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Recommended
Caryl H.
Executive Director
Nonprofit Organization Management, 1-10 employees
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Caryl: Hi, my name is Caryl. I'm an executive director and I would give Constant Contact a five out of...
Michael S.
founder
Automotive, self-employed
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Michael S: Hi, my name is Michael. I'm an entrepreneur, I'm in the automotive industry, and I give Constant...
Rob R.
Market Research, 11-50 employees
Used weekly for 2+ years
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Very Good! It was easy to switch over and get everything going from the beginning.
We use Constant Contact to create our Email Campaigns and also to schedule posts on our social media on a weekly basis.
We had no problems with Constant Contact at all.
Hafizah S.
Telecommunications, 1,001-5,000 employees
Used daily for 2+ years
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Constant Contact excels in handling various groups/lists and large numbers of contacts. I've dealt with companies with a vast customer base, and Constant Contact enables you to manually eliminate subscribers and errors from more extensive groups/lists. They're coming out with a new edition of their email builders, but the existing one allows for individual CSS coding per block, which allows for a lot of customization.
Constant Contact has several oddities that I haven't encounter with Mailchimp, especially when using external connections for photographs and URLs. The email builder's text and link editing is a little strange and has a few flaws. Also, unless you make folders for all of your emails, the new search option for past emails is quite sluggish and takes a very long time to find.
Tehilla M.
Education Management, 11-50 employees
Used daily for 1-2 years
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Very helpful to be able to organize different mail lists and grow our contacts
i would love more ways to customize the way our emails look aside from making elements elsewhere and adding them in
Sandra A.
Security and Investigations, 51-200 employees
Used monthly for 2+ years
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Constant Contact may work well for some, but I found it tricky to adapt to my workflow.
I liked that I was able to send bulk emails with the program and that data was organized in a logical format
I didn't like the versatility of the product, it was challenging to customize it to appear the way I wanted it to, and it was especially so as the views between desktop and mobile devices were inconsistent.
Anoop S.
Information Technology and Services, 51-200 employees
Used daily for 6-12 months
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Overall I like the tool it's easy to use and manage
It's less expensive compared to other SAAS-based marketing software. I really like their easy drag-drop email template builder.
On social media scheduling, they don't support Pinterest.
Robert S.
Furniture, 51-200 employees
Used weekly for 1-2 years
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Overall, my experience with Constant Contact is mostly positive. After nearly two years of using the platform, I have gotten used to what I would define as the quirks of the platform and have found a rhythm building and sending monthly newsletters. There are things about the platform that I don't like and would change, but in general it is an easy platform and allows businesses of all sizes to easily connect with their audience on a regular basis with many integration options.
Constant Contact is a relatively easy platform to learn and use. Uploading contacts, built in reporting tools, and many integrations give business owners tons of flexibility to streamline their marketing processes.
While the platform is relatively easy to use, it does come with its quirks. When building email newsletters, it would be extra convenient to be able to group layers into blocks and then duplicate the blocks to make building faster and more efficient. I would also love if Constant Contact recognized shortcuts such as undo, redo, etc.
Emily M.
Financial Services, 51-200 employees
Used daily for 2+ years
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My experience is remarkable, Constant Contact is the main tool for creating, personalizing and sending outbound emails.
I like the fact that Constant Contact combines email marketing and web design capabilities unlike any other email marketing automation program that I have ever come across.
Ever since I started using Constant Contact, it has never failed to accomplish my daily needs, mainly creating and sending outbound emails.
Arianna H.
Supermarkets, 51-200 employees
Used daily for 2+ years
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Constant Contact boost our brand online via email marketing.
Constant Contact eradicated traditional marketing strategies such as billboards via email marketing. In addition, Constant Contact enhances landing pages creation and website development.
Constant Contact doesn’t offer domain search and registration capabilities. However, it is easy to point domain from namesilo via nameservers.
Kelsey C.
Insurance, 11-50 employees
Used daily for 2+ years
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Optimize email marketing.Lead generation.Website design and development.
I like how Constant Contact gives me the ability to send high volume marketing emails.In addition, it offers website design and web builder tools unlike any other email marketing software out there.
I use Constant Contact regularly and I do not experience any challenge.
Sierra C.
Health, Wellness and Fitness, 1-10 employees
Used weekly for 2+ years
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Overall, the platform is incredibly easy to use and I love the options for audience selection and customization. I do, however, wish there were more value in the platform for the subscription price.
I most like the amount of personalization the platform allows for. By tracking email metrics, we can see what strategies are most effective for each audience. This then allows us to be more successful in future marketing campaigns.
