is small, but every person we add is added as a user and trained to think about our customer's journey through the buying process. The sales team relies on our outbound programs driven by Eloqua. The integration with Oracle Sales Cloud creates automatic data enrichment. Even though we are fairly simple in our use of the platform, we've created efficiencies and value that we wouldn't have without Eloqua.The campaign management in Eloqua is a very easy and intuitive tool to send out simple, as well as sophisticated email campaigns. All assets (emails, forms, landing pages, etc.) can be integrated into the campaign, which makes the reporting easy and thorough. It has all necessary tools for a proper database management, including a good tool for scoring. The tools available within Eloqua allow us to target our messages to right market segments, and ensures that we can suppress email addresses that have already received a marketing message from us on a given day and unsubscribed through subscription management. We use Eloqua as a full fledge automation tool for all email campaigns and event RSVPs. Additionally, we have it synced with our CRM so that new contacts are added into the system automatically. I also think Eloqua University is a great resource.

Read the full review


Oracle Eloqua

Cloud marketing automation software

Lauren Jones

Reviewed 2012-07-17
Review Source: Software Advice

I am reviewing Eloqua from the perspective of Marketing Data. My position opened up in Ariba Inc. post Eloqua implementation. Therefore I had to jump into training to get caught up with the rest of my team's Eloqua building skills. The first thing I have to say about Eloqua training is that it's second to none. I have never worked in a system that had such a thorough training university in place as well as an amazing user support community like Topliners. These two areas alone have made a world of difference in how I can use this amazing tool to better our data health. A particular highlight, as a data analyst, is utilizing the dashboards for normalizing data cleanliness. Without this easy interface so much useful data could fall through the cracks and in turn sales would not be receiving honest MQL's. The dashboards also allow for proper data monitoring for all scoring purposes and to help troubleshoot data sources if data is entering the system with the wrong values. The last area in which Eloqua really stepped up was assisting in mapping out a data governance for utilizing Eloqua for our company. With guidance from several Eloqua Reps. we were able to compile a hefty governance policy for our uses and users of Eloqua as well as documenting the data flow process to our CRM. I am a true Eloqua fan and encourage everyone to check out their Topliners community to see all the capabilities of this system.

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Oracle Eloqua

Cloud marketing automation software