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Top Rated Customer Journey Mapping Tools Software with Google analytics

Last updated: September 2026

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31 software options

Lucky Orange logo

All-in-one conversion optimization suite for website owners

Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the conversion process using dynamic heatmaps, visitor recordings, form analytics, live chat, and polls

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Contentsquare logo

#1 Digital Experience Analytics Leader for Enterprise Brands

Contentsquare is the #1 cloud-based digital experience analytics platform designed to help businesses visualize and evaluate the customer journey and behavior on their website, mobile experience or app.

Discover features like Session Replays, Customer Journey Mapping, Heatmaps, AI Alerts & more.

Read more about Contentsquare

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Hotjar logo

Digital experience insights for any business selling online

Hotjar is an all-in-one digital experience insights platform. It’s all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results. Get to know your users at every step of the way, through interviews, behavioral insights, and feedback.

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Smartlook logo

Qualitative analytics for websites and mobile apps

Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions.

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Microsoft Clarity logo

See what your users want—with Clarity

Clarity is a free, easy-to-use tool that captures how real people actually use your site.

Instant heatmaps: See at a glance which areas on your page drive the most engagement.

Session recordings: Watch how people use your site.

Insights: Learn what's working and what isn't.

Read more about Microsoft Clarity

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LogRocket logo

Stop Guessing About Your Digital Experience

LogRocket combines session replay, error tracking, and product analytics – empowering software teams to create the ideal web and mobile product experience.

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Segment logo

Customer data hub

Segment collects, centralizes, organizes and analyzes all your customer data coming from multiple sources such as apps, websites, and various devices.

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icomm logo

The omnichannel data based platform with MKT automation

Unleash the power of Marketing Automation with Notifications Hub, Commerce Personalization with AI, native integrations and strategic support.

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GetFeedback logo

Send better surveys. Collect better feedback.

GetFeedback is easy-to-use online survey software designed to improve response rates.

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EasyInsights logo

Get cross-channel insightful marketing reports

Build insightful marketing reports on Google sheets by combining metrics from multiple data sources such as Facebook Ads, Google Ads, Shopify, AppsFlyer etc.

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Odyssey Attribution logo

Marketing attribution & spend recommendation for advertisers

Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards.

Read more about Odyssey Attribution

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cxomni logo

The Leader in Customer Journey Management

cxomni is a leading Journey Management platform combining mapping, analytics, and AI to optimize experiences and drive improvements.

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XEBO.ai logo

Cloud-based Feedback Management Solution

Survey2Connect is a cloud-based CX platform that offers features for data collection, benchmarking, customer recovery, and data integration.

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Pushwoosh logo

Retain your valuable audience through effective messaging

Achieve the growth you strive for with one platform. Engage, convert, and retain your customers through push notifications, in-app messages, emails, SMS, and WhatsApp messaging.

Read more about Pushwoosh

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Centralpoint logo

Digital experience platform & content management solution

Centralpoint by Oxcyon is a digital experience platform & content management solution for enterprises. The cloud-based tool allows users to control knowledge, data, documents, forms, emails, learning, compliance, & more whilst also providing features for managing employees, clients & partners.

Read more about Centralpoint

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Zoho PageSense logo

The Complete A/B Testing and CRO Platform

Zoho PageSense is a complete A/B testing & CRO platform used by brands around the world for increasing their website's conversion rates.

Read more about Zoho PageSense

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Smaply logo

Customer experience solution with customer profile sharing

Smaply is a tool for journey mapping and management. You can add various important details of each touchpoint and visualize your customer's journey using images, texts, emotions, KPIs and metrics. Go into more detail by adding pain points, solutions and opportunities, so gaining insights is quicker.

Read more about Smaply

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Involve.me logo

Create quiz funnels that qualify, segment & nurture leads

involve.me is the AI quiz funnel builder with built-in email automation. Ideal for businesses selling high-value products or services that need to capture, qualify, segment, and follow up with leads before purchase.

Read more about Involve.me

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Piwik PRO logo

An analytics suite focused on user privacy and data security

On-premises and private cloud storage options give you full control over your data. That allows you to safely analyze the digital user experience in more places, including post-login areas, banking and healthcare platforms, or SharePoint spaces.

Read more about Piwik PRO

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LeadsRx logo

Impartial Multi-Touch Attribution

LeadsRx is a cross-channel, full-funnel marketing attribution platform. Used by mid-to-large enterprises, LeadsRx helps maximize return on ad spend and finds insights to improve customer acquisition strategies.

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LeadSquared logo

Built for Experiences, Tuned for Outcomes.

Customer Journey Mapping Tools help your business drive individualized experiences at scale – with absolutely zero code.

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Insightech logo

Understand why website users don't convert to grow revenue

Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions - Heatmapping and Segmentation of User Data.

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Zoho CRM logo

Customer relationship management solution

Zoho CRM is a cloud-based customer relationship management (CRM) solution that helps businesses of all sizes close deals smarter, better and faster. The solution lets businesses reach customers through every channel, including telephone, email, social media, and live chat.

Read more about Zoho CRM

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CUX logo

UX & Analytics Automation Tool

Digital Experience Analytics tool that save up to 5x time on analytics

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Mouseflow logo

Heatmaps, Session Replay, Funnels, Form analytics and more

Mouseflow is a user behavior recording platform that helps reveal website visitors' activities through 6 types of heatmaps, non-sampled session replays, funnels, form analytics and feedback campaigns.
More than 165.000 clients trust Mouseflow to help them improve their website experiences.

Read more about Mouseflow

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