I wish there were more modern, aesthetically pleasing email templates available. Although creating a campaign from scratch is quite simple, sometimes I prefer to work off of a template. Unfortunately there are not many options that suit our company brand.
Lyndsey S.
Real Estate, 1-10 employees
Used weekly for 2+ years
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Constant Contact has been our team's favorite platform to use for email marketing. We are a small company, so we cannot speak for large businesses, but for us, it has been perfect to reach our 10,000+ person audience on a regular basis, as well as incorporate landing pages and gain more subscribers.
Constant Contact was our top choice for two reasons. 1. Emails are more customizable than other platforms. You can move elements side to side which you can not do on a handful of competitors' platforms. This was huge for us as the look and style of our email are extremely important. 2. Constant Contact offers the ability to create landing page sign-up forms. Total game changer and incredibly easy to create!
Frequently the platform slows or errors and the text editor covers the text box we are working on. To fix it, we have to refresh the page and likely lose our work.
Feyisayo E.
Information Technology and Services, 1-10 employees
Used daily for 2+ years
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I like using Constant Contact and the experience has been good especially with bulk email sending.
1. Constant Contact makes it easy for me to send bulk email that goes straight to inbox and that what got me entangled with it. 2. I noticed a very rare feature that Constant Contact have that many other doesnt have. Constant Contact, allows me to collect donations from people. Many of the clients i have helped setup Constant Contact like the donation feature part so much too. 3. Constant Contact allows me create absolutely any kind of form that is needed for my list building.
Constant Contact doesnt have a free forever basic plan. Although they give first month free but I think they should have a plan for small businesses starting out who cannot afford their $20 a month.
Andrea B.
Nonprofit Organization Management, 1-10 employees
Used daily for 6-12 months
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We love Constant Contact! The decision to switch to CC last year was the best decision that we made all year! It’s made our lives so much easier and we are definitely reaching more people!
Ease of use Beautifully organized with list/ calendar views, folders, and list management attributes Automated social media and email scheduling Campaign management Landing pages Forms Lead Ads Reporting both original and resends in detail with drill downs so that you can see who exactly clicked!
There is some room for improvement in the ability to tag other pages in the social media posting section. When I post, I have to leave the site to find the social handles of the people/businesses that I’m trying to tag. If it could auto populate like it does in the social media sites that would be amazing! More lead ad options other than just Facebook. Integrate with AirTable!
Sheri D.
Automotive, 1-10 employees
Used weekly for 6-12 months
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We signed up with Constant Contact in somewhat a state of desperation, after having no luck with other platforms to do what we wanted them to. We were looking for an email marketing platform that would effectively take our data and create merge fields that worked, had the ability to segment lists, and also provided detailed reports including who had opened it, who had not unopened it and had the ability...
The one disadvantage with Constant Contact is that anyone that has the same email address is merged into one contact. This has been a small issue for us where we want to keep both contacts names even though they have the same email address. We have been able to work around this by asking all our customers with duplicate email addresses to update their email address.
Marah C.
Restaurants, 51-200 employees
Used daily for 2+ years
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It is good to have a wide range of capabilities that help in controlling all stages of preparing advertising campaigns and scheduling their publication through emails and social media platforms. With Constant Contact, we obtained comprehensive reports and analyzes that showed our ability to reach, and contributed to guiding us towards the required corrective actions.
Constant Contact makes it easy to create and manage email campaigns and customer satisfaction surveys from one central area. I like how the contact lists are prepared and the same campaign is customized to suit the interests of each list, which exempts us from preparing separate campaigns for each list as it is enough to take a copy of the main campaign and make adjustments easily. I also like that...
There is nothing to dislike about Constant Contact; I just want more templates and ready-made components to be able to improve the quality of our campaigns, and some restrictions need to be removed so that we can export the data we need at once.
Michele M.
Publishing, 1-10 employees
Used weekly for 2+ years
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Constant Contact revolutionized the way we communicate with our clients to let them know what's coming up in our issues and how they can participate (our magazine is 100 percent supported by advertising) and our readers (each month we create an email "alert" with Constant Contact which lets our readership know that our free digital issue is now available online). My whole staff knows how to use it and it can be adapted to a great variety of communication purposes. Clients can download our rate kits from a Constant Contact email; readers can link to our issues from it. It has lowered our print bills for collateral materials immensely. No more printed flyers or brochures! And no more use of snail mail — clients can receive your Constant Contact mail immediately or at a pre-scheduled time.
Very easy to use. If you know how to upload an image or a graphic, you can create eye-catching emails or newsletter style communications very easily and modify or update them frequently and quickly. The analytics -- to see the percentage of recipients who opened your email and exactly which person did or didn't, the bounce rate which allows you to keep your lists current, and many other features are not only helpful but simple to use.
As time has gone on, the cost has increased, but it still saves us a great deal of money because our postage costs have gone way down. We hardly ever use our postage meter anymore for marketing mailings. It's all done through Constant Contact. They used to have a free desktop "widget" that allowed you to input an email address right from your desktop, but that has now been discontinued. It was extremely...
shiva j.
Civil Engineering, 10,001+ employees
Used daily for 1-2 years
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Constant Contact is easy to use, even for those with limited technical experience, thanks to its intuitive drag-and-drop interface and library of customizable email templates.Constant Contact's lead capture tools, including signup forms and landing pages, which make it easy for businesses to grow their contact lists and reach more potential customers.Another benefit of Constant Contact is its robust reporting and analytics features, which provide businesses with valuable insights into the performance of their email campaigns, allowing them to make data-driven decisions about future marketing investments.
1.Email Templates: Constant Contact provides a wide range of customizable email templates that make it easy for businesses to create professional-looking email campaigns.2.Contact Management: Constant Contact's contact management system allows businesses to easily manage their email lists, segment their contacts, and target specific customer groups.3.Lead Capture: The lead capture feature allows businesses...
1.Limited Design Flexibility: Some users have reported that the design flexibility of Constant Contact's email templates can be limited, making it difficult to create highly customized designs.2.Pricing: Some users have reported that Constant Contact's pricing can be higher compared to other email marketing solutions, particularly for businesses with larger contact lists.3.List Management: Some users...
Verified reviewer
Nonprofit Organization Management, self-employed
Used monthly for 2+ years
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Overall, despite my one negative experience, I still recommend Constant Contact as the go-to email marketing tool for nonprofits. It's affordable, widely used, looks good enough, has solid list management & analytics, and has decent customer service (aside from the one experience I described) with an instant chat option I've used many times.
As one of the longest-running email marketing tools out there, Constant Contact has gone through some growing pains over the years as it updated its design tools and features to get more in line with the newer competitors coming out, but I think it's still one of the best options for nonprofits. It may not be the cheapest option anymore, but the price is still reasonable compared to some other competitors,...
This was several years ago now, but at a previous organization (a very small nonprofit with a budget of less than $500k and only 1.5 staff working on communications & fundraising), our account was reported as spam, and I didn't appreciate the way we were treated by customer service after that happened. They were borderline rude and treated us like we were intentionally spamming people, when it was...
Kaitlyn V.
Apparel & Fashion, 1-10 employees
Used daily for 6-12 months
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We love to reward returning customers, we know there are a lot of choices in clothing and jewelry. We used constant contact to make sure all of our customers know about our rewards and have the opportunity to use them in store and online. As a boutique it's important that we have items our customers are looking for but may not be able find in a mainstream store. We use the surveys to find out what styles our customers are most interested in, which also makes the customer feel valued and included. We discovered that out customers were looking for different styles than what we had originally anticipated. The pricing makes all of this a bit irrelevant since I can purchase the same services for much less from another software company.
The amount of new customers we brought in was awesome, we kept in touch with past or current customers, meaning they're more likely to become repeat customers. Email tracking and email automation, surveys (or polls), high deliverability rate, click tracking, insights, and ease of use are all pros. Customer service is very responsive.
Constant contact costs more and provides less for the price than most of the other email marketing software I've used. I'm absolutely fine with paying more to get more but it doesn't make sense to pay more to get less. Business 101... Depending on who the recipient has their email address with, more or less of the emails from constant contact may to wind up in the promotions label vs primary.
Erica S.
Education Management, 11-50 employees
Used weekly for 2+ years
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Constant Contact is the standard for email marketing, and you can see why! It allows you to quickly upload your email contacts and create professional email marketing. We've been able to see how many people open each of our email campaigns, and which campaigns are most successful, making future marketing more targeted.
Love the ease of use - whether you want to send a quick email using a premade template, or customize every part of your message, Constant Contact gives you the tools. It's easy to find what you need, and you don't need to know anything about pixel size or the HTML color codes to create professional emails. Constant Contact just introduced A/B testing, so you can better gauge the headings and send times that get your audience to open the emails. Constant Contact is a very solid platform - I've yet to see any service outages, or experience any features that feel buggy, unstable, or like they're still in beta testing. If you have access to a feature on Constant Contact, you know that it will work.
It's difficult to manage old campaigns. Want to see what your message was last time, what template you used, or how long ago you sent an email to a particular group? Good luck - you'll be scrolling through pages of old campaigns by hand. At this time, you can't run reports to compare the percentage of opens/click-throughs per recipient group, or to compare how various keywords or send-times compare. To really analyze your marketing approach, you'll have to extract this data by hand. Some of the updates (i.e. A/B testing, custom template options) have been available to users of free competitor services for years. It would be nice to see Constant Contact take a more proactive approach to innovation and updates.
Sonia Del Valle U.
Leisure, Travel & Tourism, 11-50 employees
Used weekly for 2+ years
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Constant Contact has been very helpful for our company, it is an excellent marketing tool that has allowed us to increase our customers and sales significantly. It is a very complete and effective system but at the same time a little expensive if you have many contacts, but I think it is worth the investment.
Constant Contact has many features and functionalities that allow us to effectively promote any product, business or company. It's easy to start creating email marketing campaigns with Constant Contact. It is intuitive and easy to use, its interface is simple and allows us to adapt easily to your work environment. You can create effective campaigns with a pleasant and innovative visual style since...
I think your support staff are not so good, when we call support it is difficult to find an operator that speaks Spanish and we lose a lot of time on the call, I also think that Constant Contact is a bit expensive system.
Chase K.
Religious Institutions, self-employed
Used weekly for 2+ years
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It was good and I recommend it for anyone starting off and needing email marketing.
Easy, user friendly and sooo many customizations! Mail chimp was cheaper but CC was way more automated and had many more options.
Cost started raising a bit in the last couple years. There’s so much more you can do with CC but it takes a bit of a learning curve to utilize its full potential- if you stick to basic email you’re fine but if you want to do much more which is ideal for marketing like landing pages you’ll be scratching your head for a while. Customer service is, “meh.”
Jonathan S.
Capital Markets, 1-10 employees
Used weekly for 2+ years
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I've used Constant Contact for years and we have a bit of a love/hate relationship. Though my shop doesn't focus on MarCom efforts, by any means, we have won awards for our work with Constant Contact campaigns. The platform is a necessary part of any digital marketing plan. The backend is easy to use. The design templates are generally quite useful and they are semi-customizable. We've put out very...
Outstanding deliverability rates. Great backend metrics to manage your email campaigns. Professional looking templates. Ease of use when building email pieces.
Quickly rising price with additional contacts on distribution lists. Customer service is not that effective w/ either technical or billing questions. Automations are basic when compared to some other possible tools.
Karen S.
Religious Institutions, 51-200 employees
Used daily for 2+ years
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Their pricing is competitive for organizations with 10,000 or more contacts. But at the end of the day, the sweet spot of Constant Contact is basic communication, not marketing. Mobile-first responsive designs and customizable automation sequences should be a given for an industry leader known as the original pioneer of email marketing. Unfortunately, I can pick out a Constant Contact email in my inbox at a glance — and not just because of the requisite CC branding at the bottom. The look is less than elegant and does little to strengthen a company's brand.
It's easy to create opt-in lists and sign-up forms. There are lots of templates available to choose from, plus survey functionality and integrations with social media.
The email template designs are less than sophisticated. Many don't look good when read on a mobile device, which — thank you, Constant Contact analytics! — more than 55% of our recipients use to open their emails. The drag-and-drop interface has more limited functionality than other email providers I've tried. Design customization options are limited without knowing advanced CSS and HTML coding. In addition, automation sequences are limited to basic autoresponders. They are challenging to set up, and there are no "if/then" logic options for sending automated messages.
Eleni Y.
Marketing and Advertising, self-employed
Used weekly for 2+ years
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Overall this is a great platform to use if you want something that's a one step up from mailchimp. Anyone considering using this platform would need to have a bit of experience using emails but there are a lot of guides and help available to help build effective and nicely laid out emails. There's lots of options for email designs, ability to upload images and media as well as segment.
This email platform is super easy to use for those who are used to email but who don't have their own coded templates to use. The email build is a drag and drop function and you can alter the layout and block sizes really easily. The reporting is really easy to access, review and download so you can see what content is and isn't working as well as see who your most/least engaged audiences are. In terms of contacts, this platform uses both lists and tags for you to segment your audiences which is really handy (however I wouldn't have too many lists to avoid confusion). The ability to resend emails to non-openers is a great added benefit that most platforms don't offer.
Mass unsubscribing contacts has been woefully overlooked on this platform and really needs overhauling. If you only need to unsubscribe a couple that's fine, but if you need to do it for a lot of contacts, you need to segment based on engagement, download and then re-upload to the unsubscribed list which is time consuming. You can't select all contacts and then click 'unsubscribe' as an action.